CRM White Papers

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Customer Value Enhancement: Linking Strategy & Operations for Better Loyalty and Margins
sponsored by SAP America, Inc.
WHITE PAPER: CVE is a predictive, adaptive approach to linking front and back office functions through the prism of advanced business intelligence and analytics. Read this paper to learn how to link strategy and operations with CVE for better customer loyalty and margins.
Posted: 02 Sep 2010 | Published: 02 Sep 2010

SAP America, Inc.

Banking: Differentiate Through Service Excellence with SAP CRM – Optimizing Customer Satisfaction, Efficiency, and Profit
sponsored by SAP America, Inc.
WHITE PAPER: Read this paper to learn how SAP for Banking solutions, which encompass the SAP® CRM application, encourage agility and customer centricity in today’s demanding market. By seamlessly connecting front- and back-office tasks, they can provide a superior customer experience and stronger top-line growth.
Posted: 02 Sep 2010 | Published: 02 Sep 2010

SAP America, Inc.

Microsoft Dynamics: Empowered People, Simplified Processes, and Connected Ecosystems
sponsored by Microsoft
WHITE PAPER: This white paper provides an overview of how companies can use the capabilities in Microsoft® Office 2010 and Microsoft SharePoint® Server 2010 with Microsoft Dynamics to achieve these goals.
Posted: 30 Aug 2010 | Published: 30 Aug 2010

Microsoft

Making Your Portal and Mashup Decision: Advantage IBM
sponsored by IBM
WHITE PAPER: If your organization is considering deploying a new portal or migrating from one solution to another, IBM can help you make an educated and benefits-focused decision. This evaluation guide takes a scenario-based approach to help you navigate the portal decision criteria based on your current business priorities.
Posted: 17 Aug 2010 | Published: 14 Apr 2010

IBM

Eight Essential Steps: Moving the Contact Center Beyond Operational Efficiency to Business Effectiveness
sponsored by Aspect
WHITE PAPER: This paper explains how to move the contact center beyond operational efficiency to business effectiveness and provides best practices employed by businesses that already operate their contact centers as profit centers and touching on the technology that makes it possible. Read on to learn how to transform your contact center into a profit center.
Posted: 10 Aug 2010 | Published: 10 Aug 2010

Aspect

Integrated vs. Unified: Five Reasons Why Contact Centers Must Get Unified
sponsored by Aspect
WHITE PAPER: This paper presents the main differences between integrated and unified contact centers, and gives five reasons why it is imperative for contact centers to adapt a unified solution. Read on to learn how adopting such a solution can increase productivity, decrease costs, and enhance the customer experience, thereby increasing customer loyalty.
Posted: 10 Aug 2010 | Published: 10 Aug 2010

Aspect

Seven Things to Consider When Developing a Unified Communications (UC) Strategy
sponsored by Aspect
WHITE PAPER: UC can increase revenue and enhance customer relationships all while reducing costs, but developing a UC strategy can seem like a daunting task. In light of this, this paper outlines 7 things organizations should consider as they begin to develop a UC strategy. Read on to learn some helpful hints and strategies to ensure a successful UC deployment.
Posted: 10 Aug 2010 | Published: 10 Aug 2010

Aspect

Making the Back Office Pay: Measuring and Increasing Productivity while Reducing Costs
sponsored by Aspect
WHITE PAPER: Understanding how to manage many different types of back-office tasks in the most consistent and efficient manner is a perplexing challenge. This paper will describe how automated workforce optimization is the solution. Continue reading to learn how to improve the customer experience while decreasing required staffing through predictive modeling.
Posted: 10 Aug 2010 | Published: 10 Aug 2010

Aspect

8 Essentials of Business Analytics
sponsored by SAS
WHITE PAPER: Leading banks use business analytics to predict and prevent credit fraud, saving millions. Retailers use business analytics to predict the best location for stores and how to stock them. But these advanced business applications tell only part of the story. What's going on inside these market-leading companies that sets them apart?
Posted: 29 Jul 2010 | Published: 29 Jul 2010

SAS

Measuring the Business Impact of Support
sponsored by Citrix Online UK
WHITE PAPER: Customer support has long been a business mainstay. Yet, the business impact of support is seldom measured - despite the influence of support on higher revenue, customer satisfaction and increased productivity. This new ServiceXRG white paper explores the importance of quantifying the impact of support on your business.
Posted: 16 Jul 2010 | Published: 16 Jul 2010

Citrix Online UK

8 Traits of IT-Friendly Contact Center and Web Customer Service Software
sponsored by eGain Communications Corp.
WHITE PAPER: In this white paper, we discuss eight IT-friendly software traits that minimize risk, maximize ROI, and encourage innovation. Although the focus of this paper is on contact center and web customer service software, the discussion is broad enough to be a valuable guide for any technology investment.
Posted: 07 May 2010 | Published: 06 May 2010

eGain Communications Corp.

Tips from the Trade - Competing on Web Analytics
sponsored by SAS
WHITE PAPER: How can your company take away more than just sales numbers from online customers? That was one of the topics of a webcast that brought thought leaders together to discuss challenges and best practices in the industry. Continue reading to explore the insights and highlights from that webcast and learn more about how to compete on web analytics.
Posted: 05 May 2010 | Published: 05 May 2010

SAS

Three Key Steps to B2B Marketing Optimization
sponsored by Marketo
WHITE PAPER: In B2B marketing, small changes can mean big differences to the success of marketing programs.  But just because you met the plan goals does not mean the program was as successful as it could have been. The secret to getting the most out of your campaigns is to optimize continually - pre-click, post-click, and post-conversion.
Posted: 28 Apr 2010 | Published: 28 Apr 2010

Marketo

Information is King: Business Analytics in the Age of the Downturn and the (Re)Emergence of the Customer
sponsored by SAS
WHITE PAPER: BusinessWeek Research Services (BWRS) launched a research program in April 2009 to determine the attitudes and opinions of C-level executives with regard to the use and value of business analytics. This paper reviews a portion of the research and provides analysis and insights on the topic of business analytics.
Posted: 07 Apr 2010 | Published: 07 Apr 2010

SAS

Sales Intelligence: The Secret to Sales Nirvana
sponsored by IBM
WHITE PAPER: Read this paper to learn about sales intelligence-- the external sources of information that a company uses to enhance sales force effectiveness. This Aberdeen Group report offers tips from best-in-class companies, including best practices related to data quality, sales force automation, and CRM solutions.
Posted: 16 Mar 2010 | Published: 09 Jan 2009

IBM

Realizing Rapid ROI Through Mobility
sponsored by BlackBerry
WHITE PAPER: Companies are reaping the benefits from mobile CRM, field service and sales force automation processes with the latest Research In Motion (RIM) offerings. Read this white paper to learn more!
Posted: 18 Feb 2010 | Published: 18 Feb 2010

BlackBerry

Insurance: Converging Customers, Cost Management and Compliance
sponsored by Kofax, Inc.
WHITE PAPER: Through a case study with Pan-American, this white paper examines how insurers can generate measurable progress toward these goals by treating document driven business process automation as a strategic initiative at the C-level.
Posted: 03 Feb 2010 | Published: 03 Feb 2010

Kofax, Inc.

Data Quality Strategy: A Step-by-Step Approach
sponsored by SAP America, Inc.
WHITE PAPER: Learn about the importance of having a data quality strategy and setting the overall goals. The six factors of data are also explained in detail and how to tie it together for implementation.
Posted: 01 Feb 2010 | Published: 01 Feb 2010

SAP America, Inc.

The Five Must-Have Capabilities for Unbeatable Customer Care
sponsored by Pitney Bowes Business Insight
WHITE PAPER: Today, firms in the communications industry must relook at how they deliver customer service in order to streamline operations, retain customers and drive business revenue. Read this paper to learn about five, practical, cost-effective opportunities that allow firms to meet market demand and achieve an impressive Return on Investment.
Posted: 15 Jan 2010 | Published: 15 Jan 2010

Pitney Bowes Business Insight

Take a Holistic Approach to Business-Driven Security
sponsored by IBM
WHITE PAPER: This paper introduces actions that organizations can take to drive security efforts from a business and operational perspective and discusses how security leadership from IBM can help enable their success.
Posted: 28 Oct 2009 | Published: 06 Mar 2008

IBM

Optimize Customer Experience to Achieve Competitive Advantage
sponsored by Wipro
WHITE PAPER: Outsourcing Center and Wipro performed a survey that aimed to gauge how banking institutions are doing with their customer experience initiatives. While not a complete picture of how these financial institutions are progressing with their customer experience efforts, survey results point to some general trends and beliefs in this important area.
Posted: 21 Oct 2009 | Published: 21 Oct 2009

Wipro

Which Off-line CRM solution for Field Force?
sponsored by Wipro
WHITE PAPER: This paper explores four different choices available for offline CRM solution based on SAP platform, namely SAP CRM Mobile Solutions for Laptop users, SAP CRM on Blackberry on other PDA's, CRM Online solution accessed over internet, Offline recording of information using SAP Interactive forms by Adobe.
Posted: 21 Oct 2009 | Published: 21 Oct 2009

Wipro

Winning in Today's Environment: Six Imperatives for the Chief Sales Officer
sponsored by Oracle Corporation
WHITE PAPER: Download the Oracle CRM White Paper, "Winning in Today's Environment: Six Imperatives for the Chief Sales Officer," to learn how you can deploy several best practices to achieve unparalleled sales success in your organization.
Posted: 20 Oct 2009 | Published: 01 Oct 2009

Oracle Corporation

Management Excellence: Leveraging Technology and Techniques
sponsored by Oracle Corporation UK Ltd
WHITE PAPER: One in a series of white papers about management excellence, this white paper describes the techniques and technologies that organizations should master on their way to management excellence.
Posted: 13 Oct 2009 | Published: 01 Nov 2008

Oracle Corporation UK Ltd

Make CRM Work the Way Salespeople Do
sponsored by Oracle Corporation
WHITE PAPER: This white paper examines how traditional CRM technologies, while valuable in helping organizations manage customers and revenues, have not really assisted the salesforce do their jobs.
Posted: 08 Oct 2009 | Published: 01 Sep 2009

Oracle Corporation