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ALSO CALLED: eCRM, Client Relationship Management, Dealing with Customers, Relationship Management, CRO, Enterprise CRM, Customer Relationship Management, Relationship Marketing, Customer Relationship Optimization, Customer Relations, Customer Care
DEFINITION: Service assurance (SA) is a procedure or set of procedures intended to optimize performance and provide management guidance in communications networks, media services and end-user applications. Service assurance is an all-encompassing paradigm that revolves around the idea that maximizing customer satisfaction inevitably maximizes the long-term profitability of an enterprise.Service assurance can involve  … 
Definition continues below.
CRM Reports
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IBM Case & Data Capture for Banking
sponsored by IBM
WEBCAST: As banks focus more on enhancing customer experience, they need to accelerate processes be more responsive to customer needs. ECM allows banks to streamline data capture for key content processes, drive profitability and business flexibility. Check out this video to see how ECM allowed one bank to develop a richer customer experience.
Posted: 26 Jul 2016 | Premiered: Jul 22, 2015

IBM

Case & Capture for Government
sponsored by IBM
WEBCAST: Governments make it their mission to improve the quality of life for all of their citizens, in every aspect but case documents can pile up and become difficult to manage. Learn how document capture and case management allowed one agency to better serve their citizens.
Posted: 26 Jul 2016 | Premiered: Jul 22, 2015

IBM

A Guide to Choosing the Right ECM Tools for Your Business
sponsored by IBM
EGUIDE: ECM tools should be a cornerstone in your enterprise information toolkit, but there are many variables in play, and choosing the right platform requires consideration of your industry, objectives, existing software and in-house resources. In this e-guide, we explain the criteria you should use to evaluate and select ECM tools.
Posted: 26 Jul 2016 | Published: 21 Jul 2016

IBM

Designing a Marketing Organization for the Digital Age
sponsored by Marketo
RESOURCE: More than 90% of smartphone users look up information while they are in the middle of another task. Read on to learn more about the urgent need for fundamental changes needed for digital marketing success and how waiting to make these changes could be hurting your organization.
Posted: 25 Jul 2016 | Published: 25 Jul 2016

Marketo

Manufacturers Turn to Internet of Things to Boost Customer Engagement
sponsored by Infor
WHITE PAPER: The Internet of Things (IoT) is coming. By 2020, experts expect the IoT to make 28 billion connections to the Internet. This white paper explores how investing in the right CRM solution can help manufacturers further enhance their IoT strategies, as well as support their customer-centric initiatives.
Posted: 25 Jul 2016 | Published: 25 Jul 2016

Infor

Building a Business Portfolio to be Customer-Centric: 3 Considerations
sponsored by Infor
WHITE PAPER: Is your business positioned to meet the new customer expectations and demands, and add services to your business portfolio? Access this white paper now to learn how you can best take advantage of CRM technology to grow your business portfolio and understand your customers.
Posted: 25 Jul 2016 | Published: 25 Jul 2016

Infor

Full-featured mobile CRM at your Fingertips
sponsored by Infor
DATA SHEET: Mobility is becoming the norm. Extending your CRM solution to smartphones and other mobile devices gives your field force a strong competitive advantage that can help drive revenue and enhance the customer experience. Learn about Infor's mobile CRM solution and their on-the-go benefits.
Posted: 22 Jul 2016 | Published: 22 Jul 2016

Infor

It's a Mobile World: Is Your Sales Team Equipped For Success?
sponsored by Infor
RESOURCE: 74% of sales organizations have already enabled mobile CRM access. Does your organization fit into that majority, or is it at risk for falling behind? Learn about the state of mobility today and the importance of mobile CRM access for your sales team.
Posted: 22 Jul 2016 | Published: 22 Jul 2016

Infor

CRM Cloud Brochure
sponsored by Infor
WHITE PAPER: What if you could combine the flexibility and rapid time-to-value of traditional SaaS solutions with the security and control of on-premise solutions? Read on to learn how to combine SaaS and on-premise CRM solutions and the myriad benefits this technology presents.
Posted: 22 Jul 2016 | Published: 22 Jul 2016

Infor

First Transit Transforms the Backbone of Their Fleet with SCM
sponsored by Infor
VIDEO: Tune into this video to discover how to optimize resource and labor utilization, improve inventory and shipping accuracy, respond faster to changing market conditions with an open architecture SCM platform. Learn how to gain the visibility you need to deliver the perfect order every time.
Posted: 20 Jul 2016 | Premiered: 20 Jul 2016

Infor

Up-To-Date Integrated Business Platform: YouGov Achieves Significant Growth
sponsored by NetSuite
CASE STUDY: In this case study, learn how YouGov, an international market research firm, was able to leverage an integrated business software suite successfully, giving them the latest ERP features without losing customization. Access now to learn how you can achieve a complete view of your business too.
Posted: 19 Jul 2016 | Published: 19 Jul 2016

NetSuite

One Integrated Solution Vs. Software Silos
sponsored by NetSuite
RESOURCE: Data is often fragmented and scattered across different databases and applications, making it difficult and time-consuming to tie multiple sources of data together. Access this comparison guide to discover how a single, integrated software suite provides you with the key business data you need for a unified view of your customers.
Posted: 18 Jul 2016 | Published: 18 Jul 2016

NetSuite

How an Integrated Business Platform Helped Lucy Locket Grow its Online Business to 50% of its Revenue
sponsored by NetSuite
CASE STUDY: This case study examines how an integrated business platform helped Lucy Locket grow its online business to 50% of its revenue. Discover how the cloud can help you easily manage finance, inventory, e-commerce, and CRM with real-time reporting and seamless scalability.
Posted: 18 Jul 2016 | Published: 18 Jul 2016

NetSuite

Case Study: Learn How EcoBox Shipping Supplies Co. Grew Its Business by 500%
sponsored by NetSuite
CASE STUDY: Learn how EcoBox, a distributor of moving boxes and shipping supplies, were able to expand business capabilities while keeping costs low, and the benefits they gained. Do you want to build efficiency into your own workload, prevent process delays, and improve visibility? Read this case study for ideas on how to get started.
Posted: 18 Jul 2016 | Published: 18 Jul 2016

NetSuite

A Buyer's Guide to ERP Business Management Software
sponsored by NetSuite
WHITE PAPER: The definitions and implementations for ERP seem to vary from one site to the next. These differences, however, underscore the flexibility that can make an ERP system a powerful business management tool. This ERP buyer's guide compares solutions, and weighs the benefits of on-premise vs. cloud ERP.
Posted: 18 Jul 2016 | Published: 31 Dec 2015

NetSuite

Business Customer Strategies for a Complex World
sponsored by UXC Oxygen
WHITE PAPER: Taming complexities behind the customer journey requires your consolidation of each model, channel, and market. Discover ways to make your commerce channels profitable by having the right infrastructure in place.
Posted: 14 Jul 2016 | Published: 14 Jul 2016

UXC Oxygen

Build and Manage Highly Personalized Customer Experiences
sponsored by UXC Oxygen
WHITE PAPER: Customers are looking for high-quality, relevant content within tailored, contextual experiences based on their available customer data. Discover fully-integrated strategies and learn to build these experiences into seamless, cohesive omni-channel experiences.
Posted: 14 Jul 2016 | Published: 14 Jul 2016

UXC Oxygen

Integrating with Salesforce Health Cloud
sponsored by Salesforce.com
WHITE PAPER: Providers must build personalized, engaging relationships with each patient in order to succeed in today's healthcare industry. Learn how you can bridge the gap between data silos by integrating your EHR with a patient relationship manager in the cloud.
Posted: 14 Jul 2016 | Published: 14 Jul 2016

Salesforce.com

Deliver Contextual Customer Experiences and Join the Digital Evolution
sponsored by UXC Oxygen
WHITE PAPER: 22% of CEOs believe that business model change dictates the next big thing. Discover why delivering a contextual customer experience is key to meeting new expectations and thriving in the new era, and learn how to integrate all digital and physical touch points for a seamless customer experience.
Posted: 13 Jul 2016 | Published: 13 Jul 2016

UXC Oxygen

Predictive Marketing Analytics Removes the Guesswork
sponsored by SearchCRM
EBOOK: Predictive marketing can eliminate the guesswork in the highly competitive marketplace and improve the customer journey on the road to increased sales.
Posted: 13 Jul 2016 | Published: 19 Jul 2016

SearchCRM

Mining Data for a Personalized Customer Experience
sponsored by UXC Oxygen
WHITE PAPER: Contextual marketing can help gain insight into motivations and intent on every channel through every user. Explore how you can leverage these insights to deliver highly targeted customer experiences in real time.
Posted: 12 Jul 2016 | Published: 12 Jul 2016

UXC Oxygen

Service Cloud Brings Intuitive UI to Customer Service and Support
sponsored by Salesforce.com
EGUIDE: Call center agents need to be able to access customer account information, but historically they have struggled to do so. In this guide, explore how Service Cloud can help you streamline your agents' access to critical customer information, and how the platform's UI and Lightning development architecture play large roles in that.
Posted: 21 Jul 2016 | Published: 19 Jul 2016

Salesforce.com

Improving Customer Service with Knowledge Management Systems
sponsored by Salesforce.com
EGUIDE: Customer service is a battleground on which many companies fight to gain competitive edge. Access an exclusive Q&A with Larry Robinson, Senior VP of Product Management for the Service Cloud, and learn how to create solid customer experience and agent productivity using a knowledge management system.
Posted: 20 Jul 2016 | Published: 19 Jul 2016

Salesforce.com

Case Study: Streamlining Customer Service in Dental Care
sponsored by Avaya TSG
WHITE PAPER: This case study examines the strategies one chain of dental practices adopted to streamline its patient service processes, including automated call redirection, reduced call center staff and phone lines, and more.
Posted: 14 Jul 2016 | Published: 14 Jul 2016

Avaya TSG

Healthcare Case Study: Improving Customer Experience and Cost-Efficiency
sponsored by Avaya TSG
WHITE PAPER: In this case study, learn about a global pharmaceutical company improved its customer service and the productivity of its contact center while also achieving significant cost savings in communications.
Posted: 14 Jul 2016 | Published: 31 Dec 2015

Avaya TSG
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CRM DEFINITION (continued): …  quality assurance (QA), quality control (QC) and service level management (SLM). Quality assurance is intended to make certain that a product or service under development meets specified requirements at all stages in the process. Quality control ensures that a completed and manufactured product or performed service adheres to a defined set of quality criteria or meets the requirements of the client or customer. QA is sometimes expressed together with QC as a single expression, quality assurance and control (QA/QC). Service level management involves the monitoring and management of the quality … 
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