Customer Data Management

WHITE PAPER: This insightful resources explores the changing landscape of email marketing and explains why customer engagement, rather than permissions, is the most valuable asset you have for effective customer relationship management and successful marketing campaigns.

Posted: 08 May 2013 | Published: 31 Dec 2012

WHITE PAPER: For most companies, data mining for customer analytics fails to live up to its potential, due to the complexity and cost of traditional tools. Inside, discover the challenges that traditional data mining systems pose and gain insight on how you can overcome them to enable customer analytics success.

Posted: 01 May 2013 | Published: 28 Feb 2013

WHITE PAPER: This helpful resource introduces one CRM tool that allows you to optimize your customer interactions across all communication channels and glean deeper insight into your customer base.  Read on to learn about the specific benefits this technology offers businesses across all sectors.

Posted: 30 Apr 2013 | Published: 31 Dec 2012

WHITE PAPER: Customers are using a variety of channels to interact with businesses, but if your company cannot cohesively connect across all channels, you could lose customers and revenue. Download this white paper for advice from industry experts on how to maintain a multichannel customer relationship, leading to longer, more beneficial customer relationships.

Posted: 26 Apr 2013 | Published: 31 Dec 2012

WHITE PAPER: In the age of social media, web analytics can help you harness data from a variety of channels to construct and implement an effective, integrated marketing strategy. Check out this helpful white paper to learn how you can advance your digital marketing strategy, grow brand loyalty and build revenue through the use of analytics.

Posted: 18 Apr 2013 | Published: 18 Apr 2013

WHITE PAPER: In today's highly competitive market, it is more important than ever to provide top-tier customer service, and successful businesses know the key to this is leveraging a customer analytics initiative.  Read this resource to learn the ins and outs of customer analytics and the tools you'll need to implement a successful analytics program.

Posted: 11 Apr 2013 | Published: 31 Dec 2012

WHITE PAPER: This case study details how the Cincinnati Zoo utilized business analytics to gain deeper insight into visitor behaviors and habits – allowing it to transform customer experience while also reducing its reliance on subsidies.

Posted: 10 Apr 2013 | Published: 31 Mar 2012

WHITE PAPER: The proliferation of smart meters and sensors, along with new channels for customer interaction have provided North American utilities with unprecedented access to data from the grid and from their customers. The challenge now is to take full advantage of all that data. Read on to find out how you can get started on your big data strategy.

Posted: 10 Apr 2013 | Published: 10 Apr 2013

WHITE PAPER: This resource introduces a portfolio of cloud-based strategies that allow organizations of all shapes and sizes to benefit from advanced analytics – without the need for infrastructural changes, expensive software, or analytics expertise.

Posted: 10 Apr 2013 | Published: 31 Mar 2013

WHITE PAPER: More and more information hidden in big data lies beyond a retailer's information management assets- residing in social data, customer data, market data and supplier data. Access this exclusive resource to discover how to tap into these valuable insights.

Posted: 10 Apr 2013 | Published: 10 Apr 2013

WHITE PAPER: This resource introduces a personal analytics platform that can provide valuable business insights in functional areas such as finance, customer service, sales, and marketing – empowering you to make smarter, more strategic decisions.

Posted: 10 Apr 2013 | Published: 30 Sep 2012

WHITE PAPER: Enterprise mobility can do wonders for businesses, but not all organizations are ready to make the mobile jump. Read this white paper and learn how to prepare your business for mobility and reap all the benefits it provides.

Posted: 03 Apr 2013 | Published: 03 Apr 2013

WHITE PAPER: This tutorial introduces a data connectivity platform that allows you to migrate, replicate, cleanse, and synchronize Salesforce customer relationship management (CRM) data. Find step-by-step configuration instructions that let you successfully integrate your CRM data – read on to learn more now.

Posted: 02 Apr 2013 | Published: 31 May 2012

WHITE PAPER: View this white paper to unlock the power behind CRM analytics. It explains how you can develop a view of the customer by analyzing social media data. Find out how to make the most of tweets and Facebook postings by reading this resource now.

Posted: 02 Apr 2013 | Published: 02 Apr 2013

WHITE PAPER: Walsh Construction Company is recognized as the largest construction company in Chicago, and they did not have a method to effectively communicate to their employees. View this white paper to find out how Walsh developed a centralized, cloud based, platform to gather and organize information. It helped manage their large mobile workforce.

Posted: 01 Apr 2013 | Published: 01 Apr 2013

WHITE PAPER: Customer and employee demands are changing rapidly because of the widespread adoption of mobile technologies. As adoption continues to grow, businesses need to develop an approach to the bring your own device (BYOD) trend. View this resource to learn more about the explosion of big data and how your business can manage the information.

Posted: 29 Mar 2013 | Published: 29 Mar 2013

WHITE PAPER: With over 85,000 employees, Hyatt Hotels Corporation has a large network and a reputation to uphold with best in class customer service. View this resource to learn more about how the Hyatt ensures that the highest of standards are being met at all of their organizations by defining processes and procedures.

Posted: 29 Mar 2013 | Published: 29 Mar 2013

WHITE PAPER: This resource describes how the right analytics platform can allow communications service providers to visually explore complex data assets in order to more easily mine customer insights and identify business opportunities.

Posted: 28 Mar 2013 | Published: 31 Dec 2012

WHITE PAPER: This whitepaper will help you understand how analytics can be used to drive better communications for your business. Learn about the state of communications today, its challenges, and opportunities you can take advantage of to enhance your communications.

Posted: 18 Mar 2013 | Published: 31 Dec 2012

WHITE PAPER: This whitepaper will give you some insight into the benefits high-quality geocoding can bring to your business, and will teach you the best practices today's leaders are following to engage customers, reduce costs and manage risk.

Posted: 18 Mar 2013 | Published: 18 Mar 2013

WHITE PAPER: Many companies today are attempting to harness the power of big data to provide customer insights. This informative market report focuses on how businesses in the UK are using data to glean optimal insights, and how far along they are in capturing all the interactions a customer has with an organisation, regardless of the channel.

Posted: 15 Mar 2013 | Published: 15 Mar 2013

WHITE PAPER: Leveraging analytics in your telecommunications business can greatly increase customer insight and improve the customer experience. This white paper details how you can benefit from using a proactive, customer focused, results-oriented analysis approach. View now to learn more!

Posted: 15 Mar 2013 | Published: 15 Mar 2013

WHITE PAPER: More and more information hidden in big data lies beyond a retailer's information management assets- residing in social data, customer data, market data and supplier data. Access this exclusive resource to discover how to tap into these valuable insights.

Posted: 28 Jan 2013 | Published: 30 Sep 2012

WHITE PAPER: Enterprise mobility can do wonders for businesses, but not all organizations are ready to make the mobile jump. Read this white paper and learn how to prepare your business for mobility and reap all the benefits it provides.

Posted: 17 Jan 2013 | Published: 31 Aug 2012

WHITE PAPER: Businesses focused on improving the customer experience are overlooking a critical factor: data quality. Without reliable customer data, no new strategy or technology will enhance the experience you deliver. Read on to learn why an effective data management strategy should be the foundation of your customer experience improvement project.

Posted: 16 Jan 2013 | Published: 16 Jan 2013