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Customer Data Management

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Customer Data Management Reports
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Strengthen Customer Relationships Through Data
sponsored by Oracle Corporation
WHITE PAPER: Consolidating different relationships into a comprehensive view is a key way to fully leverage big data and analytics tools. Discover ways to determine customer behavior, as well as how to shape marketing materials and offers based on a complete understanding of the customer.
Posted: 21 Jun 2016 | Published: 21 Jun 2016

Oracle Corporation

Timing is Everything: How Companies are Using Data to Make Customers Happier
sponsored by Oracle Corporation
WHITE PAPER: Personalization is the reason a coffee enthusiast can receive a coupon as they pass their local cafe during their morning commute. Explore ways to become more customer-centric when you analyze customer data for one-on-one marketing.
Posted: 21 Jun 2016 | Published: 21 Jun 2016

Oracle Corporation

Using Spark to gain insight from all your data, with ease
sponsored by IBM
WEBCAST: Combing through the expanse of data just got easier. Now you can combine data from social media, public information about products and the data you already have to create a complete picture of customers/clients in order to offer them the products they want/need. Watch this brief video to learn more about this process.
Posted: 20 Jun 2016 | Premiered: Dec 9, 2015

IBM

Petrol Accelerates its Analytics Queries and Increases Retail Sales
sponsored by IBM
WHITE PAPER: Learn how an oil and energy product supplier accelerated business analytics queries to predict individual customer behavior, helping them intelligently drive the sale in a customer-centric way. Discover how you can gain similar results.
Posted: 20 Jun 2016 | Published: 31 Jul 2013

IBM

Enabling Businesses to Acquire and Retain Customers as the Digital World Turns
sponsored by HPE and Intel®
WHITE PAPER: This white paper highlights technology spending trends from polled IT organizations. Access this resource and discover why so many CIOs believe improved data analytics for BI and customer insight should drive technology spending.
Posted: 03 Jun 2016 | Published: 03 Jun 2016

HPE and Intel®

IBM's Content-Focused Mobile App for Sales Teams – Powered by Box Platform
sponsored by Box
RESOURCE: Not all applications are secure and seamless enough to handle the content your sales team needs, and on the fly. Learn about IBM's new app that can enable your sales teams to interact with your most pertinent customer content and data on-the-go with one PaaS mobile platform.
Posted: 23 May 2016 | Published: 07 Apr 2016

Box

An End to "Do-It-Yourself" IoT Product Management
sponsored by Xively by LogMeIn
RESOURCE: Discover a connected product management platform that can cut down on time spent on IoT infrastructure and data management, empowering enterprises to focus instead on the bigger picture strategy.
Posted: 19 May 2016 | Published: 03 May 2016

Xively by LogMeIn

Your Guide for Transformative Business Management
sponsored by Sage Software
WHITE PAPER: It's difficult to compete, modernize, and reduce costs without integrating ERP, CRM, and manufacturing operations. Explore ways to compete successfully with a new business model that enables high visibility, flexibility, and future-ready continuity.
Posted: 17 May 2016 | Published: 17 May 2016

Sage Software

4 Ways to Get Closer to What your Customers Want
sponsored by Infor
WHITE PAPER: This brief resource invites you to disrupt the "cheaper is better" mentality by leveraging the most innovative of today's available tools. Uncover ways to make your manufacturing strategy better for stakeholders.
Posted: 09 May 2016 | Published: 09 May 2016

Infor

Value Creation in a Digital Economy
sponsored by SAP
WHITE PAPER: In a world where every business must become a tech business, you won't want to miss this report on creating value in a digital business landscape. Learn how the rules have changed, how to evolve with disruptors, and ways to survive and thrive in the digital economy.
Posted: 03 May 2016 | Published: 03 May 2016

SAP

3,000 Australian Consumers Reveal what they Learned from 7,000 Digital Experiences
sponsored by SAP
WHITE PAPER: A recent study found that Australian's mobile and social customers want a digital experience that is "cohesive, available, and respectful." Learn how to deliver an optimal digital experience when you ensure alignment across all channels and personalize the customer experience.
Posted: 02 May 2016 | Published: 02 May 2016

SAP

7-Eleven Cuts Campaign Lead Times by 80%, Optimizes Customer Experience
sponsored by Splunk
CASE STUDY: Discover in this case study how 7-Eleven overcame their manual data analysis and operational burdens, delivering a comprehensive overview of all internal data and analyzing the performance at every point-of-sale to optimize customer experience. Read on to experience an 80% reduction in lead time for promotional campaigns.
Posted: 28 Apr 2016 | Published: 28 Apr 2016

Splunk

5 Ways Airports Can Improve Customer Experiences and Drive Revenue
sponsored by Gigya
WHITE PAPER: In the airport industry, customers are likely to expect inconvenience and impersonal interactions. Learn 5 ways airports can create personal experiences and drive revenue by getting a deeper insight into customers' interests and behaviors.
Posted: 15 Apr 2016 | Published: 15 Apr 2016

Gigya

Deliver a Positive Customer Experience: Creative Strategies
sponsored by TechTarget
RESOURCE: How can you create a seamless, real-time customer experience across all communication channels? While technology aims to stitch together customers' data to achieve this, it often falls short. Learn from organizations like Marathon Sports, California Pizza Kitchen, and others in our e-book, 'Creative Strategies Yield Greater Customer Insight.'
Posted: 15 Apr 2016 | Published: 15 Apr 2016

TechTarget

How IT Leaders Are Innovating with Customer Identity Management
sponsored by Gigya
WHITE PAPER: With IT budgets limited, enterprises often struggle to secure funds for innovations that enable crucial relationships with customers. Access this white paper that explains how a separate customer identity management layer can help you attract customers while maximizing budget and ROI.
Posted: 14 Apr 2016 | Published: 14 Apr 2016

Gigya

Improve User Acquisition with Customer Identity & Access Management
sponsored by Gigya
WHITE PAPER: In order to offer customers highly relevant content and drive revenue, media publishing companies need comprehensive user profiles to gain deeper insight into users' preferences and needs. Discover how a customer identity and access management solution can empower you to increase customer acquisition, improve the user experience, and more.
Posted: 14 Apr 2016 | Published: 31 Dec 2015

Gigya

Case Study: American Cancer Society Adopts a Comprehensive Constituent View
sponsored by Gigya
CASE STUDY: The American Cancer Society needed to more efficiently and securely manage the identities of its volunteers, donors, and participants. This case study discusses the authentication strategy that enabled them to capture and organize more data about their constituents' identities to make complete user profiles.
Posted: 14 Apr 2016 | Published: 14 Apr 2016

Gigya

The Internet of Things: Marketing’s Opportunities and Challenges
sponsored by SAS
WHITE PAPER: In this white paper, you'll uncover an analytics approach that addresses the challenges of IoT-driven marketing. Learn now about ways you can make decisions regarding customers with significant events by using IoT data as it occurs.
Posted: 10 Apr 2016 | Published: 08 Apr 2016

SAS

Ovum Report: Understanding Customer Behavior Across Platforms; RSG Media Case Study
sponsored by IBM
CASE STUDY: Adapting to the ever-rising expectations and changing buying behaviors of customers requires both business and technology transformation. By tapping into RSG Media's success story, learn how you can leverage a cloud database and analytics to gain a 360-degree view of customers and develop effective customer loyalty and retention strategies.
Posted: 20 Jun 2016 | Published: 21 Dec 2015

IBM

Integrating TM1 BI and Predictive Capabilities to Unlock the Hidden Value of Your Data
sponsored by IBM
WEBCAST: Predictive analytics capabilities—and how they can unlock to power of your data—are often opaque.This brief webcast elucidates some of the core functionality of a predictive analytics tool. See a live demonstration of how you can get a single, accurate view of your customers and how they impact your business.
Posted: 20 Jun 2016 | Premiered: Nov 13, 2013

IBM

Trends 2016: The Future of Customer Service
sponsored by ServiceNow
ANALYST REPORT: Today's customer expectations for easy, effective, and personal service are shaping customer service technology priorities. Explore this summary of the top 10 customer service trends that application development and delivery (AD&D) pros and CIOs alike must pay attention to.
Posted: 16 Jun 2016 | Published: 05 Jan 2016

ServiceNow

Sales Intelligence: Efficiently Gain Insights into Customer Data
sponsored by IBM
EGUIDE: How can you encourage a data-driven sales team without wasting time sifting through volumes of irrelevant information? This expert e-guide discusses the sales intelligence strategies that several companies have implemented to efficiently gain actionable insights into customer data and drive sales.
Posted: 01 Jun 2016 | Published: 17 May 2016

IBM

Departmental Specialization Needed With Analytics
sponsored by SearchBusinessAnalytics
EBOOK: Different departments have different needs. A functional analytics approach may be the best way for companies to handle deployments.
Posted: 01 Jun 2016 | Published: 27 May 2016

SearchBusinessAnalytics

How to Improve Visibility into Sales Performance
sponsored by IBM
EGUIDE: In this expert e-guide, learn real-world strategies for understanding sales performance and making improvements to drive revenue. You'll discover how a prosthetics supplier gained up-to-the-minute updates on quotas and goals to drive better sales performance.
Posted: 09 May 2016 | Published: 28 Apr 2016

IBM

Forecast the Future of Sales
sponsored by SearchCRM
EBOOK: Sales reps can use predictive marketing analytics to identify which prospects will turn into the most ideal customers.
Posted: 02 May 2016 | Published: 29 Apr 2016

SearchCRM
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