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| Dec 4, 2009 |
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Vertical Industries >
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ALSO CALLED:
Retail and Wholesale Industry,
Drug Stores,
Retailing Industry,
Consumer Goods Industry,
Consumer Products Industry,
Shopping Centers,
Online Retail Industry,
Pet Stores,
Home Improvement Industry,
Retail Industry,
Retail Trade
DEFINITION: A planogram is a diagram that shows how and where specific retail products should be placed on retail shelves or displays in order to increase customer purchases. Planogramming is a skill developed in the fields of merchandising and retail space planning. A person with this skill can be referred to as a planogrammer. Planograms themselves are also referred to as POGs. Planograms can be developed for
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Definition continues below.
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Retail Trade Industry White Papers
(View All Report Types)
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4 Matches
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Beyond Survival: Thriving Through the Turbulence: BI in the Retail Industry
sponsored by SAP America Inc
WHITE PAPER:
Find out how retail organizations are improving the bottom line, by focusing on key tactics designed to facilitate low cost, efficient, customer-centric operations, all of which require integrated enterprise information and analysis capabilities found in business intelligence (BI) environments.
Posted: 12 Oct 2009 | Published: 12 Oct 2009
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Intelligent Merchandising: Creating a Unique Shopping Experience, Part 3
sponsored by SAP AG
WHITE PAPER:
The amount of customer information available grows every day. Learn why it is critical for you to analyze and understand customer information in order to draw meaningful conclusions about consumer lifestyles, buying habits and shopping behaviors.
Posted: 24 Mar 2008 | Published: 24 Mar 2008
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Intelligent Merchandising: Creating a Unique Shopping Experience, Part 1
sponsored by SAP AG
WHITE PAPER:
Learn how you can how you can hook customers with fresh, unusual and relevant shopping experiences. Drive customer loyalty by training, empowering and providing employees with the technical tools to capture the nuances of customer behavior.
Posted: 24 Mar 2008 | Published: 24 Mar 2008
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Intelligent Merchandising: Creating a Unique Shopping Experience, Part 2
sponsored by SAP AG
WHITE PAPER:
Anticipating customer needs is a better predictor of success than just responding to what customers say they want. Read this white paper to learn how you can create a unique customer experience by anticipating customers' lifestyle needs and demands.
Posted: 24 Mar 2008 | Published: 24 Mar 2008
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RETAIL TRADE INDUSTRY DEFINITION (continued): … different types of retail merchandising displays (such as shelf displays, pegboards, or slatboard displays). They are developed using other information about products, such as the amount of inventory left for the product, volume of sales per square foot of retail space, and other specific information about products (such as stockkeeping unit numbers, product codes, and so forth). By analyzing past and current sales patterns, a planogrammer can make successful recommendations about the number of "facings" a certain product should have on a retail display, how high or low it should be on the display, … Retail Trade Industry definition sponsored by WhatIs.com, powered by WhatIs.com an online computer dictionary
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