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Predictive Analytics

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DEFINITION: Complex event processing (CEP) is the use of technology to predict high-level events likely to result from specific sets of low-level factors. CEP identifies and analyzes cause-and-effect relationships among events in real time, allowing personnel to proactively take effective actions in response to specific scenarios. CEP is an evolving paradigm originally conceived in the 1990s by Dr. David Luckham  … 
Definition continues below.
Predictive Analytics White Papers (View All Report Types)
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The Next Wave of Self-Service Business Intelligence Software
sponsored by IBM
WHITE PAPER: This resource discusses a new self-service BI and analytics strategy that empowers business users to create their user interface from scratch. Learn about benefits like embedded search functionality, automation that recommends data visualization methods for specific data sets, and more.
Posted: 04 Feb 2016 | Published: 23 Dec 2015

IBM

Top 5 Attributes of a Modern Robust Analytics Platform
sponsored by IBM
WHITE PAPER: This resource breaks down buzzwords into understandable definitions to help you navigate business intelligence, analytics, and big data options. Learn how you can achieve the 5 attributes of a modern robust analytics platform.
Posted: 02 Feb 2016 | Published: 02 Feb 2016

IBM

The Guide to the Marketing Technology Landscape
sponsored by Radius
WHITE PAPER: This resource describes the challenge CMOs face in uniting new technologies like predictive marketing with existing strategies and provides crucial advice on how to overcome this hurdle.
Posted: 28 Jan 2016 | Published: 31 Dec 2015

Radius

Mapping Your Markets: An Expert Guide to Segmentation
sponsored by Radius
WHITE PAPER: This resource reveals how marketing segmentation best practices can help you understand your best customers, learn more about your market landscape, target your best prospects, and more.
Posted: 28 Jan 2016 | Published: 28 Jan 2016

Radius

Four Ways Predictive Marketing Can Drive Success for Financial Services
sponsored by Radius
WHITE PAPER: This white paper discusses 4 major ways that predictive analytics improves marketing for financial services, including outbound marketing, customer targeting, and more.
Posted: 27 Jan 2016 | Published: 27 Jan 2016

Radius

Capitalize on the Power of Analytics for Retail
sponsored by IBM
WHITE PAPER: This white paper describes the benefits that you can experience with retail analytics, including personalized shopping experience, optimized merchandising and supply chains, and operational excellence. Discover a tool that can help you anticipate future behaviors and optimize customer interactions.
Posted: 25 Jan 2016 | Published: 25 Jan 2016

IBM

Reduce Your Markdowns: 7 Ways to Maintain Your Margins by Aligning Supply and Demand
sponsored by Infor
WHITE PAPER: This resource highlights seven ways to step off the high-volume, low-price treadmill and reduce the need for costly markdowns. Learn how to increase profits by delivering the right products to the right people at the right time -- and in the right quantity.
Posted: 22 Jan 2016 | Published: 22 Jan 2016

Infor

Using Analytics to Drive Sales Performance
sponsored by Microsoft
WHITE PAPER: This comprehensive report provides expert commentary about the pros, cons, and requirements for implementing sales analytics into your organization. Learn the crucial steps to take and the mistakes to avoid with analytics in order to empower sales teams and transform your organization.
Posted: 20 Jan 2016 | Published: 20 Jan 2016

Microsoft

Bring Your Own Data
sponsored by Qlik
WHITE PAPER: This resource explores ways to adapt to the transition of bringing in your own external data to foster smarter decision-making. Read now to see examples of how external data can help fulfill your BI needs and to learn about tools that can optimize the results you'll gain with insightful external data.
Posted: 12 Jan 2016 | Published: 31 Dec 2015

Qlik

Business Intelligence Teams Need to Change with the Times
sponsored by Qlik
WHITE PAPER: BI projects are not perceived as living up to increasing expectations. Access this resource provided by Gartner to learn the four steps that BI and analytics teams must follow in order to respond to disruptive changes in the industry.
Posted: 12 Jan 2016 | Published: 03 Feb 2015

Qlik

Using SAS to Deliver Analytically Injected Digital Personalization for Online and Offline Data
sponsored by SAS
WHITE PAPER: This white paper outlines how to use SAS for data analytics that can give the best personalization experience possible. Read on to learn about how you can implement clickstream data that can better analyze customer browsing behavior for more targeted personalization.
Posted: 06 Jan 2016 | Published: 06 Jan 2016

SAS

Big Data and Predictive Analytics: On the CybersecurityFront Line
sponsored by SAS
WHITE PAPER: In this white paper, learn about the intersection between big data, analytics, and cybersecurity. Furthermore, gain an in-depth look at the types of attacks and the steps you can take improve organizational security, including: map and tap into existing data sources, use deep analytics to refine and sharpen the picture, and more.
Posted: 06 Jan 2016 | Published: 31 Dec 2015

SAS

Data-Driven: The Analytics Journey
sponsored by SAS
WHITE PAPER: This white paper provides tips on successfully implementing an analytic culture. Read on to find guidance from healthcare experts who proved the value of analytics to their business leaders.
Posted: 06 Jan 2016 | Published: 06 Jan 2016

SAS

Data Visualization Techniques and Visual Analytics: From Basics to Big Data
sponsored by SAS
WHITE PAPER: In this white paper, you will learn how to utilize several industry-proven data visualization techniques to discern important relationships between your data with intelligent autocharting. Access this paper to address issues wrought by big data during visualization.
Posted: 06 Jan 2016 | Published: 06 Jan 2016

SAS

Redefine Your Analytics Journey With Self-Service Data Discovery and Interactive Predictive Analytics
sponsored by SAS
WHITE PAPER: This white paper explores how you can obtain self-service, interactive analytics software that can be used whenever and wherever you want. Read on to implement the kind of analytics that keeps pace with the rapidly changing business world.
Posted: 06 Jan 2016 | Published: 06 Jan 2016

SAS

Moving Past Traditional BI to Self Service Analytics
sponsored by SAS
WHITE PAPER: This white paper explores why institutions of higher education need predictive analytics in order to meet today's educational needs. Read on to learn how you can move past traditional business intelligence and embrace agile, self-service analytics.
Posted: 06 Jan 2016 | Published: 31 Dec 2014

SAS

Always Be Closing: The ABC's of Sales in the Modern Era
sponsored by Microsoft
WHITE PAPER: Organizations can empower sales teams by giving them the tools, guidance, and support they need in order to close. Access this e-book to explore these methods while focusing on new trends shaping today's sales process.
Posted: 28 Dec 2015 | Published: 28 Dec 2015

Microsoft

Case Study: Government Institution Gains Deeper Security Insight
sponsored by ThreatConnect
WHITE PAPER: In this case study, discover how a government institution obtained greater insight into security threats by implementing predictive defenses, threat intelligence, and more.
Posted: 21 Dec 2015 | Published: 21 Dec 2015

ThreatConnect

The Technology Trends Set to Reshape your Business and Data Center Design
sponsored by IBM
WHITE PAPER: In this white paper, you will discover the data center implications of cloud computing, mobile technologies, social collaboration, and business analytics. Read on to build a flexible data center strategy enabled by predictive analytics for your business.
Posted: 12 Nov 2015 | Published: 31 Dec 2013

IBM

Personalized, Customer Engagement with Predictive Customer Intelligence
sponsored by IBM
WHITE PAPER: In this white paper, learn how to leverage predictive customer intelligence tools that can enable you to create seamless, consistent customer experiences across channels and brands.
Posted: 19 Oct 2015 | Published: 19 Oct 2015

IBM

Predictive Analytics Case Study: Union Investment Achieves Precision-targeted Marketing
sponsored by IBM
WHITE PAPER: In this white paper, learn how Union Investment leveraged predictive analytics tools to perform in-depth analysis of customer behavior. Discover how they were able to increase return on marketing spending, improve customer service, and engage in smarter product development.
Posted: 19 Oct 2015 | Published: 31 Jul 2014

IBM

The IT Industrial Revolution: How to Respond to IT Service Complexity
sponsored by IBM
WHITE PAPER: This research report from Forrester provides statistics about the problems caused by service complexity as well as research data about the solutions that organizations will use to address these issues. Read on to learn about the upcoming "IT industrial revolution."
Posted: 04 Sep 2015 | Published: 30 Apr 2014

IBM

Improve IT Agility and Efficiency: Analytics Deliver New Insights into Operational Big Data
sponsored by IBM
WHITE PAPER: No longer is analytics used simply for alerting us to incidents or point-in-time data. Explore research showing how far IT-based analytics has come and what its purpose is today. Discover impressive capabilities across a variety of use cases.
Posted: 04 Sep 2015 | Published: 28 Feb 2014

IBM

Be Your Own Fortune Teller: Predictive Analytics for Projects, Applications, and Resources
sponsored by Innotas
WHITE PAPER: This whitepaper discusses the five overarching trends in IT, and encourages you to reevaluate how you see them.
Posted: 26 Aug 2015 | Published: 31 Dec 2014

Innotas

Supply Chain Intelligence: Descriptive, Prescriptive, and Predictive Optimization
sponsored by Qlik
WHITE PAPER: This report discusses how business decision makers are using their data to develop predictive and prescriptive analytical strategies to the supply chain. Read on to discover how organizations are transforming raw data into supply chain efficiency and smarter operational decisions, and how you can do the same.
Posted: 12 Aug 2015 | Published: 28 Feb 2015

Qlik
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PREDICTIVE ANALYTICS DEFINITION (continued): …  at Stanford University.CEP is used in security policy development, business process management (BPM), risk management, customer relationship management (CRM), application servers and middleware. One important aspect of CEP is business activity monitoring (BAM), the use of technology to proactively define and analyze the most critical opportunities and risks in an enterprise. CEP is especially effective in situations involving numerous factors that interact in variable ways, such as the investment and lending environments for financial institutions. CEP can also be used in threat management for … 
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