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| Nov 8, 2009 |
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Vertical Industries >
Professional Services Industries >
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ALSO CALLED: Advertising Services Industry, Ad Agencies, Public Relations Firms, PR Firms, Advertising Agencies, and Advertising and Marketing Industry
DEFINITION: Establishments primarily engaged in creating advertising campaigns and placing such advertising in periodicals, newspapers, radio and television, or other media. These establishments are organized to provide a full range of services (i.e., through in-house capabilities or subcontracting), including advice, creative services, account management, production of advertising material, media planning, and
Definition continues below.
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Advertising Industry Reports
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2 Matches
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Your request for Advertising Industry resources returned limited or no results. The request has been expanded to include Professional Services Industries resources.
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ADVERTISING INDUSTRY DEFINITION (continued):
Establishments primarily engaged in creating advertising campaigns and placing such advertising in periodicals, newspapers, radio and television, or other media. These establishments are organized to provide a full range of services (i.e., through in-house capabilities or subcontracting), including advice, creative services, account management, production of advertising material, media planning, and buying (i.e., placing advertising). Visit WhatIs.com - a knowledge exploration and self-education tool about information technology.
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