Emerging Technologies  >  

Web 2.0

RSS Feed    Add to Google    Add to My Yahoo!
DEFINITION: Web 2.0 (or Web 2) is the popular term for advanced Internet technology and applications including blogs, wikis, RSS and social bookmarking. The two major components of Web 2.0 are the technological advances enabled by Ajax and other new applications such as RSS and Eclipse and the user empowerment that they support. Web 2.0 in the Enterprise: An Analyst's Perspective -- Click here to read the white  … 
Definition continues below.
Web 2.0White Papers (View All Report Types)
1 - 25 of 187 Matches Previous Page  | Next Page
FirstSpirit™ RealtimeTargeting ModuleProvides Customized Content to Attract ReturnCustomers and Boost Sales
sponsored by e-Spirit AG
WHITE PAPER: The following white paper explores the importance of real-time targeting modules for content management strategies. Learn how you can avoid delivering irrelevant content to your customers, attract returning customers, and of course, boost overall sales.
Posted: 14 Jul 2014 | Published: 14 Jul 2014

e-Spirit AG

The Power of Customer Context Beyond Campaigns: Build a Contextual Marketing Engine
sponsored by IBM
WHITE PAPER: The following white paper explores the current state of effectiveness of current marketing campaigns and presents the need of contextual marketing engines. Learn how this technology can create highly-engaging environments for customer interaction, can yield actionable customer data, and much more.
Posted: 14 Jul 2014 | Published: 14 Jul 2014

IBM

Digital Marketing with FirstSpirit™ Means Strong Brands, Long-Term Customers and Sales-ready Leads
sponsored by e-Spirit AG
WHITE PAPER: The following white paper explores the importance of having the right content management system when it comes to delivering a powerful web presence. Also learn about a CMS that can help create personalized, dynamic content for targeted user groups in any channel.
Posted: 10 Jul 2014 | Published: 10 Jul 2014

e-Spirit AG

Addressing the Web Team Experience for a Better Digital Presence
sponsored by e-Spirit AG
WHITE PAPER: The following white paper explores the importance of having the right global user experience that can accommodate the entire Web team for better collaboration, content management, and of course, to deliver the best experience to the customer.
Posted: 09 Jul 2014 | Published: 09 Jul 2014

e-Spirit AG

Customer Experience: Essential Requirements for Company Profitability and Competitive Success
sponsored by Genesys
WHITE PAPER: This white paper discusses the importance of focusing on the customer experience journey, explores why companies don't get the customer journey right, and discusses how leading companies provide great customer experiences.
Posted: 30 Jun 2014 | Published: 30 Jun 2014

Genesys

5 Step Plan for Personal Content Delivery
sponsored by SDL
WHITE PAPER: Uncover the 5 key steps to ensure the right content gets to the right customer.
Posted: 25 Jun 2014 | Published: 25 Jun 2014

SDL

Content Finds the Customer: The Third of Five Truths for Tomorrow’s Marketer
sponsored by SDL
WHITE PAPER: Find out what kinds of questions you should ask your team to make sure you're creating the right content for the appropriate audience.
Posted: 25 Jun 2014 | Published: 25 Jun 2014

SDL

Optimizing Magneto E-commerce Sites for Increased Sales and Customer Satisfaction
sponsored by ZeroLag Communications Inc.
WHITE PAPER: Find out which platform is capable of maximizing the performance of your e-commerce web site, increasing sales and improving customer satisfaction.
Posted: 20 Jun 2014 | Published: 20 Jun 2014

ZeroLag Communications Inc.

Uncovering the Realities of Today's Digital Marketing Landscape
sponsored by Sitecore
WHITE PAPER: The following white paper explores the current state of digital marketing and why a powerful digital presence is so important for success today. Learn about the strategies and tools digital marketing innovators are using to succeed with their initiatives and what you can do to achieve similar results.
Posted: 13 Jun 2014 | Published: 13 Jun 2014

Sitecore

Gain Social Insight: Connect Business And IT into One Conversation
sponsored by Hewlett-Packard Company
WHITE PAPER: This white paper discusses how mobile, social, information, and cloud computing capabilities can combine to modernize IT support and accelerate IT operations. Learn how IT can easily access user-generated information to predict pain points and solve issues faster.
Posted: 04 Jun 2014 | Published: 31 Mar 2014

Hewlett-Packard Company

Social is for Closers: Social Intelligence Guide for Sales
sponsored by Microsoft India
WHITE PAPER: If you're not already using social media for selling, you're missing out. In this comprehensive resource, get an in-depth look at how to leverage social media in order to build relationships, boost sales, and drive and nurture leads.
Posted: 20 May 2014 | Published: 20 May 2014

Microsoft India

Four Ways to Modernize Your Application Performance Monitoring Strategy for Web 2.0 and AJAX
sponsored by Dell Software
WHITE PAPER: Learn how Web 2.0 technologies can increase the speed and efficiency of Web applications, while uniquely combining the best of traditional and modern approaches to deliver a well-rounded application performance monitoring (APM) solution.
Posted: 01 May 2014 | Published: 10 Sep 2013

Dell Software

10 Key Ingredients for Successful Omnichannel CEM
sponsored by Toshiba
WHITE PAPER: Today's customers expect a seamless brand experience throughout the buying process -- whether they're accessing your website, mobile app, or visiting your physical location. Access this helpful white paper to get advice on creating a seamless customer experience across every channel. Specifically, discover 10 helpful tips for omnichannel success
Posted: 01 May 2014 | Published: 01 May 2014

Toshiba

How to improve content delivery with mid-mile optimization
sponsored by Limelight Networks, Inc.
WHITE PAPER: Consult the following informative white paper to uncover a tried and true content performance solution that focuses on middle-mile optimization. Explore the benefits of middle-mile technologies, how real companies are leveraging this kind of acceleration and more.
Posted: 14 Apr 2014 | Published: 14 Apr 2014

Limelight Networks, Inc.

How to ensure web and app performance by addressing the front end
sponsored by Limelight Networks, Inc.
WHITE PAPER: The following white paper explores what companies need to do to ensure the performance of web and mobile applications. Uncover how front end acceleration can help achieve the desired speed, which technologies make this goal a reality, and how to apply the front end acceleration to 3 key areas.
Posted: 11 Apr 2014 | Published: 11 Apr 2014

Limelight Networks, Inc.

Social Analytics & Intelligence: Converting Contextual to Actionable Insights
sponsored by IBM
WHITE PAPER: Access the following report from Hypatia Research Group to build a solid foundation for a successful social media analytics and intelligence (SA&I) initiative. Learn what organizations seek and require from SA&I, vendor rankings, the current landscape, ROI by industry, and more.
Posted: 07 Apr 2014 | Published: 07 Apr 2014

IBM

Integrate Live Video Into Your Communication Strategy
sponsored by UStream
WHITE PAPER: Access the following white paper to uncover 10 tips for successful live video streaming. Learn about the various tools and techniques—ranging from lighting to when to go live—that will improve how well your content affects your target audience.
Posted: 07 Mar 2014 | Published: 07 Mar 2014

UStream

10 Steps to a Successful Digital Asset Management Implementation
sponsored by OpenText
WHITE PAPER: The following white paper provides readers with a foundation as to what it takes to get digital asset management initiative up and running. Learn the 10 steps to a successful DAM implementation and much more.
Posted: 06 May 2014 | Published: 06 May 2014

OpenText

It’s Time to Rethink “Enterprise” Software
sponsored by OpenText
WHITE PAPER: The following white paper explores the real state of "enterprise" software solutions in regards to web content management and customer experience management. Learn what these solutions need to include justifying the "enterprise" title. Most importantly, discover how to select the right CEM solutions that fit your needs.
Posted: 06 May 2014 | Published: 01 May 2014

OpenText

Can you deliver the content the mobile user demands?
sponsored by Limelight Networks, Inc.
WHITE PAPER: The following white paper explores the current content delivery challenges facing businesses today, but with a focus on delivering video to mobile devices. Also learn about a technology consideration that can provide your users with a superior digital experience without putting more pressure on available resources.
Posted: 18 Apr 2014 | Published: 18 Apr 2014

Limelight Networks, Inc.

Instagram Guide
sponsored by Oracle Corporation
WHITE PAPER: Consult the following white paper to uncover the latest ways top brands such as Nike, MTV, Nissan, Taco Bell, and many more are driving innovation through Instagram. Learn about key observations, what's working, and what you can do to succeed with this social movement as well.
Posted: 31 Mar 2014 | Published: 31 Mar 2014

Oracle Corporation

From Social Media to Social CRM: Reinventing the Customer Relationship
sponsored by IBM
WHITE PAPER: Access the following white paper to uncover the steps to building a social CRM strategy—who needs to be part of the strategy, how to evaluate the customer relationship control, and more.
Posted: 11 Mar 2014 | Published: 11 Mar 2014

IBM

Improving Employee Productivity with Social Tools
sponsored by SuccessFactors
WHITE PAPER: This resource examines today's changing workforce, and describes how social tools are becoming the key to better employee productivity, satisfaction, and profitability.
Posted: 04 Mar 2014 | Published: 04 Mar 2014

SuccessFactors

Creating a Digital Strategy to Provide Exceptional Digital Experiences
sponsored by IBM
WHITE PAPER: Access the following white paper to uncover the 10 factors that make an exceptional digital experience. Learn what you can do to deliver responsive content, what your team needs to accomplish, where to focus future initiatives, and more.
Posted: 28 Feb 2014 | Published: 28 Feb 2014

IBM

8 Ways To Build Your Brand Using Social Media
sponsored by MarketWired
WHITE PAPER: Savvy companies are integrating social media into their marketing plans in order to take advantage of opportunities such as lead generation, real-time customer service, and interaction with brand evangelists. In this white paper, learn eight tips to help you reap the opportunities and build your brand with social media.
Posted: 26 Feb 2014 | Published: 26 Feb 2014

MarketWired
1 - 25 of 187 Matches Previous Page    1 2 3 4    Next Page
 
WEB 2.0 DEFINITION (continued): …  paperTim O'Reilly is generally credited with inventing the term, following a conference dealing with next-generation Web concepts and issues held by O'Reilly Media and MediaLive International in 2004. O'Reilly Media has subsequently been energetic about trying to copyright "Web 2.0" and holds an annual conference of the same name. There is, however, some dispute about whether O'Reilly is responsible for the original coinage. Joe Firmage, for instance, used Web 2.0 to describe using the World Wide Web as a platform in 2003.One of the most significant differences between Web 2.0 and the traditional … 
Web 2.0 definition sponsored by WhatIs.com, powered by WhatIs.com an online computer dictionary

About TechTarget:

TechTarget provides enterprise IT professionals with the information they need to perform their jobs - from developing strategy, to making cost-effective IT purchase decisions and managing their organizations' IT projects - with its network of technology-specific Web sites, events and magazines

All Rights Reserved, Copyright 2000 - 2014, TechTarget | Read our Privacy Statement