IBV Study: Capitalizing on the Power of the Smarter Consumer

IBV Study: Capitalizing on the Power of the Smarter Consumer

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Empowered by technology, today’s consumers are smarter, more connected, and more demanding than ever before. In order for your organization to stay ahead, you need to understand the needs of modern consumers – and enable them to shop when and how they want.

Consult this resource today to find the results of a recent survey of over 30,000 consumers from 13 different countries. Inside, learn about the key trends and buying habits shaping the world of retail, and discover how you can better support the needs of your customers.

Vendor:
IBM
Posted:
07 May 2013
Published:
28 Feb 2011
Format:
PDF
Length:
20 Page(s)
Type:
White Paper
Language:
English
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