CRM enters maturity as customer experience custodian

CRM enters maturity as customer experience custodian

Cover

CRM has a long lineage in enterprise software, starting with salesforce automation in the 1990s, Siebel being a big player back in the mists of time. These days, engaging with customers through every conceivable channel, and doing so by way of the cloud are the novelties of CRM.

Vendor:
ComputerWeekly.com
Posted:
Dec 21, 2020
Published:
Dec 21, 2020
Format:
PDF
Type:
eGuide
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