Social Media Analytics: How to dramatically improve the capabilities within your organization
sponsored by IBM
WHITE PAPER:
Much of the potential from social efforts isn't fully realized due to an underinvestment in, or misunderstanding of, social analytics. This resource will help you advance your understanding and capabilities in social analytics. Continue on to learn the keys to your social analytics success and explore the four phases of a complete social strategy:
Posted: 11 Feb 2013 | Published: 11 Feb 2013
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Social Media Analytics - Making Customer Insights Actionable
sponsored by IBM
WHITE PAPER:
This white paper will examine the role social media can play in presenting a more strategic view of customer data and how the right combination of technologies can deliver insight to help companies more effectively meet perpetually shifting consumer demands expressed through, and influenced by, these dynamic communication channels.
Posted: 11 Feb 2013 | Published: 31 May 2011
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IBM Social Analytics: The science behind social media marketing
sponsored by IBM
WHITE PAPER:
Access this white paper to learn how savvy marketing professionals are using new technologies to learn about their customers' attitudes, preferences and buying habits from what they say publically, available on social media and through the full range of interactions that can be recorded, measured, and analyzed.
Posted: 11 Feb 2013 | Published: 31 Dec 2011
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Achieving customer loyalty with customer analytics
sponsored by IBM
WHITE PAPER:
This white paper explores how you can build strong customer relationships in this age of social media and maintain loyal customers who will not only provide you with their valuable business, but also share their enthusiasm online with their peers.
Posted: 11 Feb 2013 | Published: 31 Oct 2012
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TDWI Best Practices Report - Customer Analytics in the Age of Social Media
sponsored by IBM
WHITE PAPER:
This TDWI Best Practices Report examines organizations' current practices and future plans for customer analytics technology strategies, with a special focus on how organizations are adapting to challenges- and potential- of social media.
Posted: 11 Feb 2013 | Published: 31 Dec 2012
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Cashing in on Customer Insight
sponsored by IBM
WHITE PAPER:
In today's world, the only way to stand out is by differentiating the experience you offer your customers. Access this exclusive resource to explore how you can improve customer experience by leveraging customer analytics- including predictive analytics, social analytics, business intelligence, and decision management.
Posted: 07 Feb 2013 | Published: 31 Dec 2012
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Gartner Application Architecture,Development & IntegrationSummit 2013
sponsored by Gartner
BROCHURE:
Due to the convergence of cloud mobile, big data, and other trends, it is critical to manage the disruptive forces in how applications are designed, managed and consumed. Join Gartner's Application Architecture, Development & Integration Summit 2013 to explore the trends of cloud, mobile, big data and other trends. Continue to register today!
Posted: 06 Feb 2013 | Published: 06 Feb 2013
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The Business of Social Business
sponsored by IBM
WHITE PAPER:
Access this in-depth resource to explore a study based on the responses of more than 1,100 individuals and interviews with more than two dozen executives from leading organizations. Discover how organizations are leveraging new social approaches to create valued customer experiences, increase workforce productivity and effectiveness, and more.
Posted: 04 Feb 2013 | Published: 30 Nov 2012
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Rethinking Analytics for the Social Enterprise
sponsored by SAP America, Inc.
WHITE PAPER:
The way businesses use analytics continues to evolve. Today, it is a borad system where all team members in a business contribute in collecting and acting on the data. View this white paper to learn more about how properly managing data can improve the success of your business.
Posted: 01 Feb 2013 | Published: 01 Feb 2013
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10 Tips for Keeping Control of Online Meetings
sponsored by Citrix Online Go To Meeting
WHITE PAPER:
This brief by Gihan Perera, founder of First Step Communications, provides 10 practical tips for keeping control of your online meetings.
Posted: 01 Feb 2013 | Published: 28 Jan 2013
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3-2-1 Contact the Call Center
sponsored by SearchCRM
WHITE PAPER:
Contact centers can't live in the past. This three-part handbook offers insight into how contact centers can modernize an agent's tools to meet the demands and needs of customers whose mobile and social empowerment has put companies in the virtual hot seat.
Posted: 31 Jan 2013 | Published: 31 Jan 2013
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Best Practice Guide to Addressing Web 2.0 Risks
sponsored by Lumension
WHITE PAPER:
With the rise of user-generated content, social networks and readily available information offered by the Web 2.0-enabled workplace, users are more connected to people and ideas than ever before. This new level of connectivity also introduces significant risk. In this resource, find 5 key best practices for reducing risk in a Web 2.0 world.
Posted: 31 Jan 2013 | Published: 31 Jan 2012
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Information Optimization Transformation Experience Workshop
sponsored by Hewlett-Packard Limited
WHITE PAPER:
Many organizations continue to struggle with basic BI competencies, such as information quality, data integration, governance, and accessibility. Read on to learn how you can benefit from an online Big Data workshop where your business and IT leaders can collaborate on the latest strategies and trends about strategic information management.
Posted: 24 Jan 2013 | Published: 24 Jan 2013
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Gartner Symposium Dubai
sponsored by Gartner
BROCHURE:
Join us on 5-7 March for Gartner's Symposium ITxpo 2012 in Dubai, U.A.E. as more than 500 CIOs and senior IT executives come together for the most comprehensive and strategic conference with the aim to drive business forward. Access this resource for an in-depth overview of this year's symposium and find out how you can register today!
Posted: 23 Jan 2013 | Published: 23 Jan 2013
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Video: Evolving to Social Intelligence
sponsored by Hewlett-Packard Limited
VIDEO:
This brief video offers insight into how traditional CRM and traditional intelligence prototype customers based on transactions, but leave out the important aspect of social intelligence. Find out how connecting social and enterprise intelligence will give you a more complete view of the customer.
Posted: 21 Jan 2013 | Premiered: 27 Sep 2012
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Drive social intelligence to engage with customers in ways that were previously impossible.
sponsored by Hewlett-Packard Limited
RESOURCE:
It's now possible to leverage social intelligence by combining insight from your customers' social media behavior with the classic customer intelligence from conventional marketing and CRM. Access this helpful resource to start on the path to gain the full potential of social intelligence.
Posted: 21 Jan 2013 | Published: 21 Jan 2013
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Creating Brand Advocates -- Connected Intelligence & Brand Advocates.
sponsored by Hewlett-Packard Limited
VIDEO:
In this helpful video, learn how to move past traditional CRM and reach out to customers who are social influencers through things like Twitter, Facebook, and blogs. Learn how to transform these influential customers into brand advocates who will help others emotionally connect with your brand.
Posted: 21 Jan 2013 | Premiered: 04 Nov 2012
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The Human Face of Big Data: Data Driven
sponsored by ComputerWeekly.com
BOOK:
Software engineers are transforming the daily lives of hundreds of millions of people for good and for ill, writes Jonathan Harris.
Posted: 18 Jan 2013 | Published: 18 Jan 2013
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Managing the Social Media Mix White Paper
sponsored by Oracle Corporation
WHITE PAPER:
This exclusive resource provides an eight-step guide to devising an effective social media marketing strategy and helps you determine how your company should allocate information to Twitter, blogs, Facebook, and more.
Posted: 03 Jan 2013 | Published: 30 Sep 2012
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Five Questions About Managing Social Media that You Should Ask Your Agency White Paper
sponsored by Oracle Corporation
WHITE PAPER:
Choosing the right marketing or branding agency for your company is a complicated task. This white paper provides you with five questions you should ask agencies to help you separate the real candidates from the poseurs.
Posted: 02 Jan 2013 | Published: 30 Sep 2012
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Branded Video Posts: Using Multimedia to Increase Engagement
sponsored by Oracle Corporation
WHITE PAPER:
Access this helpful white paper for key insights into how you can maximize your video message's effectiveness in social streams. Read on to learn how customers are engaging with video, what types of video posts are most effective and how you can customize your video posting strategy to serve your audience.
Posted: 02 Jan 2013 | Published: 30 Sep 2012
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Differentiate Your Company by Delivering Great Customer Experiences
sponsored by Oracle Corporation
VIDEO:
This brief webcast examines the step by step process your customers go through when interacting with your brand, and how you can optimize that experience.Learn how you can unify the experience through all the channels your customers are choosing to interact with you through cross-channel alignment.
Posted: 28 Dec 2012 | Premiered: 18 Oct 2012
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Network Management Planning Guide
sponsored by BlueCoat
EGUIDE:
Read this E-Guide to learn about new trends in network management and how Web 2.0, SOA, and other platforms are changing management requirements.
Posted: 27 Dec 2012 | Published: 26 Jun 2009
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Handbook: The Dos and Don’ts of Social Media Analytics
sponsored by IBM
EBOOK:
Read this handbook for advice on developing a social media analytics strategy, maintaining a clear business purpose for the program, and dealing with obstacles along the way.
Posted: 21 Dec 2012 | Published: 21 Dec 2012
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E-Guide: Creating an Effective Social Analytics Program
sponsored by IBM
EGUIDE:
Read this e-guide to discover the tricks of effective social media analytics, including:knowing, up front, what you hope to achieve with the data; bringing in an analytics software vendor or service provider if you don't plan on analyzing large quantities of data; and using social analytics as a crisis aversion tool.
Posted: 21 Dec 2012 | Published: 21 Dec 2012
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