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Customer Data Management Reports
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11 Hot E-Commerce Vendors And How They Stack Up
sponsored by SAP Hybris
WHITE PAPER: In this Forrester Research report, learn why firms are investing in e-commerce technology that supports full spectrum selling, personalized digital customer experiences, data-driven merchant tools, and more.
Posted: 06 Jun 2017 | Published: 24 Mar 2017

SAP Hybris

Critical Capabilities for E-Commerce Platforms
sponsored by SAP Hybris
WHITE PAPER: 30% of e-commerce sites will integrate technology from more than 15 vendors to deliver a digital experience by 2018. Learn which capabilities are critical for B2C and B2B organizations delivering a personalized customer experience across channels.
Posted: 06 Jun 2017 | Published: 06 Jun 2017

SAP Hybris

How IoT Will Transform the Retail Industry
sponsored by Aruba Networks
VIDEO: Watch this brief video to learn how retailers can connect data from IoT devices, in-store interactions, mobile apps, and more to create and share insights across departments that boost sales and customer experiences.
Posted: 06 Jun 2017 | Premiered: 27 Feb 2017

Aruba Networks

Engaging the Unengaged Consumer
sponsored by SAP Hybris
WHITE PAPER: It can feel like today's social and mobile customer is engaged in everything ... except you. How can you deliver an exceptional experience, like those of agile and legacy free market disruptors? Finextra reveals how banks are doing just that in this white paper.
Posted: 05 Jun 2017 | Published: 05 Jun 2017

SAP Hybris

Detangle the Agent Desktop Disaster Empower Your Team to Deliver a Seamless Customer Experience
sponsored by Genesys
VIRTUAL ENVIRONMENT: Here's the truth: Your desktops are inhibiting your employees and hurting your customer relations. Watch this webcast to learn how to optimize your desktops, improve customer relations, and how to better manage customer data.
Posted: 05 Jun 2017 | Premiered: 02 Jun 2017

Genesys

Supporting The Buyer Journey With Customer Service
sponsored by SAP Hybris
WHITE PAPER: 50% of all buyers still view customer service as a post-purchase resource, rather than a purchasing aid. Find more survey results from Forrester that reveal how 247 companies approach customer service.
Posted: 05 Jun 2017 | Published: 29 Jul 2016

SAP Hybris

Key Trends Affecting Wholesale Distribution
sponsored by SAP Hybris
WHITE PAPER: B2B buyers expect the same customer experience in business that they rely on in their personal lives. Learn how wholesalers can embrace new best practices and opportunities in marketing, commerce, sales, and service.
Posted: 05 Jun 2017 | Published: 05 Jun 2017

SAP Hybris

Big Data Analytics: How to work smarter with data-driven insights
sponsored by ComputerWeekly.com
EGUIDE: In this e-guide, learn about the state of adoption of data analytics in Australia, how Commonwealth Bank is making analytics tools more accessible to small companies and how SAS is prepping its marketers for the data flood.
Posted: 02 Jun 2017 | Published: 02 Jun 2017

ComputerWeekly.com

Take Customer Engagement to New Heights
sponsored by Salesforce
EBOOK: In this e-book, learn how CareFirst BlueCross BlueShield and American Addiction Centers are taking the patient experience to the next level and transforming healthcare service.
Posted: 01 Jun 2017 | Published: 01 Jun 2017

Salesforce

CEM Trends in Government and the Public Sector: Serving a New Generation of Citizens
sponsored by SAP Hybris
RESEARCH CONTENT: Explore the results of an Aberdeen Group survey that polled 162 organizations regarding trends and best practices for customer experience management (CEM), social media and CRM, and BI, with a specific focus on government and the public sector.
Posted: 01 Jun 2017 | Published: 01 Jun 2017

SAP Hybris

CMO Review: Navigating Change in the Digital Landscape
sponsored by SAP Hybris
WHITE PAPER: Learn what Alicia Hatch, CMO of Deloitte Digital, has to say about the dangers of ignoring the rate of change and the virtues of embracing technology, integration, and agility.
Posted: 01 Jun 2017 | Published: 01 Jun 2017

SAP Hybris

Navigating the Complexity of Big Data Transformation
sponsored by Rackspace
WHITE PAPER: Discover the latest big data trends uncovered in a Forrester Consulting study. Learn the top priorities of big data decision makers, the 4 top transformation challenges, 4 ways to overcome these challenges, and more.
Posted: 31 May 2017 | Published: 31 May 2017

Rackspace

Drive Deeper Customer Insight To Enrich Policyholder Interactions
sponsored by IBM
WHITE PAPER: This white paper explores how insurers can attract and retain customers in an age when they have more options than ever before. Learn how to adopt a cognitive approach to understanding customers and use machine-learning and analytics to improve customer data management.
Posted: 30 May 2017 | Published: 31 Oct 2016

IBM

Your Guide to Building Customer Loyalty with Analytics
sponsored by SAS
WHITE PAPER: Happy customers mean a growing business, and for that reason, improving customer service with data analytics should be a top priority. Learn how you can get started on this journey by opening this white paper.
Posted: 26 May 2017 | Published: 26 May 2017

SAS

7 Case Studies: How Leading Brands Win at Paid Search
sponsored by [24]7
CASE STUDY: Across strategies and success metrics, tests confirm the benefits of high-frequency predictive search bidding – an overwhelming majority of today's consumer online experiences begin with a search engine. Find 7 case studies of companies across industries, and learn how they each harnessed paid search bidding to outmaneuver the competition.
Posted: 25 May 2017 | Published: 25 May 2017

[24]7

Your Guide to Becoming a Modern Marketer
sponsored by SAS
WHITE PAPER: As powerful as analytics is for transforming relationships with your customers, it is equally transformative for the marketing organization itself. Meet 3 modern marketers from SAS and discover marketing analytics examples, plus new ideas on how to become more analytical.
Posted: 25 May 2017 | Published: 25 May 2017

SAS

Data Creates Opportunity: How Seven West Media Captured Gold at the Rio Olympics
sponsored by Teradata
CASE STUDY: The Olympics is the biggest sporting event in the world – which is why it's so important that the world be able to watch. Just ask Australia's Seven West Media (SWM) broadcasting. They had the challenge of broadcasting the Rio Olympics to all of Australia's populace. Learn how they realized their objectives by adopting a data ecosystem.
Posted: 16 May 2017 | Published: 16 May 2017

Teradata

5 Top Tips To Convert Your Fly-By Audience Into Loyal Subscribers
sponsored by Cxense
WEBCAST: The publisher's business model is rapidly changing as media goes digital – often with unfavorable effects such as low user loyalty and engagement and high bounce rate. Follow along as Tom Wilde, Chief Product Officer, Cxense, explains how to convert you audience to loyal subscribers.
Posted: 15 May 2017 | Premiered: May 3, 2017

Cxense

Data Governance and Data Integrity: What's the Real Cost of Bad Data?
sponsored by Infogix
RESEARCH CONTENT: 80% of insurers identified as having issues with customer data in a recent survey. Inside this research report, discover the impact of poor or inconsistent data, the priority of these issues amongst your peers, and some potential strategies for taking steps to better data integrity.
Posted: 12 May 2017 | Published: 12 May 2017

Infogix

Personalize the Member Experience to Deepen Member Engagement
sponsored by Infogix
WHITE PAPER: Personalization is the key to success in today's consumer-motivated setting. But in the health care industry, personalization is expected at a challengingly high level. Learn about how to build member engagement through personalization and data analytics, using the health care industry as an example.
Posted: 11 May 2017 | Published: 11 May 2017

Infogix

Embedded Analytics in Action: How 3 Companies are Making Use of this Technology
sponsored by Looker
WHITE PAPER: Today's data-driven businesses are looking to deploy embedded analytic tools as value-added offerings to their customers. In this case study collection, learn how ISCS, Urban Airship, and Campus Logic were able to rapidly implement the right analytics tools, while managing costs and more.
Posted: 10 May 2017 | Published: 10 May 2017

Looker

Understand The Power Of The Data Management Platform (DMP)
sponsored by Cxense
WHITE PAPER: Managing and putting data to work is one of the biggest challenges publishers face in the digital age. Data is black gold for publishers, but they require both technology and know-how to refine it – which is why using a data management platform (DMP) can help. Inside, learn how to deploy and successfully use a DMP to be more audience-data savvy.
Posted: 10 May 2017 | Published: 10 May 2017

Cxense

How Global Brands Have Developed an Online Personalization Strategy
sponsored by Cxense
CASE STUDY: A company's web content is what defines them in the eyes of their customers – and that's why personalization plays such a key role in developing a brand strategy. In this case study collection, learn how several global companies such as MediaGene and iTromsø used Cxense technology to create a better personalization experience for customers.
Posted: 10 May 2017 | Published: 10 May 2017

Cxense

Top 3 Reasons to Customize Call Tracking for Your Business
sponsored by Twilio
WEBCAST: Register for this on-demand webinar to learn why a custom call tracking tool can help you track, measure, and optimize calls just like clicks.
Posted: 11 May 2017 | Premiered: May 11, 2017

Twilio

8 Ways to Increase Conversions with Call Tracking
sponsored by Twilio
WHITE PAPER: If a customer clicks on an ad but calls the store to make a purchase, how can you track conversion rates? Learn how call tracking is helping advertisers use phone numbers to match online clicks with offline purchasing behavior.
Posted: 11 May 2017 | Published: 11 May 2017

Twilio
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