Geocoding accurately determines location by linking longitude and latitude coordinates with street address data. This is the first step to truly understanding both your customers and your target markets. By identifying your best customers, defining how to reach them most effectively and understanding where they are located, you possess the ultimate decision making tool. Utilize the power of location intelligence - knowing the location of your customers, your partners and your competitors - not only in your home area, but throughout the Americas. Read this paper to learn more.
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