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Customer Data Management

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Customer Data Management Reports
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Customer Intelligence in the Era of Data-Driven Marketing
sponsored by SAS
WHITE PAPER: This white paper discusses how to improve your customer intelligence with real-time data analytics that can enable quicker response to customer needs. Discover how a centralized marketing analytics platform can enable your enterprise to implement true "data-driven" marketing and gain invaluable insight into what your customers want.
Posted: 08 Apr 2016 | Published: 31 Dec 2015

SAS

Customer Analytics Solutions: How the Top 11 Providers Stack Up
sponsored by SAS
WHITE PAPER: This report evaluates significant customer analytics providers, including Adobe, IBM, SAP, SAS, and more, based on product fit, customer success, and client demand. Access now and discover which solution is the right fit for your enterprise so that you can better understand your customers and meet their needs and expectations.
Posted: 08 Apr 2016 | Published: 07 Mar 2016

SAS

Seize The Data: Engage your customer
sponsored by Hewlett-Packard Enterprise
RESOURCE: Discover how one big data analytics platform helped NASCAR quickly and easily extract valuable insights from their customer data.
Posted: 07 Apr 2016 | Published: 07 Apr 2016

Hewlett-Packard Enterprise

Build an Unstoppable Online Business with Breathtaking Customer Experience Built in
sponsored by Cogeco PEER 1
WHITE PAPER: This white paper highlights an end-to-end eCommerce hosting solution that satisfies demanding online buyers and compliance obligations and defends your business against the growing threat of cybercrime. Read on and discover how you can improve your customer experience with a superior online business.
Posted: 04 Apr 2016 | Published: 04 Apr 2016

Cogeco PEER 1

Red Hat Integrates Enterprise Systems for a Holistic View of Customers
sponsored by Red Hat
WHITE PAPER: This case study shows how Red Hat was able to automatically update customer data across systems without resorting to manual intervention. Learn how this was possible through a data integration platform using open source, cloud-enabled technologies.
Posted: 04 Apr 2016 | Published: 04 Apr 2016

Red Hat

Maximize CRM's Potential with Data Quality
sponsored by Trillium Software
WHITE PAPER: This white paper addresses data quality issues that may be reducing the effectiveness of your CRM initiatives. Learn how you can ensure data quality in your enterprise to establish a foundation for accurate analytics, forecasting, and targeting, ultimately improving the customer experience.
Posted: 01 Apr 2016 | Published: 01 Apr 2016

Trillium Software

10 Tips & Tricks for CRM Data Quality Success
sponsored by Trillium Software
EBOOK: In this e-book, you will discover how to initiate a meaningful data quality project, and maintain it over time, to bolster your ongoing CRM efforts by utilizing 10 industry-proven tips. Learn how to accommodate the different internal and external constituencies that are impacted by your CRM, and more.
Posted: 30 Mar 2016 | Published: 30 Mar 2016

Trillium Software

The Importance of Data Quality for CRM
sponsored by Trillium Software
WHITE PAPER: This white paper discusses how you can overcome customer data challenges in your CRM systems by improving data quality processes, and unlock potential benefits, like: increased revenue per customer, reduced errors in operational systems, and more.
Posted: 28 Mar 2016 | Published: 28 Mar 2016

Trillium Software

4 Steps to Create Targeted, Personalized, and Timely Marketing Messaging
sponsored by IBM
RESOURCE: Many companies struggle to create personalized, timely offers out of consumer data. This resource explains how you can maximize the value of customer information with a consumer data management and marketing analytics platform. Discover how you can improve the customer experience and boost your market share.
Posted: 23 Mar 2016 | Published: 31 May 2015

IBM

Enhance the Customer Experience with Advanced Analytics
sponsored by Microsoft
WHITE PAPER: No one has time to organize massive volumes of customer data to find the most relevant information. This resource reveals how advanced analytics can empower you to forecast demand more accurately, create more targeted and effective marketing campaigns, and more.
Posted: 23 Mar 2016 | Published: 23 Mar 2016

Microsoft

Sales Wave Analytics: Pull Actionable Insights from Sales Cloud Data
sponsored by Salesforce.com
WHITE PAPER: In this white paper, explore how cloud-based analytics can allow your whole sales team—managers, representatives, and operations—to delve deep into sales data to make smarter decisions, close more deals, edge out competitors.
Posted: 18 Mar 2016 | Published: 18 Mar 2016

Salesforce.com

Making Big Data Smaller to Deliver Valuable Insights
sponsored by Hewlett-Packard Enterprise
VIDEO: View this brief video to learn about the big data strategy that allowed a purchase intelligence provider to help advertisers reach new customers and more accurately measure their marketing ROI. Discover how you can dramatically reduce the amount of time spent on data analysis.
Posted: 17 Mar 2016 | Premiered: 19 Oct 2015

Hewlett-Packard Enterprise

BlaBlaCar Drives the Sharing Economy with Big Data Analytics
sponsored by Hewlett-Packard Enterprise
VIDEO: View this brief video to learn about the big data analytics platform that empowered a ridesharing service to improve the user experience and test new product features. Discover how this strategy accelerates analysis of large amounts of data to produce actionable insights faster.
Posted: 17 Mar 2016 | Premiered: 17 Mar 2016

Hewlett-Packard Enterprise

Enhance Your 360-Degree View of the Customer
sponsored by IBM
WHITE PAPER: In this white paper you will learn how to use big data to build an integrated, more personalized approach to marketing, business strategies, customer service and more.
Posted: 15 Mar 2016 | Published: 15 Mar 2016

IBM

Case Study: Mobile Game Developer Adopts Analytics Platform to Improve User Experiences
sponsored by Hewlett-Packard Enterprise
CASE STUDY: This brief case study describes the analytics strategy that allowed a mobile gaming company to reduce time spent on queries from two to four hours to minutes or seconds. Discover how they were able to improve the customer experience, deploy the analytics platform in the cloud, and more.
Posted: 15 Mar 2016 | Published: 30 Nov 2015

Hewlett-Packard Enterprise

Real-time Data Analytics Improves the Customer Experience
sponsored by Hewlett-Packard Enterprise
WHITE PAPER: Access this brief resource to learn about a strategy to analyze billions of rows of customer data and return results in seconds. Discover how this approach can improve the user experience, reduce customer churn, and more.
Posted: 14 Mar 2016 | Published: 31 Dec 2015

Hewlett-Packard Enterprise

Using Big Data Technologies to Better Understand and Engage Customers
sponsored by IBM
PRODUCT LITERATURE: In this paper, you will discover 5 high-value uses for big data and receive advice on how to exceed customer expectations of service by leveraging big data to produce an enhanced, 360-degree view of your consumers. Read on to turn your big data swell into a wealth of valuable information.
Posted: 14 Mar 2016 | Published: 31 Mar 2015

IBM

Omni-Channel Retail Execution Platforms for Now and the Future
sponsored by Telecity
WHITE PAPER: Download this white paper to define the why, what, who, and how of building omni-channel retail execution platforms. Discover what will enable your retail organization to provide customers their next "best experience."
Posted: 11 Mar 2016 | Published: 31 Dec 2015


CSO Insights Webcast: Raising the Bar on Sales Attainment
sponsored by Microsoft
WEBCAST: In this webcast, Barry Trailer, co-founder of CSO Insights, discusses the role of relationships in the new world of today's buyer, and how these relations impact the ability of sellers to reach their goals.
Posted: 03 Mar 2016 | Premiered: Mar 3, 2016

Microsoft

Meet the Experts! Special Edition: Get a Handle on Your Sales Issues
sponsored by Microsoft
WEBCAST: In this webinar, Barry Trailer, Co-founder of CSO Insights research firm, will help address your top sales barriers. Discover several proven methods to capture new accounts and optimize lead generation.
Posted: 03 Mar 2016 | Premiered: Mar 3, 2016

Microsoft

Salesforce Wave Yet to Reach Crest
sponsored by SearchBusinessAnalytics
EBOOK: Salesforce's Wave Analytics Cloud has yet to crash into a large consumer base, but the platform might be gaining ground on wider adoption.
Posted: 25 Mar 2016 | Published: 18 Mar 2016

SearchBusinessAnalytics

Popular Technologies Enrich Customer Experience Strategies
sponsored by SearchCRM
EBOOK: This expert e-book looks at modern changes in customer experience management. Access to explore mobile and social CRM's increasingly dominant and multidimensional role in customer engagement, as well as ways to transform customer data from disparate digital sources into more personalized messaging.
Posted: 25 Mar 2016 | Published: 15 Mar 2016

SearchCRM

Case Study: Analytics for Big Customer Data
sponsored by IBM
WHITE PAPER: This case study describes the analytics strategy that allowed an insurance company to rapidly analyze large amounts of raw information to gain a better understanding of customer behavior and needs. Discover how they experienced benefits like increased client revenue, stronger customer loyalty, and a reduction in sales and canvassing costs.
Posted: 14 Mar 2016 | Published: 25 Jan 2015

IBM

Case Study: Analytics Strategy Empowers Natural Gas and Energy Supplier to Retain and Attract Customers
sponsored by IBM
CASE STUDY: This brief case study describes the analytics strategy that enabled a natural gas and energy supplier to minimize customer attrition and attract new customers. Discover how a customer-loyalty index and early warning indicators allowed them to reach out to unhappy customers with new offers and better customer service.
Posted: 14 Mar 2016 | Published: 06 Oct 2014

IBM

CRM System vs. Spreadsheets for Managing Client Information
sponsored by Insightly
EGUIDE: This expert e-guide discusses why Prosound, a consulting company that focuses on improving customer phone experience, traded in their spreadsheets for a CRM system with mobile integration. Plus, learn the questions you need to ask yourself before implementing a CRM system.
Posted: 07 Mar 2016 | Published: 03 Mar 2016

Insightly
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