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ALSO CALLED: eCRM, Client Relationship Management, Dealing with Customers, Relationship Management, CRO, Enterprise CRM, Customer Relationship Management, Relationship Marketing, Customer Relationship Optimization, Customer Relations, Customer Care
DEFINITION: Service assurance (SA) is a procedure or set of procedures intended to optimize performance and provide management guidance in communications networks, media services and end-user applications. Service assurance is an all-encompassing paradigm that revolves around the idea that maximizing customer satisfaction inevitably maximizes the long-term profitability of an enterprise.Service assurance can involve  … 
Definition continues below.
CRM Reports
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Modern Customer Service with Cloud Services
sponsored by Oracle Corporation
VIDEO: Expectations for customer service are high and with a multitude of channels, it can become increasingly difficult to offer consistent, high quality customer service. This video explains how a flexible cloud service can help deliver exceptional customer service anytime, anywhere and through various channels and encourage self-service online.
Posted: 15 Sep 2015 | Premiered: 03 Feb 2015

Oracle Corporation

Case Study – Convergys Transforms Customer Experience with Service Cloud
sponsored by Oracle Corporation
VIDEO: This video highlights how implementing a service cloud can enable the ability to provide customers with a differentiated experience through a multi-channel approach. Discover how service clouds can allow you to provide customers with tools and capabilities to drive self-service and equip your agents with the ability to provide consistent service.
Posted: 14 Sep 2015 | Premiered: 02 Jun 2015

Oracle Corporation

Case Study: Vestas Turns Climate into Capital with Big Data
sponsored by IBM
CASE STUDY: In this brief case study, learn how one wind turbine service provider used big data and predictive analytics to boost more accurate decision-making, leading to business case certainty for their customers.
Posted: 11 Sep 2015 | Published: 31 Oct 2011

IBM

A Roadmap to Modern Customer Service
sponsored by Oracle Corporation
VIDEO: This engaging video emphasizes the importance of integrating your business's communication channels, and personalizing customer service experiences. Watch to learn the many ways in which you can win the race to a modernized customer service.
Posted: 11 Sep 2015 | Premiered: 06 Mar 2015

Oracle Corporation

Case Study: Beachbody Handles Rapid Growth with a Service Cloud
sponsored by Oracle Corporation
VIDEO: This video demonstrates how Beachbody's rapid growth and success can be attributed largely to their use of cloud services. Watch how taking advantage of cloud services can allow you to focus less on data management, and more on growth and revenue.
Posted: 10 Sep 2015 | Premiered: 22 Sep 2014

Oracle Corporation

Best Practices for Chat Deployments
sponsored by Oracle Corporation
WHITE PAPER: This guide explores multiple best practices for successful chat deployments that can lead the way to a customizable solution for your enterprise. Read on to learn how fine-tuning your chat deployment can increase both customer satisfaction and loyalty, and ultimately increase revenue.
Posted: 10 Sep 2015 | Published: 30 Sep 2013

Oracle Corporation

Give Customers a Choice! Why Organizations Need to Allow Their Customers to Make Their Own Decisions
sponsored by Oracle Corporation
WHITE PAPER: This discussion with Bill Solomon, Vice President of Customer Care for Vonage, describes how leveraging a consistent knowledge base can make it easier to provide specific needs-based knowledge to customers, ultimately allowing them to turn to self-service. Read on to learn how this can both improve your customers' experience and reduce your costs.
Posted: 10 Sep 2015 | Published: 17 Jul 2014

Oracle Corporation

How to Deliver Effective Social Customer Service
sponsored by Oracle Corporation
WHITE PAPER: In this discussion, Scott Landry, Vice President of Global Customer Support at Akamai Technologies, highlights the numerous ways companies can communicate with customers via social media. Read more to learn how you can utilize social media as an effective channel to deliver quality customer support.
Posted: 10 Sep 2015 | Published: 01 Jul 2014

Oracle Corporation

Roadmap to Modern Customer Service
sponsored by Oracle Corporation
WHITE PAPER: This informative document explains what steps to take to ensure success during the three different stages of customer service maturity. Read on to learn how implementing this framework can help you acquire and retain more customers and ultimately drive revenue.
Posted: 10 Sep 2015 | Published: 27 Mar 2014

Oracle Corporation

Infographic: How Modern Service Provides a Competitive Advantage
sponsored by Oracle Corporation
RESOURCE: This infographic showcases the importance of embracing knowledge management to equip your customer service reps to support customer expectations. By following 4 steps, learn how a seamless communication channel can drive your competitive advantage.
Posted: 09 Sep 2015 | Published: 09 Sep 2015

Oracle Corporation

Infographic: Why You Need Anytime, Anywhere Service
sponsored by Oracle Corporation
RESOURCE: Access this infographic to discover how an omnichannel approach can allow your customers to receive the best service possible on any device, anytime. Learn the drawbacks to a siloed approach and foster loyalty through a speedy friendly response to your customers.
Posted: 09 Sep 2015 | Published: 09 Sep 2015

Oracle Corporation

Stay Connected With Customers, Wherever They Roam
sponsored by SearchCRM
EBOOK: In this handbook, consultant Steve Robins explains how mobile location-based services work, the benefits of using them, and the potential risks. Then, executive editor Lauren Horwitz writes about how retailer Nordstrom has adopted beacon technology to better assist in-store customers.
Posted: 04 Sep 2015 | Published: 04 Sep 2015

SearchCRM

Brand Enthusiasm: More Than Loyalty
sponsored by IBM
WHITE PAPER: This study reflects the new reality: consumer propensity is alive and well. Read on and learn how to use this information to revitalize your strategy for communicating, engaging and sharing with customers.
Posted: 05 Aug 2015 | Published: 28 Nov 2014

IBM

Microsoft Dynamics - Social Intelligence Guide for Marketing
sponsored by Microsoft
EBOOK: In this dynamic and eye-opening ebook, Microsoft GM Fred Studer takes from his experiences at Disney, Oracle and now Microsoft to discuss the opportunity of social listening for sales.
Posted: 04 Aug 2015 | Published: 07 Mar 2015

Microsoft

The ABCs of Sales in the Modern Era
sponsored by Microsoft
WHITE PAPER: In this e-book, you'll explore the issues facing sales today, along with the changes and developments your sales teams need to understand to succeed in the modern market.
Posted: 03 Aug 2015 | Published: 03 Aug 2015

Microsoft

Deliver 3D Actionable Customer Insight and Drive Sales and Satisfaction
sponsored by IBM
VIDEO: This brief video takes you through the process of using big data and analytics to drive sales and enable customer loyalty and satisfaction. Learn advanced techniques that can let you infuse big data and analytics to create the most personalized and precise engagement strategies.
Posted: 03 Aug 2015 | Premiered: 29 Jan 2014

IBM

Delivering a Smarter Shopping Experience with Predictive Analytics
sponsored by IBM
WHITE PAPER: This white paper demonstrates how predictive analytics allow organizations to leverage insights and apply practical usage across marketing and customer experience management functions. Access now and discover how to gain true competitive advantage.
Posted: 03 Aug 2015 | Published: 31 Mar 2011

IBM

Retain and Delight Your Customers: Apply Predictive Customer Intelligence
sponsored by IBM
WHITE PAPER: This resource presents methods for coordinated, optimized, and effective customer interactions. Learn how predictive analytics allows you to determine the best action for each particular customer and keep them from leaving.
Posted: 03 Aug 2015 | Published: 05 Jan 2015

IBM

Acquire Real-Time Actionable Insights from On-The-Go Customers
sponsored by IBM
VIDEO: This brief video demonstrates how to tap into the stream of big data generated by customer devices and hit the geospatial jackpot. Learn how to analyze data in motion so that you can see where your prospects are going, what you should offer them, and when to reach out to them.
Posted: 03 Aug 2015 | Premiered: 18 Aug 2014

IBM

2015 Guide to Retail Technologies and Strategies
sponsored by IBM
WHITE PAPER: This guide highlights effective approaches for retailers to enhance online and digital customer interactions, as well as identify financially sound business models and growth initiatives. Discover three imperatives organizations must get right and the tools to help them get there.
Posted: 03 Aug 2015 | Published: 30 Jan 2015

IBM

Deliver the Best Action with Predictive Customer Intelligence
sponsored by IBM
VIDEO: This brief video provides a window into applying predictive analytics to customer information. Find out how to deliver the best action to your front line so your audience will have the optimal customer experience.
Posted: 30 Jul 2015 | Premiered: 30 Jul 2015

IBM

The New Frontier for Personalized Customer Experience
sponsored by IBM
WHITE PAPER: It's time for companies to remove the transaction from the pedestal, and replace it with today's savvy customer. This paper offers the basics on creating a personalized, relevant experience for individual customers. Access now to learn how an effective customer intelligence strategy will drive revenue.
Posted: 30 Jul 2015 | Published: 30 Jul 2015

IBM

The Multichannel Mandate: Ready, Set, Automate
sponsored by SearchCRM
EBOOK: Automation technology can help contact centers get tie multichannel communications together and offer better customer service -- if it's set up and executed properly.
Posted: 04 Sep 2015 | Published: 04 Sep 2015

SearchCRM

Top Questions to Ask Your Field Service Vendor
sponsored by Oracle Corporation
WHITE PAPER: The right field service management saves you time and money. Learn the questions to ask providers on 8 different topics.
Posted: 01 Sep 2015 | Published: 01 Sep 2015

TOPICS:  CRM
Oracle Corporation

Computer Weekly – 11 August 2015: Data unlocks personalised customer service
sponsored by ComputerWeekly.com
EZINE: In this week's Computer Weekly, we examine how companies are starting to use big data analytics to deliver more personalised customer services. We talk to the government's IT procurement chief about improving public sector tech purchasing. And Volvo's CIO tells us how connected cars will reshape the automotive sector. Read the issue now.
Posted: 07 Aug 2015 | Published: 07 Aug 2015

ComputerWeekly.com
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CRM DEFINITION (continued): …  quality assurance (QA), quality control (QC) and service level management (SLM). Quality assurance is intended to make certain that a product or service under development meets specified requirements at all stages in the process. Quality control ensures that a completed and manufactured product or performed service adheres to a defined set of quality criteria or meets the requirements of the client or customer. QA is sometimes expressed together with QC as a single expression, quality assurance and control (QA/QC). Service level management involves the monitoring and management of the quality … 
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