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Customer Data Management White Papers (View All Report Types)
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Enable Enterprise Content Management for Salesforce
sponsored by OpenText
WHITE PAPER: This paper explores how to derive optimal value from your content by bringing together enterprise content management (ECM) and your CRM systems. Discover how to get a fuller, more insightful picture of your customers by powering Salesforce with ECM.
Posted: 24 Mar 2017 | Published: 31 Dec 2016

OpenText

Painless Productivity with CPQ Automation
sponsored by TechData - Connectwise
WHITE PAPER: Sales teams have a 28% shorter sales cycle when using a confi¬gure, price, quote (CPQ) tool. With CPQ automation, you can take your sales team from automation apprentices to multitasking masters. Learn how CPQ automation works to improve sales processes including sales and quoting, information management, and more.
Posted: 23 Mar 2017 | Published: 23 Mar 2017

TechData - Connectwise

CX Executive's Agenda 2017: A Data-Driven Approach to Satisfy Customers
sponsored by OpenText
WHITE PAPER: In January 2017, analysts surveyed 124 organizations of various sizes and industries. Learn how to use a data-driven approach to alleviate the challenges impacting your ability to satisfy customers.
Posted: 22 Mar 2017 | Published: 28 Feb 2017

OpenText

Connect Your Data Across Every Team, Vendor, and Touchpoint in Real Time
sponsored by Tealium
WHITE PAPER: Learn about an integrated approach to collecting and managing customer data, and making it available in real time. Learn about benefits that can help you gain a deeper understanding of customer behavior.
Posted: 22 Mar 2017 | Published: 22 Mar 2017

Tealium

Lead with Customer Experience, and Efficiency Will Follow
sponsored by OpenText
WHITE PAPER: With advancements in technology and evolving customer needs, customer service is no longer an exercise in addressing existing issues. In this study, learn how to set the right objectives for customer service executives to determine their areas of focus.
Posted: 22 Mar 2017 | Published: 22 Mar 2017

OpenText

Increase Campaign Effectiveness, Maximize Existing Customer Relationships, and Lower Attrition
sponsored by Tealium
WHITE PAPER: Real-time data focuses on influencing visitor activity, leading to conversion, retention and loyalty. Explore capabilities of real-time data management tools that can help you take action to increase revenue.
Posted: 21 Mar 2017 | Published: 21 Mar 2017

Tealium

Achieve A Single View Of The Retail Customer For Deeper Insight
sponsored by Hortonworks
WHITE PAPER: Consumer behavior changes constantly, threatening retailers' business objectives. But there are new opportunities for retailers willing to capture and analyze this behavior to gain insights and maintain their edge. Discover how to push your company to adapt to the evolving customer. Plus, learn about the role big data plays in this new landscape.
Posted: 21 Mar 2017 | Published: 21 Mar 2017

Hortonworks

10 Hidden Costs of Quoting with Spreadsheets
sponsored by TechData - Connectwise
WHITE PAPER: Many companies shy away from investing in a professional quote and proposal automation platform because they think it's too expensive, or that spreadsheets are just as good. Unfortunately, spreadsheets weren't designed with quoting in mind. Learn about the 10 hidden costs of quoting with spreadsheets, so you won't get caught off guard.
Posted: 21 Mar 2017 | Published: 21 Mar 2017

TechData - Connectwise

Contextual Marketing: Stop Neglecting your Audience
sponsored by Tealium
WHITE PAPER: With the right technology, today's marketers can understand, segment, and engage their audiences better. Access this white paper and learn how you can grow leads, increase conversions, and decrease future churn.
Posted: 20 Mar 2017 | Published: 20 Mar 2017

Tealium

Customer Engagement In The Spotlight: 3 Pillars Of A High Quality Customer Experience
sponsored by Avaya
WHITE PAPER: Today's digital consumers demand a consistent experience across multiple touch points, both physical and digital. But high quality, seamless interaction depends on how well you build up the 3 pillars of customer experience. Inside, learn what those pillars are, and how to leverage them in order to provide an excellent customer experience.
Posted: 15 Mar 2017 | Published: 01 Nov 2016

Avaya

How To Drive Campaigns With Data Science & Make More Accurate Predictions
sponsored by Infor
WHITE PAPER: Trying to determine who should buy your products or services often amounts to little more than educated guesswork. You might be able to analyze patterns and perhaps even employ a heuristic-based lead scoring methodology, but often these predictions are unreliable. Learn how to take the next step by driving your campaigns using data science.
Posted: 14 Mar 2017 | Published: 14 Mar 2017

Infor

Industry Perspective: The Role of Business Technology In Federal Healthcare
sponsored by Infor
WHITE PAPER: Business applications touch upon all types of industries and organizations. In this industry perspective, learn what specific challenges create the need for healthcare providers to transform the way they do business. Discover how integrated technology can meet those demands and ultimately help healthcare systems deliver better patient care.
Posted: 10 Mar 2017 | Published: 10 Mar 2017

Infor

How to Keep Customer Satisfaction Up, Costs Down, and Overall Support Center Efficiency on the Rise
sponsored by LogMeIn Rescue Lens
WHITE PAPER: In this guide, discover how a live-video support tool is changing customer service support. Access tips on how to keep customer satisfaction up, costs down and overall support center efficiency on the rise.
Posted: 09 Mar 2017 | Published: 09 Mar 2017

LogMeIn Rescue Lens

A New Way to Look at Support in Manufacturing Customer Service Centers
sponsored by LogMeIn Rescue Lens
WHITE PAPER: Discover an innovative, live-video support tool that helps your customer service representatives see precisely what the problem is, through the eyes of the customer, without leaving the call center.
Posted: 09 Mar 2017 | Published: 09 Mar 2017

LogMeIn Rescue Lens

The Road to Strategic Website Design
sponsored by OpenText
WHITE PAPER: Despite efforts (and money) to attract website traffic, conversions remain low. Learn why organizations need comprehensive tools that help them listen to customer data, leverage in-house or basic testing features, and improve both revenue and engagement.
Posted: 08 Mar 2017 | Published: 08 Mar 2017

OpenText

Digital Experience Portals: A Modern Approach To Secure, Multichannel Customer Experiences
sponsored by OpenText
WHITE PAPER: This report provides insights into what customers expect in the age of the web-based customer experience – a.k.a. the digital experience (DX.)
Posted: 06 Mar 2017 | Published: 06 Mar 2017

OpenText

The Disruptive Power of SAP HANA
sponsored by IBM
WHITE PAPER: SAP HANA and S/4HANA are key enablers of a quick, easy, flexible handling of data. Learn how to define and meet customer needs with this approach.
Posted: 27 Feb 2017 | Published: 27 Feb 2017

IBM

Strategic Planning Tools for Contact Centers
sponsored by Genesys
WHITE PAPER: This white paper explores how to leverage contact center strategic planning tools to predict performance more accurately and provide comprehensive what-if analysis capabilities. Discover how to get key answers to tough operational questions so that you can react to change faster and with more agility.
Posted: 22 Feb 2017 | Published: 22 Feb 2017

Genesys

While Retailers Face Disruption, High-Performers Offer a Blueprint for Growth
sponsored by Salesforce.com
WHITE PAPER: The following report is based on a survey of 300 executives in the retail industry. Discover the steps high-performers are taking to focus on geographic expansion, strategic partnerships, and new formats to drive growth.
Posted: 20 Feb 2017 | Published: 20 Feb 2017

Salesforce.com

Transforming the Customer Experience
sponsored by IBM
WHITE PAPER: 82% of CMOs report feeling unprepared for the digital shift in the customer lifecycle, but delivering a 5-star experience is still possible. Learn what you can do to improve the omnichannel customer experience in this white paper.
Posted: 10 Feb 2017 | Published: 10 Feb 2017

IBM

The 'Connected' Associate: Technology Empowers Your Workforce And Fast-Tracks Your Omnichannel Sales
sponsored by SOTI Inc.
WHITE PAPER: When looking towards the future of retail, enabling IoT connectivity should be on the top of your list. Learn how your retail business can improve customer experience with employees empowered by IoT, otherwise known as "connected associates."
Posted: 31 Jan 2017 | Published: 31 Jan 2017

SOTI Inc.

APIs and Mobile: Creating an Integrated Physical-Digital Consumer Experience
sponsored by TIBCO Software Inc.
WHITE PAPER: Learn how retailers are leveraging APIs to improve mobile strategies and enhance consumer engagement. Discover how APIs make your digital assets consumable in any sort of app across a variety of platforms, allowing you to improve customer experiences without sacrificing security for sensitive data.
Posted: 02 Dec 2016 | Published: 03 Oct 2016

TIBCO Software Inc.

API Management Platforms: Seamless Integration between Physical and Digital Worlds
sponsored by TIBCO Software Inc.
WHITE PAPER: Explore how an API management platform provides seamless integration across multiple channels and ensures easy communication between your company and its employees, customers, and partners. Find out how retail companies like Coca Cola have already started to leverage APIs to change the transaction experience and boost customer relations.
Posted: 16 Nov 2016 | Published: 22 Sep 2015

TIBCO Software Inc.

Delivering Analytically Injected Digital Personalization for Online and Offline Data
sponsored by SAS
WHITE PAPER: This white paper outlines SAS solutions and architectural considerations for providing web content personalization. Learn how you can collect clickstream data in the cloud to better analyze customer browsing behavior for more targeted personalization.
Posted: 15 Nov 2016 | Published: 15 Nov 2016

SAS

Transamerica: Using Deeper Customer Insight to Personalize Customer Solutions
sponsored by Cloudera
WHITE PAPER: Transamerica has millions of customers. Access this case study to learn how the financial services leader delivered personalized experiences by better understanding their customers with analytics.
Posted: 08 Feb 2017 | Published: 08 Feb 2017

Cloudera
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