CRM White Papers

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Starz Entertainment Joins AT&T Mobile Barcode Charter Program as First TV/Network Member sponsored by AT&T Corp WHITE PAPER: This white paper examines a new mobile barcode solution for consumer engagement, which is helping to connect the offline world with the online world. Posted: 02 Nov 2011 \| Published: 02 Nov 2011 TOPICS: Consumer Market \| CRM \| CRM Services \| Market Research \| Market Trends \| Marketing \| Marketing Literature \| Mobile CRM \| Mobile Device Management \| Smart Phones \| Wireless Computing \| Wireless Networks

Implementing Web Chat: How to Launch, Staff, and Monitor sponsored by Citrix Online- GoToAssist WHITE PAPER: Read this white paper to learn more about why you should implement web chat into your current customer support operations. Posted: 27 Oct 2011 \| Published: 27 Oct 2011 TOPICS: CRM \| CRM Software \| Customer Support Software \| Messaging Software \| Web 2.0

AIIM Industry Watch, Social Business Systems: success factors for Enterprise 2.0 applications sponsored by IBM WHITE PAPER: In this report, look at the business drivers and adoption levels for social business, the benefits and issues being highlighted by users, and what platforms and infrastructures are being used for delivery. Posted: 25 Oct 2011 \| Published: 25 Oct 2011 TOPICS: Collaboration \| CRM \| Enterprise Content Management \| Enterprise Content Management Software \| Social Computing \| Web 2.0 \| Web Content Management

Deliver Dynamic Business Continuity for the Enterprise with Dell Compellent Live Volume sponsored by Dell Compellent WHITE PAPER: Access this white paper to learn about an innovative platform that can help your business minimize downtime, balance workloads, and easily shift resources across the cloud. Posted: 17 Oct 2011 \| Published: 17 Oct 2011 TOPICS: Business Continuity Planning \| Cloud Computing \| CRM \| Data Management \| Downtime \| SAN \| Storage Management

Unleash the Power of Marketing to Drive Innovation and Profit sponsored by SAS WHITE PAPER: In this white paper, learn what genuine customer centricity looks like, why it matters more than ever, and how organizations can achieve it. Posted: 11 Oct 2011 \| Published: 11 Oct 2011 TOPICS: CRM \| Customer Loyalty \| Customer Retention \| Customer Satisfaction \| Customer Service

Six Solutions for What's Keeping Executives Up at Night sponsored by Citrix Online- GoToAssist WHITE PAPER: This comprehensive white paper highlights six solutions to the issues support executives face on a daily basis. Posted: 06 Oct 2011 \| Published: 06 Oct 2011 TOPICS: Call Center Management \| Contact Center Management \| CRM \| CRM Best Practices \| Customer Support Software

Oracle GoldenGate 11g: Real-time Access to Real-time Information sponsored by Oracle Corporation WHITE PAPER: Written for business project owners, key stakeholders, and the entire IT organization, this white paper provides a detailed look at Oracle GoldenGate 11g and its underlying technology architecture. Posted: 18 Aug 2011 \| Published: 18 Aug 2011 TOPICS: Application Performance Management \| Business Intelligence \| CRM \| Data Integration \| Data Management \| OLTP \| Oracle (Product)

Dive Deeper into Your Sales Metrics: 4 Ways to Discover Hidden Sales Treasure sponsored by Qvidian WHITE PAPER: This ebook by sales strategy expert Rich Berkman outlines four ways to leverage the unique data insights that interactive sales playbooks provide. Posted: 04 Aug 2011 \| Published: 04 Aug 2011 TOPICS: CRM \| CRM Analytics \| CRM Analytics Software \| Customer Data Management \| Customer Data Management Software \| Sales \| Sales and Marketing Software \| Sales Information Systems

Client Case Study: London Borough of Brent sponsored by IBM WHITE PAPER: This paper discusses how Brent used IBM to supply the customer data integration and master data management (MDM) to consolidate back-end systems to reduce administration costs, improve customer service and minimise benefit fraud. Posted: 28 Jul 2011 \| Published: 28 Jul 2011 TOPICS: Compliance (Systems Operations) \| CRM \| Customer Data Integration \| Data Integration \| Data Management \| Fraud Protection \| Information Management \| Master Data Management

Build Your Own SAP CRM Solution — and Know Exactly How Much It Will Cost sponsored by SAP America, Inc. WHITE PAPER: This white paper provides an overview of a rapid deployment strategy designed to take the guesswork out of implementing CRM. Inside, learn how this approach can let you pick and choose features which matter the most to your organization while avoiding playing for ones you don't to provide an accurate, upfront price. Posted: 19 Jul 2011 \| Published: 19 Jul 2011 TOPICS: Application Deployment \| CRM \| CRM Best Practices \| CRM Software \| SAP (Product) \| Software Best Practices \| Software Configuration Management \| Software Implementation

From Transaction to Action -- How Business Events Processing is Helping Banks to Improve Business Transactions sponsored by IBM WHITE PAPER: Numerous technological advances, including ATMs, credit cards and online banking, have significantly altered the ways in which the banking industry conducts its business. Read this white paper to learn how business event processing (BEP) can help create tailored systems to enhance customer service. Posted: 07 Jul 2011 \| Published: 01 Mar 2011 TOPICS: Application Integration \| Business Process Management \| Business Process Management Software \| CRM \| CRM Software \| Systems Integration \| Systems Integration Services \| Systems Operations

Real Time Service Visualization For Your NOC sponsored by Infovista Corporation WHITE PAPER: This whitepaper offers a solution to help the operations manager deal with these complex demands. See how you can isolate, diagnose, and resolve the issues that impact service management. Posted: 06 Jul 2011 \| Published: 06 Jul 2011 TOPICS: Cloud Computing \| Cloud CRM \| Collaboration \| Consulting Services Industry \| Consumer Applications Software \| Consumer Market \| CRM

Speech Analytics: The Simple Definition sponsored by Calabrio, Inc. WHITE PAPER: What is "Speech Analytics," exactly, and why is it important? Find out how the latest wave of Speech Analytics offerings are used in call center communication today and what the benefits are. Posted: 20 Jun 2011 \| Published: 20 Jun 2011 TOPICS: Call Center Management \| Call Centers \| Contact Center Management \| Contact Centers \| Content Analytics \| CRM \| CRM Analytics \| Customer Service \| Customer Service Best Practices

An Integrated Solution for Context-based Customer Experience Management sponsored by Avaya WHITE PAPER: Moving to a customer experience management approach requires an infrastructure that is open, scalable and capable of bringing together state-of-the art applications, fully preserving customer context. Posted: 10 Jun 2011 \| Published: 10 Jun 2011 TOPICS: Application Integration \| CRM \| CRM Best Practices \| Customer Retention \| Customer Satisfaction \| Customer Self-Service \| Customer Service \| Customer Service Best Practices

Core Data Services: Basic Components for Establishing Business Value sponsored by Pitney Bowes Business Insight WHITE PAPER: This paper explores how a consolidated set of value-added data services that span the scope of data management best practices can reduce operational costs, increase efficiency, all while improving the quality and utility of enterprise data. Posted: 10 Jun 2011 \| Published: 10 Jun 2011 TOPICS: CRM \| Data Integration \| Data Management \| Data Migration \| Data Profiling \| Master Data Management \| SOA

All you Need to Know About Oracle Siebel Application Testing sponsored by HP and Infosys WHITE PAPER: This paper discussed the origins of the solution and examines its key features which provide compelling benefits such as improving time-to-market by up to 30% and reducing testing costs by 40%. Posted: 09 Jun 2011 \| Published: 09 Jun 2011 TOPICS: Application Performance Management \| Business Process Automation \| Business Process Management \| Cost Benefit Analysis \| CRM \| Oracle (Product) \| Software Quality Assurance \| Software Testing \| Testing

Optimizing Storage for Oracle Siebel Applications sponsored by Oracle Corporation WHITE PAPER: This white paper offers a cost-effective information management solution that optimizes storage infrastructures while also maintaining the performance and scalability that businesses require. Posted: 08 Jun 2011 \| Published: 28 Feb 2011 TOPICS: Application Life-Cycle Management \| CRM \| Data Compression \| Data Management \| Data Storage \| Information Management \| Oracle (Product)

Oracle Database - The best choice for Siebel Applications sponsored by Oracle Corporation WHITE PAPER: This white paper covers the business and technology reasons behind customers' continued choice of Oracle Database for their Siebel Applications deployments. Posted: 08 Jun 2011 \| Published: 30 Apr 2010 TOPICS: Application Integration \| Business Process Automation \| CRM \| Data Encryption \| Data Integration \| Database Management \| Grid Computing \| Oracle (Product)

Social Media and Customer Service sponsored by Pegasystems WHITE PAPER: One of the biggest issues for companies is creating effective customer services processes. What if social media could help the problem? Posted: 11 May 2011 \| Published: 11 May 2011 TOPICS: Business Intelligence \| CRM \| Customer Loyalty \| Customer Retention \| Customer Satisfaction \| Customer Service \| Customer Service Best Practices

Magic Quadrant for Marketing Resource Management sponsored by Unica Corporation - An IBM Company WHITE PAPER: This Magic Quadrant compares 18 vendors and the strengths and cautions they each bring to the table with marketing resource management. This provides means each company based on constant criteria, allowing you to choose a vendor that meets your needs. Posted: 06 May 2011 \| Published: 11 Feb 2011 TOPICS: Application Life-Cycle Management \| Architectures \| CRM \| CRM Analytics \| Data Integration \| Marketing \| Product Management \| Software as a Service

Marketing in the 4th Dimension: 4 Keys to Personalizing the Web Experience sponsored by Unica Corporation - An IBM Company WHITE PAPER: In this brief paper you’ll discover the 4 key dimensions to personalized Web marketing and learn real-life successes of enterprises that have made the personalized Web a core part of their growth strategies. Deliver greater value for your customers and your company through a centralized interactive marketing platform. Posted: 06 May 2011 \| Published: 06 May 2011 TOPICS: Channel Management \| CRM \| CRM Analytics \| Data Integration \| Enterprise Content Management \| Marketing \| Strategic Planning \| Web Analytics

True Profiles: A Contemporary Method for Managing Customer Data sponsored by Unica Corporation - An IBM Company WHITE PAPER: As the internet changes the way of traditional marketing and communication, discover a “True Profile” as a means of understanding customer behavior, actions and preferences using analytics. Learn the 4 key components of True Profiles and the business benefits included. Posted: 04 May 2011 \| Published: 04 May 2011 TOPICS: Business Process Management \| Channel Management \| CRM \| Customer Data Management \| Data Profiling \| Online Marketing \| Predictive Analytics \| Social Networking \| Web Content Management

Commerce Anywhere: A Business and Technology Strategy to Maximize Cross-Channel Commerce Growth sponsored by Oracle Corporation WHITE PAPER: E-commerce has gone from fringe to foundation. Now, businesses must tailor their customer serivce approach to the more complex "anytime, anywhere" customer with mobile device in hand. This white paper from Oracle details the "commerce anywhere" approach. Posted: 26 Apr 2011 \| Published: 26 Apr 2011 TOPICS: CRM \| CRM Best Practices \| CRM Services \| Customer Loyalty \| Customer Retention \| Customer Satisfaction \| Customer Self-Service \| Customer Service \| Customer Service Best Practices \| eCommerce \| eCommerce Services

The SMB IT Decision Maker’s Guide: How SaaS Can Benefit the IT Help Desk sponsored by BMC Software, Inc. WHITE PAPER: Small and midsize businesses that are using software as a service (SaaS) to automate their IT help desk(s) and IT infrastructure are reporting significant savings. Check out this white paper to learn more about the benefits of SaaS. Posted: 05 Apr 2011 \| Published: 05 Apr 2011 TOPICS: Application Development \| Cloud Computing \| CRM \| Help Desk Management \| Help Desk Management Services \| IT Infrastructure \| SaaS business intelligence \| SMBs \| Software as a Service \| Software Best Practices

SAP Business Communications Management Rapid-Deployment Solution sponsored by SAP America, Inc. WHITE PAPER: See how SAP has combined SAP Business Communications Management with implementation services to help you quickly and predictably improve customer service and reduce operational costs in inbound contact centers. The all-IP contact-center solution works with SAP CRM to further increase customer service benefits. Posted: 24 Mar 2011 \| Published: 24 Mar 2011 TOPICS: Business Management \| Communications Systems \| Contact Centers \| CRM \| Customer Service \| IP Contact Centers \| IP Telephony \| SAP (Product)