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Customer Data Management White Papers (View All Report Types)
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Provide Top Customer Experiences with Faster Customer Care
sponsored by Zendesk
WHITE PAPER: Constellation Research has compiled extensive research and in-depth interviews of businesses that have implemented agile customer care strategies. Discover what analysts have revealed to work for real organizations.
Posted: 07 Dec 2016 | Published: 07 Dec 2016

Zendesk

APIs and Mobile: Creating an Integrated Physical-Digital Consumer Experience
sponsored by TIBCO Software Inc.
WHITE PAPER: Learn how retailers are leveraging APIs to improve mobile strategies and enhance consumer engagement. Discover how APIs make your digital assets consumable in any sort of app across a variety of platforms, allowing you to improve customer experiences without sacrificing security for sensitive data.
Posted: 02 Dec 2016 | Published: 03 Oct 2016

TIBCO Software Inc.

API Management Platforms: Seamless Integration between Physical and Digital Worlds
sponsored by TIBCO Software Inc.
WHITE PAPER: Explore how an API management platform provides seamless integration across multiple channels and ensures easy communication between your company and its employees, customers, and partners. Find out how retail companies like Coca Cola have already started to leverage APIs to change the transaction experience and boost customer relations.
Posted: 16 Nov 2016 | Published: 22 Sep 2015

TIBCO Software Inc.

Delivering Analytically Injected Digital Personalization for Online and Offline Data
sponsored by SAS
WHITE PAPER: This white paper outlines SAS solutions and architectural considerations for providing web content personalization. Learn how you can collect clickstream data in the cloud to better analyze customer browsing behavior for more targeted personalization.
Posted: 15 Nov 2016 | Published: 15 Nov 2016

SAS

The Internet of Things: Marketing's Opportunities and Challenges
sponsored by SAS
WHITE PAPER: Learn about a software which provides the framework for you to implement IoT event-based marketing in this white paper. Find out how you can combine real-time predictive analytics with a rules engine to address business factors like marketing considerations and contact policies by clicking inside.
Posted: 11 Nov 2016 | Published: 11 Nov 2016

SAS

How Manufacturers Can Use Value Selling to Deliver Great Experiences at Every Touch Point
sponsored by Infor
WHITE PAPER: Learn how manufacturers are developing long-term customer relationships while providing great service to existing customers. Also discover the role of CRM software in value-selling, delivering a consistent experience, and using customer data to build better insight.
Posted: 04 Nov 2016 | Published: 04 Nov 2016

Infor

Business Leaders: Stop Making it Hard to Be Your Customer
sponsored by [24]7
WHITE PAPER: Instead of trying to increase customer loyalty, what if you could mitigate the causes of customer disloyalty? Customers shouldn't have to do any work in order to be your customers. Access this white paper to discover why efforts to increase customer loyalty are failing and what you can do to decrease customer effort.
Posted: 03 Nov 2016 | Published: 03 Nov 2016

[24]7

Analytics and the Customer Journey: 7 Best Practices for Delivering a Better Customer Experience
sponsored by SAS
WHITE PAPER: This white paper explores how you can identify the critical factors that detract from a customer experience as well as decide how to rebuild positive experiences by mapping the customer journey. Uncover the 7 best practices for delivering a better customer experience and get helpful advice on data management, metrics, and more.
Posted: 09 Sep 2016 | Published: 09 Sep 2016

SAS

Five Ways CRM Tools Improve Constituent Relationships
sponsored by Infor
WHITE PAPER: When it comes to customer relationships, engagement equals empowerment. Access this white paper to explore five ways CRM tools can help you improve the relationship you have with your customers.
Posted: 08 Sep 2016 | Published: 31 Dec 2015

Infor

Maximizing Moments of Truth: Optimizing Customer Interactions
sponsored by SAS
WHITE PAPER: The following resource reveals the 5 types of customer data you should be collecting and analytics strategies that automate marketing campaigns, optimize customer engagement, and more.
Posted: 07 Sep 2016 | Published: 07 Sep 2016

SAS

Keep Them Coming Back: Your Guide to Building Customer Loyalty with Analytics
sponsored by SAS
WHITE PAPER: The following is a comprehensive resource for building better customer loyalty, getting better insights about your customers, and more. Uncover various firsthand accounts of challenges and opportunities companies faced in their customer data journeys, complete with steps on how to improve.
Posted: 06 Sep 2016 | Published: 06 Sep 2016

SAS

Infor CRM Customers will keep coming back
sponsored by Infor
WHITE PAPER: If you already have a CRM solution, there's a good chance that you are not taking full advantage of it. Many CRM strategies are failing to meet their full potential. Access this infographic to discover how to patch the holes in your CRM strategy.
Posted: 24 Aug 2016 | Published: 24 Aug 2016

Infor

Step-By-Step CRM Data Analytics for Sales Teams
sponsored by Infor
WHITE PAPER: Metrics aren't answers; they are prompts for questions that probe statistics for deeper insight. Discover the simplest way to find the actionable insights hidden in your data analytics. Learn best practices and considerations for using metrics in analytics and see how to turn them into powerful tools.
Posted: 22 Aug 2016 | Published: 22 Aug 2016

Infor

Why CRM is Critical for Value-Selling
sponsored by Infor
WHITE PAPER: Today, salespeople have less control over the sales process than ever before. Discover ways to help salespeople continue to be a valuable part of a transaction with value-selling and CRM by collecting, analyzing, and sharing customer data.
Posted: 22 Aug 2016 | Published: 22 Aug 2016

Infor

The Changing Dynamics of Customer Engagement
sponsored by Salesforce.com
WHITE PAPER: Today's healthcare customers, from patients to members, want faster, more responsive service across every channel and on any device — and they want it now. Providing omni-channel service at a cost that makes sense for the business is top of mind for any executive. So how can leaders manage this while delivering best-in-class personalized service?
Posted: 14 Jul 2016 | Published: 14 Jul 2016

Salesforce.com

What I've Learned from 5,000 Data Breaches
sponsored by AllClear ID
WHITE PAPER: As data breaches continue to increase, consumer expectations follow behind and expect well-orchestrated response time. Plan out how affected customers will be notified and supported throughout the entire data breach response process, from notification, to protection, to fraud resolution.
Posted: 29 Jun 2016 | Published: 01 May 2016

AllClear ID

Sandbox Technology: Building an Effective Breach Detection and Response Strategy
sponsored by Fortinet, Inc.
WHITE PAPER: Security professionals need to detect threats and manage risks to avoid data breaches. Discover why sandboxing is an essential component of a comprehensive prevention, detection, and response strategy to mitigate future attacks.
Posted: 23 Jun 2016 | Published: 30 Oct 2015

Fortinet, Inc.

Report: Transforming Your Business to Meet Customer Expectations, React to New Challenges
sponsored by SAP
WHITE PAPER: Advanced technology plays an important role in the transition to digital consumer engagement. Learn which tools can enhance your omnichannel potential, along with monitoring and analysis of consumer interactions.
Posted: 14 Oct 2016 | Published: 30 Sep 2016

SAP

Wholesale: SMBs are Using Technology to Sharpen Business Practices, Improve Customer Engagement
sponsored by SAP
WHITE PAPER: The Internet of Things (IoT) can offer new insights and provide more value to customers and consumers. Learn more ways disruptive technology can help you engage your audience and maintain your competitive advantage by reading this report.
Posted: 13 Oct 2016 | Published: 13 Oct 2016

SAP

IDC: How Retailers Can Drive Revenue, Efficiency, and Loyalty with Smart Adoption of Advanced Technology
sponsored by SAP
WHITE PAPER: The digital transformation of retail is changing the buying, sourcing, merchandising, and sales strategies of our in-store past. Learn what your competitors are doing to expand their omni-channel reach, and uncover new ways to approach these changes.
Posted: 12 Oct 2016 | Published: 30 Sep 2016

SAP

A New Direction for IT User Support: Enabling An Omnichannel Experience in the Cognitive Era
sponsored by IBM
WHITE PAPER: This white paper describes omnichannel IT support, and why it has become critical for a superior personalized user experience. Explore ways you can begin incorporating this more cognitive strategy into your IT support organizations.
Posted: 02 Sep 2016 | Published: 29 Feb 2016

IBM

Financial Services: Creating the Connected Customer Experience
sponsored by Avaya TSG
WHITE PAPER: Success in the financial services industry means creating a connected customer experience in every interaction, in every part of the institution. This guide walks you through each step and the different roles to be played in creating connected customers.
Posted: 30 Jun 2016 | Published: 30 Jun 2016

Avaya TSG

3 Customer Engagement Pillars: Driving Customer Lifetime Value to New Heights
sponsored by Avaya CenturyLink
WHITE PAPER: Customer engagement is the central ingredient to improving long term customer retention rates. This resource describes the three pillars of customer engagement required to derive maximum value from every customer interaction.
Posted: 29 Jun 2016 | Published: 31 Dec 2015

Avaya CenturyLink

Australian Digital Experience Report
sponsored by SAP
WHITE PAPER: 76% of satisfied customers demonstrate brand loyalty. In this report, learn more about how Australian consumer preferences are shifting towards digital channels, and what you can do to close the gap between expectations and delivery.
Posted: 27 Jun 2016 | Published: 27 Jun 2016

SAP

Customer Analytics and the Role of Flash
sponsored by IBM
WHITE PAPER: All-flash arrays can deliver extreme performance at very low latency to produce highly scalable data ingest and access. Discover how your enterprise can utilize flash storage to deliver faster, more responsive analysis and a better customer experience.
Posted: 24 Jun 2016 | Published: 30 Apr 2014

IBM
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