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ALSO CALLED: eCRM, Client Relationship Management, Dealing with Customers, Relationship Management, CRO, Enterprise CRM, Customer Relationship Management, Relationship Marketing, Customer Relationship Optimization, Customer Relations, Customer Care
DEFINITION: Service assurance (SA) is a procedure or set of procedures intended to optimize performance and provide management guidance in communications networks, media services and end-user applications. Service assurance is an all-encompassing paradigm that revolves around the idea that maximizing customer satisfaction inevitably maximizes the long-term profitability of an enterprise.Service assurance can involve  … 
CRM Reports
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Virgin Trains Streamlines Processes with ServiceNow to Transform the Rider Experience
sponsored by ServiceNow
CASE STUDY: Virgin Trains was looking to transform their rail experience by delivering a consistently positive customer experience. In this case study, discover how Virgin Trains successfully transformed their customer experience with ServiceNow, and decide if a customer service platform from ServiceNow is right for you.
Posted: 11 Mar 2019 | Published: 11 Mar 2019

ServiceNow

Best Practices for Service Management: 5 Ways to Increase Client Satisfaction and Profits
sponsored by ConnectWise
EBOOK: Download this e-book for 5 methods of improving service management to increase client satisfaction and a discussion on the benefits of using a professional services automation (PSA) solution with remote monitoring and management.
Posted: 08 Mar 2019 | Published: 31 Dec 2018

ConnectWise

SLAs: The Foundation for Stronger Customer Relationships
sponsored by ConnectWise
EBOOK: Keeping this in mind, this e-book on SLAs illustrates 13 areas your SLAs should address, do's and don'ts of establishing SLAs, 5 reasons why it might be time to refresh your SLA, and more.
Posted: 08 Mar 2019 | Published: 31 Dec 2018

ConnectWise

Six Best Practices to Ignite the Customer Experience with IoT
sponsored by SAS
EBOOK: Wouldn't you love to know what your customers wanted before they reached your business? With the Internet of Things (IoT), businesses no longer need to wonder—they have the ability to know. Get started building your IoT strategy for improved CX with advice from this e-book, and discover the 6 best practices you'll need along the way.
Posted: 05 Mar 2019 | Published: 05 Mar 2019

SAS

The Real-Time and Predictive Commerce Playbook
sponsored by SAS
EBOOK: In this e-book, discover how predictive and real-time analytics are helping businesses deliver better customer experiences, and learn how to get started with your real-time and predictive analytics implementation strategy.
Posted: 05 Mar 2019 | Published: 05 Mar 2019

SAS

The Foundation for Improving CX: Look to the Cloud
sponsored by West IP Communications
WHITE PAPER: Customer demands seem to change with the seasons, so it's no surprise that 74% of those surveyed by IDG found it difficult to keep up. In this white paper, explore how organizations can keep up with shifting customer expectations, and improve their CX by moving to the cloud.
Posted: 26 Feb 2019 | Published: 26 Feb 2019

West IP Communications

The Three Customer Service Megatrends In 2019
sponsored by ServiceNow
ANALYST REPORT: In this analyst report from Forrester, discover the ways in which automation is changing the world of customer service for the better. Find out why customer service organizations must adjust their strategies to leverage automation and deliver experiences in line with customer expectations.
Posted: 20 Feb 2019 | Published: 17 Jan 2019

ServiceNow

5 Minutes with Propel: Integrated Customer Complaint Process
sponsored by PropelPLM
VIDEO: No company likes getting customer complaints, but in the medical devices industry, companies need to ensure they have an effective and auditable way for managing complaints. Download this video to uncover a modern way for handling customer complaints by integrating CRM, PLM, and QMS.
Posted: 18 Feb 2019 | Premiered: 30 Jun 2018

PropelPLM

The Future of Customer Engagement
sponsored by LogMeIn, Inc.
WHITE PAPER: In this white paper, learn about a digital customer engagement system that can help you deliver exceptional customer experiences across any channel or device.
Posted: 14 Feb 2019 | Published: 14 Feb 2019

LogMeIn, Inc.

The Next Evolution of Chatbots: How to Ensure a Bold Bot Future
sponsored by LogMeIn, Inc.
WHITE PAPER: Download this white paper to learn the common characteristics that successful chatbots share so you know exactly which elements to include when creating a bot for your users to engage with.
Posted: 14 Feb 2019 | Published: 14 Feb 2019

LogMeIn, Inc.

The Ultimate Guide to Intelligent Self-Service
sponsored by Compunnel Digital
EGUIDE: Gartner predicts that by 2020 a customer will manage 85% of their business relationships without interacting with a human. In this e-book, discover how to make the switch to self-service customer support, and learn how to make your self-service success a reality.
Posted: 14 Feb 2019 | Published: 14 Feb 2019

Compunnel Digital

Engage Proactively with Unified CEM
sponsored by LogMeIn, Inc.
WHITE PAPER: Download this white paper to learn how one unified platform can provide consistency across the customer journey, and how that can help your organization provide better CX and increase ROI.
Posted: 13 Feb 2019 | Published: 13 Feb 2019

LogMeIn, Inc.

Convenience with a Side of Fries: Provide the Best CX with the Help of an NSP
sponsored by Comcast Business
WHITE PAPER: In this white paper, learn about an NSP that can ease the burden associated with building and maintaining a network capable of handling the bandwidth-intensive needs of various technologies so you can focus on providing a great customer experience.
Posted: 12 Feb 2019 | Published: 12 Feb 2019

Comcast Business

Found in Translation: How AI Technology Helps Make the Most of Your Customer Interactions
sponsored by Attivio, Inc.
WHITE PAPER: In today's hypercompetitive world, customer satisfaction is a major challenge, and customer service organizations are at the forefront in meeting this challenge. Learn how your company can use artificial intelligence (AI) techniques to help enhance this customer service.
Posted: 12 Feb 2019 | Published: 12 Feb 2019

Attivio, Inc.

Maximize Customer Engagement for Maximum Revenue Growth
sponsored by LogMeIn, Inc.
WHITE PAPER: There is a direct correlation between quality customer engagement and support, and quantifiable business outcomes. However, most organizations have not evolved their customer engagement strategy for today's digital world. In this white paper, learn about the customer engagement material model.
Posted: 12 Feb 2019 | Published: 12 Feb 2019

LogMeIn, Inc.

Customer-Centric Digital Transformation
sponsored by Compunnel Digital
RESOURCE: Download this resource to learn what separates a good customer experience from a weak one and the 3 universal criteria upon which connected customers evaluate digital experience.
Posted: 11 Feb 2019 | Published: 11 Feb 2019

Compunnel Digital

Hospitality Technology Needs Cloud Connectivity
sponsored by Comcast Business
WHITE PAPER: In this blog post, learn about different ways to expand your cloud presence so you can optimize application performance and improve customer experience.
Posted: 11 Feb 2019 | Published: 11 Feb 2019

Comcast Business

Harness the Millennial Market and Scale-Up in Sports Betting
sponsored by Onfido
WHITE PAPER: The number of new users signing up to sports gambling platforms are on the rise, but users aren't loyal to one app. Learn how to prevent app abandonment and secure your top spenders in this informative white paper.
Posted: 08 Feb 2019 | Published: 08 Feb 2019

Onfido

The Ultimate Guide to Site Search User Experience
sponsored by Coveo
WHITE PAPER: 30% of all web visitors will perform a search at some point on your company's website—but poor site search can leave shopping carts empty, and customers scarce. Don't fall victim to a poor site-search, explore these 8 best practices and boost your bottom line.
Posted: 07 Feb 2019 | Published: 31 Dec 2018

Coveo

The Blueprint for Your Self-Service Journey Map
sponsored by Coveo
WHITE PAPER: According to a Forrester survey, 25% of customers will abandon a brand if met with sub-par self-service, the worst part? They'll tell their friends about it too. Prevent the embarrassment by exploring these 7 steps to a flawless self-service customer experience, and secure your brand.
Posted: 07 Feb 2019 | Published: 07 Feb 2019

Coveo

inQuba Delivers Context for Enhanced Customer Experience
sponsored by TIBCO
CASE STUDY: In this case study, learn how inQuba America was able to use TIBCO to successfully exchange data with clients' core operational and financial systems, get an in-depth view of how customers interact with their business, and more.
Posted: 04 Feb 2019 | Published: 31 Dec 2016

TIBCO

Digitizing Communications for Better Customer Engagement
sponsored by Concentrix
WHITE PAPER: When it comes to customer engagement, you should be able to proactively notify customers, via messaging, text, email, or blended communication channels— and do so in a personalized way. Learn how you can start digitizing customer engagement so that your business is always reachable in this white paper.
Posted: 04 Feb 2019 | Published: 04 Feb 2019

Concentrix

Self Service Soars, Increasing Customer Satisfaction
sponsored by Concentrix
RESOURCE: Download this guide to learn how your organization can do self-service the right way by giving customers the quick and easy resolution they expect.
Posted: 01 Feb 2019 | Published: 01 Feb 2019

Concentrix

Why You Need Intelligent Search To Scale And Optimize Customer Support
sponsored by Attivio
EBOOK: Intelligent search can help organizations build 360-degree customer profiles and manage changing customer expectations. Download this white paper to discover how intelligent search can help your business build customer loyalty and leverage the powers of AI.
Posted: 31 Jan 2019 | Published: 31 Jan 2019

Attivio

Miami Heat Delivers Realtime Personalized Digital Experiences with a Headless CMS
sponsored by Contentstack
CASE STUDY: The Miami HEAT may by NBA champions, but their CMS certainly wasn't a winner. To see how Contentshack helped these 3-time NBA champions captivate audiences both on and off the court, read the full case study below.
Posted: 29 Jan 2019 | Published: 29 Jan 2019

Contentstack
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