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ALSO CALLED: eCRM, Client Relationship Management, Dealing with Customers, Relationship Management, CRO, Enterprise CRM, Customer Relationship Management, Relationship Marketing, Customer Relationship Optimization, Customer Relations, Customer Care
DEFINITION: Service assurance (SA) is a procedure or set of procedures intended to optimize performance and provide management guidance in communications networks, media services and end-user applications. Service assurance is an all-encompassing paradigm that revolves around the idea that maximizing customer satisfaction inevitably maximizes the long-term profitability of an enterprise.Service assurance can involve  … 
Definition continues below.
CRM Reports
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How Natural Language Capabilities for IVR can Increase Custumer Self-Service Satisfaction
sponsored by [24]7
RESOURCE: Access this concise resource to learn how to upgrade your traditional IVR system to a next generation one and increase customer satisfaction by making it simpler and faster for customer to self-serve.
Posted: 28 Jan 2015 | Published: 28 Jan 2015

[24]7

Two Design Principles to Boost Customer Engagement on Mobile Chat
sponsored by [24]7
RESOURCE: Access this concise resource to master two design principles which can engage customers more easily through mobile chat platform. Read on to learn more about the benefits on company received by customizing mobile chat.
Posted: 28 Jan 2015 | Published: 28 Jan 2015

[24]7

The Definitive Guide to Deploying Online Self-Service
sponsored by [24]7
WHITE PAPER: Access this valuable white paper to learn more about the best practices and tips for deploying virtual agents to automatically answer millions of online customer inquiries each year.
Posted: 27 Jan 2015 | Published: 31 Dec 2014

[24]7

5 Ways to Boost Your NPS By 20 Points Through Smart Chat
sponsored by [24]7
RESOURCE: Access this brief resource to gain a visual understanding of the ways in which you can train your agents to assist customers effectively and increase your NPS score.
Posted: 27 Jan 2015 | Published: 27 Jan 2015

[24]7

Tangerine Case Study: A Growing Bank's Fruitful New Approach to Data Helps It Lead in Online Banking
sponsored by Microsoft
CASE STUDY: This brief case study discusses the analytics system Tangerine Bank implemented to pull actionable insights from customer feedback regarding online banking. Access now to see how this financial institution secured their footing and profitably navigated a brand change.
Posted: 26 Jan 2015 | Published: 26 Jan 2015

Microsoft

Maximizing Profitability and Customer Service with Automated Financial Transactions for Banking
sponsored by IBM
RESOURCE: Access this concise resource to learn more about how you can improve profit, get more accurate financial reporting, and decrease response time to customer requests with automated real-time payments.
Posted: 26 Jan 2015 | Published: 26 Jan 2015

IBM

Keep Customers Happy with Personalized Shopping Experiences
sponsored by [24]7
WHITE PAPER: Download this valuable infographic now to hear the story of how one father delivered the tablet of his daughter's dreams for her birthday thanks, in large part, to customer experience powered by [24]7.
Posted: 23 Jan 2015 | Published: 23 Jan 2015

[24]7

How Will Smartphones Impact the IVR?
sponsored by [24]7
WHITE PAPER: This exclusive white paper features answers from five industry professionals on the evolution of IVR in the age of smartphones.
Posted: 23 Jan 2015 | Published: 23 Dec 2014

[24]7

Evolve Your Mobile Mindset: Deliver the Service Your Customers Expect
sponsored by [24]7
WHITE PAPER: This exclusive white paper looks at the changes sales and services must make in creating a mobile mindset.
Posted: 23 Jan 2015 | Published: 15 Dec 2014

[24]7

The Definitive Guide to Engaging Content Marketing
sponsored by Marketo
RESOURCE: This featured resource considers content marketing as a solution to help cut through the noise and capture client attention. Read on to find out the essentials of content marketing.
Posted: 22 Jan 2015 | Published: 22 Jan 2015

Marketo

Improving Customer Relations through Managed Print Services
sponsored by Hewlett-Packard Limited
WHITE PAPER: In this white paper, explore a managed printing service platform and how it conolidates your fleet of devices and provides a centralized view into operations. Hear from organizations who use the platform today and see the performance and cost benefits you could enjoy as well.
Posted: 22 Jan 2015 | Published: 05 Feb 2014

Hewlett-Packard Limited

bioMerieux Case Study Order Processing Automation
sponsored by Esker Inc.
CASE STUDY: To see what platform one company chose to implement to better organize, manage, and access their email and order data, read this informative case study.
Posted: 22 Jan 2015 | Published: 22 Jan 2015

Esker Inc.

WebSphere Portal Version 8.0 Reviewer's Guide
sponsored by IBM
WHITE PAPER: This whitepaper explains how IBM's WebSphere Portal and Web Content Manager supports socially infused, rich web experiences across multiple channels and pairs them with the right business applications and data, leading to competitive differentiation, customer loyalty, profitable growth and enhanced employee interactions.
Posted: 22 Jan 2015 | Published: 22 Jan 2015

IBM

IBM ExperienceOne: Continuous engagement at Greenwheels
sponsored by IBM
VIDEO: This video demonstration examines how IBM ExperienceOne helps organizations attract, engage and maximize the lifetime value of customers by enriching the ways they access product information and interact with your company digitally.
Posted: 21 Jan 2015 | Premiered: 21 Jan 2015

IBM

Case Study: Performance Bike
sponsored by IBM
WHITE PAPER: This white paper examines how Performance Bicycle, a leading cycling product retailer based in North Carolina, created an interactive, centralized collection of employee knowledge seamlessly linked to its e-commerce site – enabling knowledgeable employees to share expertise with customers and visitors.
Posted: 21 Jan 2015 | Published: 21 Jan 2015

IBM

Insurance Companies tackle Business Rules Automation- learn how!
sponsored by Progress
WHITE PAPER: The digital industry is creating a business and technology environment characterised by greater customer power and competition; and greater need to build closer customer relationships across multiple channels.
Posted: 21 Jan 2015 | Published: 31 May 2014

Progress

Demonstrating the ROI of IBM’s Exceptional Digital Experience Solutions
sponsored by IBM
WHITE PAPER: This whitepaper examines the results of an IDC study concerning the economic benefits of moving away from a homegrown solution or custom integration of multi-vendor components to a single-platform digital content delivery solution – specifically IBM's integrated Exceptional Digital Experience suite.
Posted: 20 Jan 2015 | Published: 20 Jan 2015

IBM

IBM Named a Leader in 2014 Gartner Magic Quadrant for Horizontal Portals
sponsored by IBM
WHITE PAPER: This report from Gartner takes a look at the horizon portal solution vendors you should be aware of, providing an in-depth breakdown of the pros and cons of each.
Posted: 20 Jan 2015 | Published: 01 Oct 2014

IBM

How to Manage Your Multichannel Digital Properties for Exceptional Customer Experiences
sponsored by IBM
WHITE PAPER: Access this technical resource to gain a deeper understanding of the management of digital assets.
Posted: 20 Jan 2015 | Published: 20 Jan 2015

IBM

Forrester Market Overview: Digital Customer Experience Delivery Platforms
sponsored by IBM
WHITE PAPER: Access this critical report to gain a comprehensive understanding of the how software vendors tackle the multichannel experience mandate.
Posted: 20 Jan 2015 | Published: 26 Nov 2012

IBM

Using Improved ERP Capabilities for New Levels of Customer Satisfaction
sponsored by Epicor Software Corporation
VIDEO: This video explains how Cylicron, a major manufacturer of industrial printing cylinders, was able to implement a ERP system that enabled unprecedented tracking and analytics capabilities for data tied to every stage of the manufacturing and sales process, allowing new levels of customer interaction and satisfaction.
Posted: 19 Jan 2015 | Premiered: 19 Jan 2015

Epicor Software Corporation

Navigating the Digital World to Enhance Communication
sponsored by IBM
TRANSCRIPT: View this informative resource to learn what is reverberating around the marketplace today in terms of the digital world.
Posted: 19 Jan 2015 | Published: 19 Jan 2015

IBM

Top 10 reasons to Choose Infor CRM
sponsored by Infor
WHITE PAPER: This brief whitepaper shines light on one CRM infrastructure platform, and the 10 benefits your business could enjoy from a system like this. Access now to see what competitive CRM advantages can help your company's growth.
Posted: 16 Jan 2015 | Published: 16 Jan 2015

Infor

How to achieve sales tax accuracy within your CRM system
sponsored by Avalara
WHITE PAPER: This featured resource discusses one platform that ensures correct sales tax calculation, managing taxation from start to finish. By considering taxes from the beginning, see how companies are able to maximize sales and revenue.
Posted: 12 Jan 2015 | Published: 12 Jan 2015

Avalara

5 Dreamforce Announcements That Will Shape Service in 2015
sponsored by Salesforce
WHITE PAPER: Does your company have the tools to deliver a connected, personalized customer service experience anytime, anywhere, on any device, and in every product?Access this white paper to find out how one platform steps up to the plate, building on the Salesforce Customer Success Platform to ensure intuitive, powerful features and results.
Posted: 19 Jan 2015 | Published: 19 Jan 2015

Salesforce
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CRM DEFINITION (continued): …  quality assurance (QA), quality control (QC) and service level management (SLM). Quality assurance is intended to make certain that a product or service under development meets specified requirements at all stages in the process. Quality control ensures that a completed and manufactured product or performed service adheres to a defined set of quality criteria or meets the requirements of the client or customer. QA is sometimes expressed together with QC as a single expression, quality assurance and control (QA/QC). Service level management involves the monitoring and management of the quality … 
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