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ALSO CALLED: eCRM, Client Relationship Management, Dealing with Customers, Relationship Management, CRO, Enterprise CRM, Customer Relationship Management, Relationship Marketing, Customer Relationship Optimization, Customer Relations, Customer Care
DEFINITION: Service assurance (SA) is a procedure or set of procedures intended to optimize performance and provide management guidance in communications networks, media services and end-user applications. Service assurance is an all-encompassing paradigm that revolves around the idea that maximizing customer satisfaction inevitably maximizes the long-term profitability of an enterprise.Service assurance can involve  … 
Definition continues below.
CRM Multimedia (View All Report Types)
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Good Service, Happy Customers: Oracle Cloud Customer Service and Support
sponsored by Oracle Corporation
VIDEO: Watch this quick video to learn more about the benefits of using Oracle customer service and support platforms to deliver impeccable customer experiences that drive sales and increase revenue with the ease of cloud technology.
Posted: 04 Mar 2015 | Premiered: 28 Sep 2012

Oracle Corporation

6 Tips from the Experts for Moving from Reactive to Proactive Services
sponsored by ServiceMax
VIDEO: Watch this in-depth webinar to get 6 tips from TSIA and ServiceMax experts on the migration to proactive services.
Posted: 25 Feb 2015 | Premiered: 20 Jan 2015

ServiceMax

Unleash The Power of Field Service
sponsored by ServiceMax
VIDEO: View this informative video to see how organizations are re-evaluating their field service agents to unlock their potential through cloud, mobile, and social tools.
Posted: 25 Feb 2015 | Premiered: 21 Nov 2014

ServiceMax

Next generation of PowerEdge accelerates ERP, CRM, and database workloads
sponsored by Dell, Inc.
VIDEO: Watch this video to discover the innovations that accelerate your ERP, CRM or database workloads.
Posted: 06 Feb 2015 | Premiered: 07 Sep 2014

Dell, Inc.

IBM ExperienceOne: Continuous engagement at Greenwheels
sponsored by IBM
VIDEO: This video demonstration examines how IBM ExperienceOne helps organizations attract, engage and maximize the lifetime value of customers by enriching the ways they access product information and interact with your company digitally.
Posted: 21 Jan 2015 | Premiered: 21 Jan 2015

IBM

Using Improved ERP Capabilities for New Levels of Customer Satisfaction
sponsored by Epicor Software Corporation
VIDEO: This video explains how Cylicron, a major manufacturer of industrial printing cylinders, was able to implement a ERP system that enabled unprecedented tracking and analytics capabilities for data tied to every stage of the manufacturing and sales process, allowing new levels of customer interaction and satisfaction.
Posted: 19 Jan 2015 | Premiered: 19 Jan 2015

Epicor Software Corporation

Price, Performance and Enterprise Features for Direct-Attached Storage Database Application
sponsored by Dell, Inc. and SanDisk®
PODCAST: Join Dell and SanDisk and go "under the hood" to learn how SanDisk DAS Cache on new Dell PowerEdge Servers can deliver an incredible combination of price, performance and enterprise features for your direct-attached storage database applications.
Posted: 14 Nov 2014 | Premiered: Nov 7, 2014

Dell, Inc. and SanDisk®

Next-Generation Servers Improve Decision Support and Database Performance
sponsored by Dell, Inc. and Intel®
VIDEO: This video explores a next-generation server approach that was designed with data-intensive applications in mind.
Posted: 14 Oct 2014 | Premiered: 22 Sep 2014

Dell, Inc. and Intel®

Webcast -The Business Value of Creating Exceptional Digital Experiences-Findings from IDC
sponsored by IBM
WEBCAST: Tune into the following webcast to hear from Melissa Webster, Program Vice President of Content and Digital Media Technologies for IDC and Anthony Fiorot, WW Portals and Digital Experience Solution Sales Leader for IBM Software Group as they review the findings of IDC's recent analytical report on delivering exceptional customer experiences.
Posted: 16 Sep 2014 | Premiered: Sep 16, 2014

IBM

Exceptional Customer Experiences: One Platform for Every Communication Channel
sponsored by IBM
VIDEO: The following video demo highlights how a fictional company, Greenwell Financial, used IBM's Digital Experience platform to create market-leading customer experiences. Additionally, this demo explores new features coming in the platform such as renditions, new integrations, and more.
Posted: 16 Sep 2014 | Premiered: 16 Sep 2014

IBM

Solving Challenges with Big Data & Analytics - Retail Industry
sponsored by IBM
VIDEO: Find out how a retailer utilizes social media analytics, predictive analytics and big data to stay on top of emerging trends, and better connect with younger customers.
Posted: 11 Jul 2014 | Premiered: 11 Jul 2014

IBM

Using IBM Big Data & Analytics to Acquire, Grow and Retain Customers
sponsored by IBM
VIDEO: Find out how the Cincinnati Zoo utilized big data and analytics to personalize the customer experience for each person from the moment they enter the zoo.
Posted: 11 Jul 2014 | Premiered: 25 Feb 2014

IBM

Smarter Analytics: Predict your Customer's Next Best Action
sponsored by IBM
VIDEO: Find out how you can maximize the value of customer relationships with help from an analytics tool.
Posted: 11 Jul 2014 | Premiered: 30 Sep 2012

IBM

What defines an effective user experience?
sponsored by Hewlett-Packard Limited
WEBCAST: In this on-demand webcast, learn what makes for an effective user experience and discover how the right user experience design service can help you find success.
Posted: 10 Mar 2014 | Premiered: Nov 17, 2013

Hewlett-Packard Limited

How user experience is a business differentiator
sponsored by Hewlett-Packard Limited
WEBCAST: In this brief on-demand video, John McCarthy – Vice President and Principal Analyst at Forrester Research – explains how organizations can increase their value by delivering a great user experience.
Posted: 07 Mar 2014 | Premiered: Feb 21, 2013

Hewlett-Packard Limited

It's all about customer satisfaction
sponsored by Hewlett-Packard Company
WEBCAST: Top fashion brand Valentino was looking for innovative ways to serve their customers better. In this webcast, discover how Valentino made it drastically easier for customers to select and buy their products with fully integrated mobile applications.
Posted: 24 Feb 2014 | Premiered: Feb 24, 2014

Hewlett-Packard Company

Integrated Solutions to Enhance your Customer Experience
sponsored by Hewlett-Packard Limited
WEBCAST: This resource explores some integrated solutions for enhanced customer experience and how to create and develop applications that help.
Posted: 12 Feb 2014 | Premiered: Feb 12, 2014

Hewlett-Packard Limited

Digital Customer Experience – HP Partners point of view
sponsored by Hewlett-Packard Limited
WEBCAST: This brief video explores how companies can have a longer and more meaningful connection with their customers.
Posted: 12 Feb 2014 | Premiered: Oct 14, 2013

Hewlett-Packard Limited

Helping Clients Develop Best in Class End-to-End Experience for their Customers
sponsored by Hewlett-Packard Limited
WEBCAST: This brief video highlights some best practices when it comes to CEM strategies and how you can make your customer feel like a person, not just a number online.
Posted: 12 Feb 2014 | Premiered: Oct 22, 2013

Hewlett-Packard Limited

Business Transformation is needed for the New Style of IT
sponsored by Hewlett-Packard Limited
WEBCAST: In this on-demand video, learn how you can embrace a new style of IT by transforming your business and its processes with the right technology partner.
Posted: 11 Feb 2014 | Premiered: Nov 18, 2013

Hewlett-Packard Limited

Mind the Gap! Embracing Enterprise Mobility Management
sponsored by Code42
WEBCAST: This whitepaper exploress specific mobile challenges, such as implementation of MDM and MAM for thousands of users, and shares his real-world perspective.
Posted: 06 Jun 2014 | Premiered: Sep 12, 2013

Code42

Empower Sales Teams On The Go
sponsored by Microsoft India
VIDEO: To meet the needs of the on-the-go sales rep, you need a CRM system that's flexible, collaborative, and available on any device, from smartphone to tablet to PC. In this video, learn about one such CRM system that provides modern sales teams with the tools they need at the speed and ease necessary for today's fast-paced business world.
Posted: 27 May 2014 | Premiered: 04 Nov 2013

Microsoft India

3 Reasons Why CEM Is the Place to Innovate
sponsored by OpenText
WEBCAST: The following webcast intends to clarify the current state of customer experience management and how companies can start powerful initiatives of their own. Tune in now to find out how CMOs and CIOs need to work together to make CEM take flight, what needs to be addressed, and much more.
Posted: 19 May 2014 | Premiered: May 19, 2014

OpenText

The First Mile - Business Critical Real Time Customer Interactions
sponsored by Kofax, Inc.
WEBCAST: In this age of the empowered customer, companies are pressured to stay on their toes so as to retain customer loyalty in the most intuitive, fast, responsive means possible. In this fascinating webcast, learn the importance of the business-critical First Mile of customer interactions – the point at which customer loyalty is either gained or lost.
Posted: 31 Mar 2014 | Premiered: Mar 31, 2014

Kofax, Inc.

Gaining a CRM Edge with Self-Service BI
sponsored by SearchBusinessAnalytics
VIRTUAL ENVIRONMENT: Putting business intelligence capabilities in the hands of frontline customer service workers can help boost customer relationship management efforts. This virtual classroom provides insight and advice on how to successfully use self-service BI tools in CRM programs.
Posted: 14 Mar 2014 | Premiered: 19 Mar 2014

SearchBusinessAnalytics
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CRM DEFINITION (continued): …  quality assurance (QA), quality control (QC) and service level management (SLM). Quality assurance is intended to make certain that a product or service under development meets specified requirements at all stages in the process. Quality control ensures that a completed and manufactured product or performed service adheres to a defined set of quality criteria or meets the requirements of the client or customer. QA is sometimes expressed together with QC as a single expression, quality assurance and control (QA/QC). Service level management involves the monitoring and management of the quality … 
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