Customer Data Management Reports

Creative Strategies Yield Greater Customer Insight
sponsored by TechTarget Customer Experience
EBOOK: To improve customer experience, companies need to tune into the different platforms consumers use, unify data silos, integrate information systems and plan thoughtful strategies for engaging customers. Discover how to plug the holes in your business' customer experience strategy.
Posted: 24 Jun 2016 | Published: 24 Jun 2016

TechTarget Customer Experience

Departmental Specialization Needed With Analytics
sponsored by TechTarget Business Analytics
EBOOK: This three-part handbook examines BI and analytics deployments for different functional units in organizations with advice on how to make your program work. First, learn about how BI functions when geared towards sales and marketing, before turning towards a customer service approach. Finally, read about how analytics can help with asset protection
Posted: 01 Jun 2016 | Published: 27 May 2016

TechTarget Business Analytics

Predictive Analytics: Forecast the Future of Sales
sponsored by TechTarget Customer Experience
EBOOK: Learn from experts how predictive analytics should be used by sales teams, and the importance of having a strong model. Also uncover real-world examples of analytics being used to create more customer-specific advertisements and hire more promising workers, and how predictive lead scoring can help sales and marketing teams work together better.
Posted: 02 May 2016 | Published: 29 Apr 2016

TechTarget Customer Experience

Context-Aware Tech Senses, Responds to Customer Needs
sponsored by TechTarget Content Management
EBOOK: This expert handbook explores how to leverage context-aware technologies to create appropriately personalized customer experiences. Discover how to deliver on the promise of personalized content delivery with tools and strategies for web content management, marketing automation, machine learning, and more.
Posted: 19 Apr 2016 | Published: 15 Apr 2016

TechTarget Content Management

Salesforce Wave Yet to Reach Crest
sponsored by TechTarget Business Analytics
EBOOK: Salesforce's Wave Analytics Cloud has yet to crash into a large consumer base, but the platform might be gaining ground on wider adoption.
Posted: 25 Mar 2016 | Published: 18 Mar 2016

TechTarget Business Analytics

Popular Technologies Enrich Customer Experience Strategies
sponsored by TechTarget Customer Experience
EBOOK: This expert e-book looks at modern changes in customer experience management. Access to explore mobile and social CRM's increasingly dominant and multidimensional role in customer engagement, as well as ways to transform customer data from disparate digital sources into more personalized messaging.
Posted: 25 Mar 2016 | Published: 15 Mar 2016

TechTarget Customer Experience

CRM System vs. Spreadsheets for Managing Client Information
sponsored by Insightly
EGUIDE: This expert e-guide discusses why Prosound, a consulting company that focuses on improving customer phone experience, traded in their spreadsheets for a CRM system with mobile integration. Plus, learn the questions you need to ask yourself before implementing a CRM system.
Posted: 07 Mar 2016 | Published: 03 Mar 2016

Insightly

Reaching New Heights in Omnichannel Customer Service
sponsored by Zendesk
EGUIDE: This e-guide offers expert advice for creating a successful omnichannel customer experience by utilizing a unified user interface (UI), service clouds, self-service tools, and more. You'll also learn how to implement a unified contact record for customer interactions so that you can create a consistent, satisfying experience for your customers.
Posted: 02 Mar 2016 | Published: 26 Feb 2016

Zendesk

Mobile CRM: Conquering the Data Integration Challenge
sponsored by Microsoft
EGUIDE: Without an effective way to integrate data from disparate systems, your mobile CRM can't help you optimize the customer experience. This expert guide explores how companies have overcome their data integration challenges to improve their mobile CRM.
Posted: 24 Feb 2016 | Published: 16 Feb 2016

Microsoft

Driving multichannel engagement with the voice of the customer
sponsored by Oracle Corporation
EGUIDE: In this e-guide you will learn how the right infrastructure can allow your marketers to harness your existing data to create seamless, integrated experiences for your customers on any channel.
Posted: 23 Feb 2016 | Published: 16 Feb 2016

Oracle Corporation

The Business Benefits of Managing Cyber Risk and Minimizing Unnecessary Data
sponsored by UnitedLex
EGUIDE: Cyber risk management is becoming an increasingly important area of concern as company directors' realize the limitations of insurance. How can you address this risk and instill confidence in your customer engagement? Find out how to enhance your cyber risk management using 4 key strategies.
Posted: 18 Feb 2016 | Published: 16 Feb 2016

UnitedLex

Assessing the Benefits of Social and Cloud-Based CRM Tools
sponsored by Microsoft
EGUIDE: Do the cloud and CRM go hand in hand? Most will argue yes, but why? In this expert e-guide, tap into advantages of CRM in the cloud, and learn how technology company Shuttle Cloud uses cloud tools to manage customers, organize sales leads and hire internally. Plus, gain tips for making social CRM tools work effectively in your organization.
Posted: 02 Feb 2016 | Published: 01 Feb 2016

Microsoft

How In-App Analytics put the "User" in "User Experience"
sponsored by Hewlett Packard Enterprise
EGUIDE: In the following e-guide, Matt Schulz reveals how design thinking improves workflow and promotes innovation in app development. Also learn from experts how in-app analytics increase the likelihood of success in the design thinking outcome.
Posted: 01 Feb 2016 | Published: 24 Jan 2016

Hewlett Packard Enterprise

CRM Analytics: How to Make the Most of Customer Data
sponsored by TechTarget Customer Experience
EBOOK: The right combination of technology and human resources behind CRM analytics can provide a competitive advantage. Discover how you can empower sales, marketing, and customer service teams to make smarter, data-driven decisions with CRM analytics.
Posted: 22 Jan 2016 | Published: 22 Jan 2016

TechTarget Customer Experience

5 Questions Every Marketing Department Should Be Able to Answer
sponsored by Salesforce.com
WHITE PAPER: Access this whitepaper to discover 5 essential questions every marketing department should be able to answer, and how data analytics is stepping up to the plate to help. Read on to tap into the data you already have, and bolster your revenue flows.
Posted: 13 Nov 2015 | Published: 13 Nov 2015

Salesforce.com

Simple is STILL Better: Embrace Speed & Simplicity for a Competitive Edge
sponsored by IBM
WHITE PAPER: Access this whitepaper for an in-depth look into best practices for handling customer data to pull valuable insights for your business. Topics include: Achieving simplicity and performance, analyzing data at speed, and more.
Posted: 27 Oct 2015 | Published: 27 Oct 2015

IBM

Companies Mine Personal Info to Tailor the Customer Experience
sponsored by TechTarget Customer Experience
EBOOK: Companies are taking advantage of personalized data to tailor and improve the customer experience--but the best strategy still includes human insight. In this e-book, journalist Albert McKeon reports on the business practices at several organizations working to successfully improve the customer experience through data analysis.
Posted: 15 Sep 2015 | Published: 15 Sep 2015

TechTarget Customer Experience

Raise Your Sales IQ: Tapping Into Data to Bolster Sales
sponsored by TechTarget Data Management
EZINE: In this issue of Business Information, our experts reveal the power of sales intelligence tools and give examples of top performing sales pitches and ideas for building your sales pipeline.
Posted: 15 Jun 2015 | Published: 15 Jun 2015

TechTarget Data Management

4 Ways to Improve Your Mobile and Social CRM
sponsored by TechTarget Customer Experience
EBOOK: This expert e-book outlines the leading challenges in delivering great customer experiences via mobile and social channels. Discover how to achieve your mobile and social CRM goals with a four-point business strategy.
Posted: 28 May 2015 | Published: 28 May 2015

TechTarget Customer Experience

Computer Weekly – 26 May 2015: Microservices and DevOps are changing software development
sponsored by TechTarget ComputerWeekly.com
EZINE: In this week's Computer Weekly, we talk to Hailo about its software development approach, which sees the taxi app use microservices and DevOps techniques. We hear from users of OpenStack, the open source cloud software, about how they are building digital businesses. And our buyer's guide looks at customer experience management. Read the issue now.
Posted: 22 May 2015 | Published: 22 May 2015

TechTarget ComputerWeekly.com

Seeking the Elusive 360-Degree View of Customer Experience
sponsored by TechTarget Customer Experience
EBOOK: Discover how your organization can unlock old siloed customer data to deliver the experiences your customers crave from a single unified CRM platform. Hear from experts Ashley Smith, Banafsheh Ghassemi, and Danny Estrada in this essential guide to learn about unified CRM platforms.
Posted: 31 Mar 2015 | Published: 31 Mar 2015

TechTarget Customer Experience

Speech-to-Text Analytics Reveals New Insights Into Consumer Behavior
sponsored by IBM
WHITE PAPER: This white paper describes how Telerx, a global contact center outsourcing provider, embrace the methods that modern consumers are utilizing to share their opinions and turned raw data into valuable insight for their clients.
Posted: 20 Feb 2015 | Published: 31 Jan 2013

IBM

How Companies Know Which Customers Will Buy—And Who Will Buy More
sponsored by TechTarget Customer Experience
EBOOK: This expert guide examines the ways in which companies are utilizing marketing automation software and customer personalization techniques to better target customers.
Posted: 12 Feb 2015 | Published: 12 Feb 2015

TechTarget Customer Experience

Tangerine Case Study: A Growing Bank's Fruitful New Approach to Data Helps It Lead in Online Banking
sponsored by Microsoft
CASE STUDY: This brief case study discusses the analytics system Tangerine Bank implemented to pull actionable insights from customer feedback regarding online banking. Access now to see how this financial institution secured their footing and profitably navigated a brand change.
Posted: 26 Jan 2015 | Published: 26 Jan 2015

Microsoft

Top 5 Salesforce Integration Patterns: Practices for Integrating Salesforce
sponsored by MuleSoft
WHITE PAPER: This white paper discusses one system that helps integrate enterprise applications to unleash the true potential of the Salesforce model. Access now to find out how your entire enterprise can capitalize on and benefit from Salesforce integration patterns.
Posted: 22 Jan 2015 | Published: 22 Jan 2015

MuleSoft