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ALSO CALLED: eCRM, Client Relationship Management, Dealing with Customers, Relationship Management, CRO, Enterprise CRM, Customer Relationship Management, Relationship Marketing, Customer Relationship Optimization, Customer Relations, Customer Care
DEFINITION: Service assurance (SA) is a procedure or set of procedures intended to optimize performance and provide management guidance in communications networks, media services and end-user applications. Service assurance is an all-encompassing paradigm that revolves around the idea that maximizing customer satisfaction inevitably maximizes the long-term profitability of an enterprise.Service assurance can involve  … 
Definition continues below.
CRM Reports
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Microsoft Dynamics CRM Online: Pricing and Licensing Quick Reference Guide
sponsored by TechData Corporation
PRODUCT OVERVIEW: This quick reference guide to Microsoft Dynamics CRM Online offers a look into licensing and pricing basics. Find out about the latest feature releases, licensing programs, and much more.
Posted: 04 May 2016 | Published: 31 Dec 2015

TechData Corporation

Delivering a Digital Customer Experience for Today’s Mobile Consumer
sponsored by Mitel Networks Limited
WHITE PAPER: Today's customers demand flexibility from their digital interactions. Discover how you can provide seamless, satisfying digital experiences to your customers through email, text, web chat, and social media by downloading this white paper now.
Posted: 04 May 2016 | Published: 04 May 2016

Mitel Networks Limited

A 5-Step Guide for Creating a Lead Scoring Program
sponsored by Act-On Software
EBOOK: This e-book is your guide to putting a lead scoring program in motion to help you rank and prioritize leads, uncover hidden sales opportunities, and much more. Learn how to set one up in 5 steps.
Posted: 03 May 2016 | Published: 31 Dec 2014

Act-On Software

Solving Today's Top Customer Service Demands Across Channels
sponsored by Dimension Data
VIDEO: Dynamic changes are making customer service more complex than ever before. In this video, explore how an integrated, omni-channel contact center can solve today's top customer service demands and technology challenges.
Posted: 03 May 2016 | Premiered: 08 Dec 2015

Dimension Data

The State of the Digital Business Transformation in Australia & NZ
sponsored by SAP
WHITE PAPER: Prepping your organization and infrastructure for the challenges of a digital conversion may seem like an obstacle, but the rewards are worth it. Discover details on five ways to get there by creating a long-term digital strategy.
Posted: 03 May 2016 | Published: 03 May 2016

SAP

The Connected Journey: Biggest Challenges in IoT Development
sponsored by Xively by LogMeIn
WEBCAST: After building and launching an IoT product, you also have to run a 24/7 live connected business to respond to customers' needs in addition to integrating product data to drive business value. Discover how you can overcome the major challenges that enterprises face in bringing IoT connected products to market.
Posted: 03 May 2016 | Premiered: May 3, 2016

Xively by LogMeIn

Customer Experience in the Digital Age
sponsored by Dimension Data
VIDEO: In program "Raising the Bar," newsreader Natasha Kaplinsky explores the importance of customer service as a brand differentiator, and how an integrated, omni-channel approach to customer interactions yields the most benefit. Gain ideas on how you can keep up with customer demands across all channels.
Posted: 03 May 2016 | Premiered: 07 Dec 2015

Dimension Data

Value Creation in a Digital Economy
sponsored by SAP
WHITE PAPER: In a world where every business must become a tech business, you won't want to miss this report on creating value in a digital business landscape. Learn how the rules have changed, how to evolve with disruptors, and ways to survive and thrive in the digital economy.
Posted: 03 May 2016 | Published: 03 May 2016

SAP

Case Study: Empowering Customers with an Omni-Channel Contact Center
sponsored by Dimension Data
VIDEO: Explore how Reliance Securities leveraged integrated, omni-channel contact center tools that help them become more agile, responsive, and make better use of their agents' skills. Discover how this transition let them use the same number of agents to engage with more customers – without compromising customer satisfaction.
Posted: 03 May 2016 | Premiered: 15 Dec 2015

Dimension Data

Australian Digital Experience Report
sponsored by SAP
WHITE PAPER: This report explains why delivering engaging omnichannel experiences is an imperative for businesses today. Read on for case studies of companies that got it right, and how to improve customer loyalty and ultimately revenue.
Posted: 03 May 2016 | Published: 03 May 2016

SAP

5 Steps to a Successful IoT Journey
sponsored by Xively by LogMeIn
WHITE PAPER: Connected devices in themselves aren't enough to create business value. Without IoT-specific technical knowledge, companies risk creating gadgets that have temporary consumer appeal and short shelf lives. Discover 5 key steps to get the most value out of your IoT initiative.
Posted: 03 May 2016 | Published: 03 May 2016

Xively by LogMeIn

4 Ways to Get Marketing Automation Right the First Time
sponsored by Act-On Software
WHITE PAPER: Discover 4 steps you can take to guide an efficient implementation of your marketing automation solution. Ensure a positive launch and ongoing successes by choosing the right time to implement, avoiding the main cause of failure, and more.
Posted: 03 May 2016 | Published: 03 May 2016

Act-On Software

Lead Generation and Management for SMB Sales and Marketing
sponsored by Act-On Software
RESEARCH CONTENT: Take a look at the factors behind successful lead-gen strategies and tactics, with findings most pertinent to the SMB marketer and sales director. Uncover the 4 essential action items of marketers and sales teams that are intent on success.
Posted: 03 May 2016 | Published: 31 Dec 2014

Act-On Software

Prosthetics Supplier Boosts Visibility into Sales Performance
sponsored by IBM
EGUIDE: This expert e-guide reveals how a prosthetics supplier provided their sales reps with up-to-the-minute updates on their quotas and goals, empowering them to boost their performance. Discover how you can improve visibility and react to trends as they happen.
Posted: 02 May 2016 | Published: 28 Apr 2016

IBM

3,000 Australian Consumers Reveal what they Learned from 7,000 Digital Experiences
sponsored by SAP
WHITE PAPER: A recent study found that Australian's mobile and social customers want a digital experience that is "cohesive, available, and respectful." Learn how to deliver an optimal digital experience when you ensure alignment across all channels and personalize the customer experience.
Posted: 02 May 2016 | Published: 02 May 2016

SAP

Dynamics CRM Online Deployed Quickly, Easily, and at a Low Cost
sponsored by TechData Corporation
WHITE PAPER: How can you get CRM deployments up and running fast? Learn how you can couple Dynamics CRM Online with a quick-start deployment tool to improve the value you can offer customers.
Posted: 02 May 2016 | Published: 02 May 2016

TechData Corporation

Forecast the Future of Sales
sponsored by SearchCRM
EBOOK: Sales reps can use predictive marketing analytics to identify which prospects will turn into the most ideal customers.
Posted: 02 May 2016 | Published: 29 Apr 2016

SearchCRM

Rethink Marketing Automation: Build Brand Equity, Drive Demand & Expand Customer Relationships
sponsored by Act-On Software
WHITE PAPER: Is demand gen still the rockstar of marketing? Explore survey results to see if it's most responsible for producing marketing results. Learn how top performing organizations vs. laggards approach alignment, brand marketing, customer marketing, and demand gen.
Posted: 02 May 2016 | Published: 02 May 2016

Act-On Software

Critical Links for Sales & Marketing Success
sponsored by Act-On Software
WHITE PAPER: This report demonstrates the clear relationship between marketing and sales alignment and revenue performance. Uncover the link between alignment and revenue by exploring how other organizations are using technology to meet their goals.
Posted: 02 May 2016 | Published: 02 May 2016

Act-On Software

Customer Testimonial: BP
sponsored by Pros.
VIDEO: Watch this short video now to discover what pricing tool enabled oil and gas company BP to integrate pricing tools with their existing SAP platforms to boost sales and customer satisfaction.
Posted: 29 Apr 2016 | Premiered: 01 Apr 2016

Pros.

Global Contact Center Benchmarking Report 2016
sponsored by Dimension Data
WHITE PAPER: Explore this global benchmarking report to uncover trends and statistics for contact centers in 2016, as well as tips on delivering a better customer experience.
Posted: 29 Apr 2016 | Published: 29 Apr 2016

Dimension Data

Video Case Study: AXA Assistance
sponsored by Pros.
VIDEO: Discover which turn-key CRM platform helped emergency response organisation AXA systems enhance the B2C side of their business with a new pricing engine by watching this short customer testimonial now.
Posted: 28 Apr 2016 | Premiered: 01 Apr 2016

Pros.

Case Study: How Hipcamp Uses Event Data to Drive Growth
sponsored by Looker
CASE STUDY: Hipcamp, an online travel company, needed a more effective way to manage significant volumes of varied data to gain insights into customer behavior and business performance. Discover how a dynamic data discovery platform empowered them to manage every aspect of their business and fuel the company's growth.
Posted: 28 Apr 2016 | Published: 28 Apr 2016

Looker

Video Case Study: Saint-Gobain Glassolutions
sponsored by Pros.
VIDEO: Discover how one vendor helped French multinational construction materials manufacturer, Saint-Gobain, provide instant price quotes and delivery times on products purchased online. Learn how your organisation can deliver similar results by watching this short video now.
Posted: 27 Apr 2016 | Premiered: 27 Apr 2016

Pros.

Data Quality Challenges Hindering Your CRM Initiatives
sponsored by Trillium Software
WHITE PAPER: This white paper explores the top data challenges of CRM. Discover ideas on how you can address poor data quality to help ensure the success of your CRM initiatives.
Posted: 26 Apr 2016 | Published: 31 Dec 2015

Trillium Software
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CRM DEFINITION (continued): …  quality assurance (QA), quality control (QC) and service level management (SLM). Quality assurance is intended to make certain that a product or service under development meets specified requirements at all stages in the process. Quality control ensures that a completed and manufactured product or performed service adheres to a defined set of quality criteria or meets the requirements of the client or customer. QA is sometimes expressed together with QC as a single expression, quality assurance and control (QA/QC). Service level management involves the monitoring and management of the quality … 
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