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ALSO CALLED: Sell Side
DEFINITION: This refers to selling and the selling of information technology.
SalesWhite Papers (View All Report Types)
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Three Reasons Every Business Needs to Be Multilingual
sponsored by SDL
WHITE PAPER: In an increasingly global market, speaking to customers in their language is essential. It helps acquire new customers, increase sales, and strengthen existing relationships. View this infographic to discover the top 3 reasons every business needs to become multilingual.
Posted: 14 Jul 2014 | Published: 14 Jul 2014

SDL

6 Quick Tips For Warmer Leads and Shortened Sales Cycles
sponsored by Invenio Marketing
WHITE PAPER: Nearly every company -- both B2B and B2C -- has room to improve when it comes to the sales cycle. No matter how you'd like to improve the sales process, this white paper can help you with six tips to generate more qualified leads and close more sales.
Posted: 25 Jun 2014 | Published: 25 Jun 2014

Invenio Marketing

Unified CRM Improves Sales and Business Growth and Increases Revenue
sponsored by Microsoft India
WHITE PAPER: This case study highlights the benefits of a unified CRM solution that improved sales and business growth and increased revenues for one organization.
Posted: 18 Jun 2014 | Published: 31 May 2013

Microsoft India

The Total Economic Impact Of Microsoft Dynamics CRM 2011
sponsored by Microsoft India
WHITE PAPER: This research gives the results of interviews with 9 executives who's organizations have used Microsoft Dynamics CRM 2011, a software built to boost the productivity of customer-facing workers and increase revenue and efficiency.
Posted: 17 Jun 2014 | Published: 31 May 2011

Microsoft India

Case Study: A CRM Solution Improves Collaboration, Services and Revenue
sponsored by Microsoft India
WHITE PAPER: This case study tells the story of how one organization overcame sales and customer service challenges by deploying a new CRM solution that improved collaboration between sales and marketing, enhanced customer service, and increased revenue, productivity and efficiency.
Posted: 17 Jun 2014 | Published: 31 May 2013

Microsoft India

Differentiate your CRM with Cloud-based Customer Service
sponsored by Salesforce
WHITE PAPER: In this booklet, we'll show you what the #1 customer service application, Service Cloud, looks like and how to use the features.
Posted: 16 Jun 2014 | Published: 16 Jun 2014

Salesforce

Godrej & Boyce - New CRM Solution Empowers Employees, Improves Efficiency and Revenues
sponsored by Microsoft India
WHITE PAPER: This case study tells how one manufacturing company was able to automate and shorten the sales cycle and improve both efficiency and customer loyalty with Microsoft Dynamics CRM 2011 software.
Posted: 16 Jun 2014 | Published: 30 Aug 2013

Microsoft India

How Investments in ERP Impacts Key Business Outcomes
sponsored by Sage Software
WHITE PAPER: Discover a complete list of key findings from a recent ERP survey conducted to better understand the associations between the overall effectiveness of the ERP infrastructure and business profitability.
Posted: 30 May 2014 | Published: 28 Feb 2014

Sage Software

Give Small Business What It Needs
sponsored by Datto, Inc.
WHITE PAPER: This whitepaper describes how MSPs can break into the small business market by offering business continuity solutions that touch on the 5 areas that are most important to small businesses.
Posted: 20 May 2014 | Published: 20 May 2014

Datto, Inc.

The Dynamic Sales Team: Transforming the Way Organizations Sell
sponsored by Microsoft India
WHITE PAPER: In this white paper, learn how to maintain a consistent, compelling relationship with your customers by transforming the way you approach marketing, sales, and service. Explore how trends such as cloud, mobile social, big data, and analytics are impacting sales, and learn how to achieve the four key characteristics of a dynamic sales team
Posted: 20 May 2014 | Published: 31 Dec 2012

Microsoft India

Social is for Closers: Social Intelligence Guide for Sales
sponsored by Microsoft India
WHITE PAPER: If you're not already using social media for selling, you're missing out. In this comprehensive resource, get an in-depth look at how to leverage social media in order to build relationships, boost sales, and drive and nurture leads.
Posted: 20 May 2014 | Published: 20 May 2014

Microsoft India

Microsoft Dynamics CRM Release Preview Guide
sponsored by Microsoft India
WHITE PAPER: In this resource, learn about a family of CRM applications that can help you deliver engaging, differentiating customer experiences with marketing, sales, and service capabilities.
Posted: 20 May 2014 | Published: 30 Apr 2014

Microsoft India

CRM in the World of Buyer 2.0 - Professional selling has never been more challenging
sponsored by Microsoft India
WHITE PAPER: This white paper explains why the sales environment is more complex than ever before. It also explains how adopting a CRM solution that can support sales process enablement, sales agility and sales mobility is critical to driving competitive advantage.
Posted: 19 May 2014 | Published: 19 May 2014

Microsoft India

How sales intelligence drives business goals
sponsored by Salesforce Data.com
WHITE PAPER: This survey-based research examines how sales organizations leverage customer data to improve sales effectiveness.
Posted: 18 Apr 2014 | Published: 31 Aug 2013

Salesforce Data.com

8 key sales metrics to improve your effectiveness
sponsored by Salesforce Data.com
WHITE PAPER: CSO Insights, a sales and marketing effectiveness research firm, partnered with Salesforce Data.com to research common challenges and best practices related to improving the quality of sales pipeline. Download to learn more about the results from CSO Insights research.
Posted: 17 Apr 2014 | Published: 31 Dec 2013

Salesforce Data.com

Guide to growth: Identify business growth drivers and develop a plan
sponsored by Salesforce Data.com
WHITE PAPER: Growing your business depends largely on knowing your customers -- and that requires having the right data, people, and processes in place. To begin the path to sustainable business growth, check out this extensive guide for businesses of all sizes -- from startup to enterprise.
Posted: 17 Apr 2014 | Published: 17 Apr 2014

Salesforce Data.com

Social Media: A Unified Strategy for Success
sponsored by Hootsuite
WHITE PAPER: In order to uncover the true value of social media, companies should employ a unified social media strategy across all departments. View this informative white paper to learn how to craft a cross-functional approach to social media, and explore the challenges and opportunities for social media in various departments.
Posted: 16 Apr 2014 | Published: 16 Apr 2014

Hootsuite

5 Ways Marketing Automation Can Optimize & Grow Your Business
sponsored by Act On
WHITE PAPER: Many marketing teams are touting the benefits of a marketing automation platform. But many CEOs and other executives are still wondering, "What's the urgency? Is marketing automation really worth the investment?" Find out the answers to those questions in this informative white paper.
Posted: 14 Apr 2014 | Published: 14 Apr 2014

Act On

Best Practices For Setting Up a Lead Nurturing Program
sponsored by Act On
WHITE PAPER: In this report, Matt Heinz, President of Heinz Marketing and his fellow thought leaders demystify lead nurturing, offering best practices that you can follow when developing your own winning program.
Posted: 11 Apr 2014 | Published: 31 Dec 2012

Act On

Best Practices for a Lead Management Strategy
sponsored by Act On
WHITE PAPER: Well-executed, lead management strategies can produce significant savings, reduce time spent in the funnel, and bring sales and marketing into closer concert -- so what constitutes a solid lead management strategy?
Posted: 11 Apr 2014 | Published: 31 Dec 2013

Act On

Implementing product mix optimization that works
sponsored by Quintiq
WHITE PAPER: This guide offers insight to help you optimize your product mix and maximize profits.
Posted: 01 Apr 2014 | Published: 01 Apr 2014

Quintiq

5 Tips For Setting Measurable Social Media Goals
sponsored by MarketWired
WHITE PAPER: While social media offers your business a variety of opportunities to grow its customer base, increase brand awareness, and drive revenue, those benefits are unattainable without a solid strategy in place. To realize your social media goals, you need to first determine metrics and measurements of your strategy's success.
Posted: 20 Feb 2014 | Published: 20 Feb 2014

MarketWired

Data vs. Instinct: Perfecting global sales performance
sponsored by Oracle Corporation
WHITE PAPER: Access this paper today to take a look at how sales executives optimize their sales structures, territories, and incentive plans. Also inside, find survey results that reveal findings from senior decision-makers that investigated the sales executive realm.
Posted: 03 Jan 2014 | Published: 03 Jan 2014

Oracle Corporation

How the New Mobile Supply Chain Impacts Field Sales and Field Service
sponsored by DSI
WHITE PAPER: This FAQ sheet provides answers to your pressing mobile supply chain questions, revealing how mobility is impacting field service and field sales, key benefits you can achieve, and more.
Posted: 03 Jan 2014 | Published: 03 Jan 2014

DSI

Billing as a Strategy for Building Customer Loyalty and Retention
sponsored by Fusebill
WHITE PAPER: This resource examines the importance of billing in subscription sales, and details how you can use billing to build customer loyalty and retention.
Posted: 30 Dec 2013 | Published: 30 Dec 2013

Fusebill
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