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Web 2.0

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DEFINITION: Web 2.0 (or Web 2) is the popular term for advanced Internet technology and applications including blogs, wikis, RSS and social bookmarking. The two major components of Web 2.0 are the technological advances enabled by Ajax and other new applications such as RSS and Eclipse and the user empowerment that they support. Web 2.0 in the Enterprise: An Analyst's Perspective -- Click here to read the white  … 
Definition continues below.
Web 2.0 Reports
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Case Study: How John Lewis Conquered the Web
sponsored by ComputerWeekly.com
BOOK: Bill Goodwin tells the inside story of John Lewis £40m website redevelopment project, assesses the technical and business challenges faced and its impact on the business.
Posted: 17 Mar 2014 | Published: 17 Mar 2014

ComputerWeekly.com

Creating an Effective Content Analytics Strategy
sponsored by IBM
EGUIDE: This expert guide focuses on how to get started with a successful web content analytics strategy, and explores how a major East Coast city's police department took advantage of effective content and text analytics to fight crime. Learn more about tagging content for measurement, tools for content analysis, and more.
Posted: 23 Jan 2014 | Published: 23 Jan 2014

IBM

Instagram Guide
sponsored by Oracle Corporation
WHITE PAPER: Consult the following white paper to uncover the latest ways top brands such as Nike, MTV, Nissan, Taco Bell, and many more are driving innovation through Instagram. Learn about key observations, what's working, and what you can do to succeed with this social movement as well.
Posted: 31 Mar 2014 | Published: 31 Mar 2014

Oracle Corporation

The Multi-Channel Marketing Chasm
sponsored by e-Spirit AG
BROCHURE: Access the following infographic to uncover 5 tips that can help you close the social marketing gap. Learn how to identify your biggest gaps, why technology needs to be connected to business goals and more.
Posted: 25 Mar 2014 | Published: 25 Mar 2014

e-Spirit AG

From Social Media to Social CRM: Reinventing the Customer Relationship
sponsored by IBM
WHITE PAPER: Access the following white paper to uncover the steps to building a social CRM strategy—who needs to be part of the strategy, how to evaluate the customer relationship control, and more.
Posted: 11 Mar 2014 | Published: 11 Mar 2014

IBM

Improving Employee Productivity with Social Tools
sponsored by SuccessFactors
WHITE PAPER: This resource examines today's changing workforce, and describes how social tools are becoming the key to better employee productivity, satisfaction, and profitability.
Posted: 04 Mar 2014 | Published: 04 Mar 2014

SuccessFactors

Creating a Digital Strategy to Provide Exceptional Digital Experiences
sponsored by IBM
WHITE PAPER: Access the following white paper to uncover the 10 factors that make an exceptional digital experience. Learn what you can do to deliver responsive content, what your team needs to accomplish, where to focus future initiatives, and more.
Posted: 28 Feb 2014 | Published: 28 Feb 2014

IBM

Speedo dive into e-commerce with e-Spirit
sponsored by e-Spirit AG
CASE STUDY: Access the following case study to reveal the CMS solution the Speedo implemented to optimize customer communication in view of the local markets, countries, and regions. Also learn how they were able to reduce content conflict and ensure brand consistency across their entire influence.
Posted: 27 Feb 2014 | Published: 27 Feb 2014

e-Spirit AG

8 Ways To Build Your Brand Using Social Media
sponsored by MarketWired
WHITE PAPER: Savvy companies are integrating social media into their marketing plans in order to take advantage of opportunities such as lead generation, real-time customer service, and interaction with brand evangelists. In this white paper, learn eight tips to help you reap the opportunities and build your brand with social media.
Posted: 26 Feb 2014 | Published: 26 Feb 2014

MarketWired

Responsive Web Design and FirstSpirit
sponsored by e-Spirit AG
WHITE PAPER: Access the following brief white paper to uncover a CMS solution that can automatically detect and deliver your content to any mobile device in a way that is both seamless and properly tailored. Learn how this solution can enable a truly responsive design and maximize the web experience overall.
Posted: 25 Feb 2014 | Published: 25 Feb 2014

e-Spirit AG

Measuring Social Media Marketing
sponsored by Oracle Corporation UK Ltd
WHITE PAPER: Consult the following research brief to uncover what it takes to measure social media in a way that can deliver actionable insights to drive higher business value. Discover what to track, why, and what other successful businesses are doing to get the most out of social media.
Posted: 25 Feb 2014 | Published: 25 Feb 2014

Oracle Corporation UK Ltd

The New Face of Google+
sponsored by Oracle Corporation UK Ltd
WHITE PAPER: Access the following white paper to discover what exactly is new to Google+ and how you can make the most of the platform and its features. Also uncover the best practices that will increase the likelihood of user engagement and more.
Posted: 25 Feb 2014 | Published: 25 Feb 2014

Oracle Corporation UK Ltd

Meyer Werft Case Study
sponsored by e-Spirit AG
CASE STUDY: Access the following case study to reveal the CMS solution that Meyer Werft used to improve clarity and innovation with how users navigate their websites, were able to create multichannel and multilingual easily and efficiently, and much more.
Posted: 24 Feb 2014 | Published: 24 Feb 2014

e-Spirit AG

Case Study Hornbach DIY-Stores
sponsored by e-Spirit AG
CASE STUDY: Access the following case study to reveal the CMS solution that Hornbach used to gain a 75% faster time-to-market for creation of multichannel and multilingual sites. Also discover how they used this system to virtually improve every aspect of their customer experience management process.
Posted: 21 Feb 2014 | Published: 21 Feb 2014

e-Spirit AG

5 Tips For Setting Measurable Social Media Goals
sponsored by MarketWired
WHITE PAPER: While social media offers your business a variety of opportunities to grow its customer base, increase brand awareness, and drive revenue, those benefits are unattainable without a solid strategy in place. To realize your social media goals, you need to first determine metrics and measurements of your strategy's success.
Posted: 20 Feb 2014 | Published: 20 Feb 2014

MarketWired

Bricks-and-mortar electronics giant Media-Saturn Group cements success with e-commerce sites powered by IBM WebSphere Commerce and FirstSpirit
sponsored by e-Spirit AG
CASE STUDY: Access the following case study to reveal the integrated CMS that Media-Saturn Group used to triple their online sales in just one year. Get a firsthand look at how this technology helped them significantly reduce content creation time, engineer multilingual sites, and more.
Posted: 20 Feb 2014 | Published: 20 Feb 2014

e-Spirit AG

The Customer Service Balancing Act
sponsored by Jive Software
WHITE PAPER: New social business solutions eliminate the traditional service trade-offs, providing an optimal combination of assisted peer-to-peer support communities, call deflection, selective escalation and productivity-enhancing collaboration. The result? Reduced call volume and faster resolution times, happier customers and lower costs.
Posted: 18 Feb 2014 | Published: 18 Feb 2014

Jive Software

Responsive Web Design and FirstSpirit
sponsored by e-Spirit AG
WHITE PAPER: Access the following white paper to discover a CMS solution that can prepare your business and all of its content for the rapid influx of mobile internet use. See how with smart content marketing you can improve customer loyalty and reduce attrition, and more.
Posted: 06 Feb 2014 | Published: 06 Feb 2014

e-Spirit AG

e-Spirit and IBM: reinventing content management
sponsored by e-Spirit AG
WHITE PAPER: Access the following white paper to uncover a CMS solution that has been designed to specifically handle the needs of the dynamic content delivery initiative. Discover how you can empower marketing teams with real-time updates, deliver content to any social media facet or website, alleviate IT dissonance, and much more.
Posted: 05 Feb 2014 | Published: 05 Feb 2014

e-Spirit AG

Predictive Performance
sponsored by Limelight Networks, Inc.
WHITE PAPER: Access the following white paper to uncover new, innovative approaches to digital experience performance monitoring. Get a firsthand look at how you can develop a more comprehensive measurement model, predict outcomes, and more.
Posted: 15 Jan 2014 | Published: 15 Jan 2014

Limelight Networks, Inc.

How Social Business Pays Off
sponsored by Jive Software
WHITE PAPER: Social collaboration technology is a hot topic in the business applications space today -- but what about the hard numbers? Many companies are wary and want concrete proof of ROI and payback. Fortunately, this informative resource offers just that.
Posted: 13 Jan 2014 | Published: 31 Dec 2013

Jive Software

10 Reasons iAPPS Content Manager Should Be On Your CMS Shortlist
sponsored by Bridgeline Digital
WHITE PAPER: Access the following white paper to uncover a CMS solution that offers 10 of the best aspects to look for in an all-inclusive CMS platform and what you stand to gain through deployment.
Posted: 13 Jan 2014 | Published: 13 Jan 2014

Bridgeline Digital

Oracle Social Network
sponsored by Oracle Corporation
WHITE PAPER: Access the following white paper to uncover how you can collect the social networking data you need to stay competitive in today's market. Discover a solution to the collaboration gap that is both efficient, and allows you and your organization to make the right customer-centric decisions to drive innovation and success.
Posted: 02 Jan 2014 | Published: 02 Jan 2014

Oracle Corporation

E-Guide: Web Content Management and the Mobile Revolution
sponsored by Crafter Software_Rivet Logic
EGUIDE: Consult this expert e-guide to uncover the strategies, tips, tricks, and more that you need to consider in order to deliver powerful mobile web content to the user.
Posted: 30 Dec 2013 | Published: 30 Dec 2013

Crafter Software_Rivet Logic

New CRM Technologies Bring Sales Success to Businesses
sponsored by Scribe Software Corporation
EGUIDE: Creative companies are making broader use of smartphones to access more than just email – phone and mobile customer relationship management (CRM) software and finding uses for GPS, cameras and other technologies are transforming CRM practices, even for more traditional industries.
Posted: 26 Dec 2013 | Published: 26 Dec 2013

Scribe Software Corporation
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WEB 2.0 DEFINITION (continued): …  paperTim O'Reilly is generally credited with inventing the term, following a conference dealing with next-generation Web concepts and issues held by O'Reilly Media and MediaLive International in 2004. O'Reilly Media has subsequently been energetic about trying to copyright "Web 2.0" and holds an annual conference of the same name. There is, however, some dispute about whether O'Reilly is responsible for the original coinage. Joe Firmage, for instance, used Web 2.0 to describe using the World Wide Web as a platform in 2003.One of the most significant differences between Web 2.0 and the traditional … 
Web 2.0 definition sponsored by WhatIs.com, powered by WhatIs.com an online computer dictionary

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