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DEFINITION: This refers to selling and the selling of information technology.
Sales Reports
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A New Measure of Sales Success
sponsored by SearchCRM
EBOOK: This expert guide divulges essential information on how to use the newest sales tools for customer prospect generation; bolster sales forecasting with data modeling; use location-based apps; and more.
Posted: 21 Nov 2014 | Published: 21 Nov 2014


Sell More, Pay Less: The Benefits of Real-Time Sales Analytics
sponsored by Oracle Corporation
ASSESSMENT TOOL: This resource discusses how you can get access to mobile-friendly, real-time analytics and recommendations that can help your reps close more sales faster
Posted: 17 Oct 2014 | Published: 17 Oct 2014

Oracle Corporation

Differentiate your CRM with Cloud-based Customer Service
sponsored by
WHITE PAPER: Service Cloud can help you connect with customers in entirely new ways to transform your customer experience. See how the #1 customer service application works in this informative overview.
Posted: 16 Jun 2014 | Published: 16 Jun 2014

ROI Case Study: Salesforce Tableau Software
sponsored by
ANALYST REPORT: Analyst group Nucleus Research examines how Tableau Software's used Salesforce to identify sales leads across regions and to manage its customer data within a single, centralised solution.
Posted: 24 Feb 2014 | Published: 24 Feb 2014

Case Study: Manufacturing Company Increases Business, Reduces Cost
sponsored by Microsoft India
CASE STUDY: This case study tells the story of how one organization was able to improve lead management and business prospects while reducing the sales cycle with a new CRM solution.
Posted: 18 Jun 2014 | Published: 31 May 2012

Microsoft India

Hexaware Technologies - IT Services Firm Tackles Global CRM Project, Succeeds with Expert Developer Support
sponsored by Microsoft India
CASE STUDY: This case study explains how one organization was able to ensure the proper development and implementation of their global CRM solution based on Microsoft Dynamics CRM by leveraging expert developer support.
Posted: 16 Jun 2014 | Published: 29 Oct 2010

Microsoft India

Deal Management Mobilized: How the Best-in-Class Close the Sale Anywhere Anytime, with Any Device
sponsored by Oracle Corporation
WHITE PAPER: This whitepaper examines the concept of “mobile deal management”, taking a look at how carrying corporate-enabled mobile devices affects the success of sales personnel and the situation-specific capabilities that make the difference.
Posted: 16 Jun 2014 | Published: 16 Jun 2014

Oracle Corporation

Empower Sales Teams On The Go
sponsored by Microsoft India
VIDEO: To meet the needs of the on-the-go sales rep, you need a CRM system that's flexible, collaborative, and available on any device, from smartphone to tablet to PC. In this video, learn about one such CRM system that provides modern sales teams with the tools they need at the speed and ease necessary for today's fast-paced business world.
Posted: 27 May 2014 | Premiered: 04 Nov 2013

Microsoft India

Giving Small Businesses the Recovery Capabilities they Need
sponsored by Datto, Inc.
WHITE PAPER: This whitepaper describes how MSPs can break into the small business market by offering business continuity solutions that touch on the 5 areas that are most important to small businesses.
Posted: 20 May 2014 | Published: 20 May 2014

Datto, Inc.

Social is for Closers: Social Intelligence Guide for Sales
sponsored by Microsoft India
WHITE PAPER: If you're not already using social media for selling, you're missing out. In this comprehensive resource, get an in-depth look at how to leverage social media in order to build relationships, boost sales, and drive and nurture leads.
Posted: 20 May 2014 | Published: 20 May 2014

Microsoft India

Microsoft Dynamics CRM Release Preview Guide
sponsored by Microsoft India
WHITE PAPER: In this resource, learn about a family of CRM applications that can help you deliver engaging, differentiating customer experiences with marketing, sales, and service capabilities.
Posted: 20 May 2014 | Published: 30 Apr 2014

Microsoft India

Marketing Automation Software Buying Considerations
sponsored by Act On
EGUIDE: In this exclusive e-guide, explore the major issues organizations face during the search for marketing automation tools, and get expert advice for marketers before rolling out multichannel marketing automation software.
Posted: 01 May 2014 | Published: 01 May 2014

Act On

Sales Intelligence: 28% More Reps Achieving Annual Quota
sponsored by Salesforce
WHITE PAPER: This survey-based research examines how sales organizations leverage customer data to improve sales effectiveness.
Posted: 18 Apr 2014 | Published: 31 Aug 2013


Social Media: A Unified Strategy for Success
sponsored by Hootsuite
WHITE PAPER: In order to uncover the true value of social media, companies should employ a unified social media strategy across all departments. View this informative white paper to learn how to craft a cross-functional approach to social media, and explore the challenges and opportunities for social media in various departments.
Posted: 16 Apr 2014 | Published: 16 Apr 2014


5 Ways Marketing Automation Can Optimize & Grow Your Business
sponsored by Act On
WHITE PAPER: Many marketing teams are touting the benefits of a marketing automation platform. But many CEOs and other executives are still wondering, "What's the urgency? Is marketing automation really worth the investment?" Find out the answers to those questions in this informative white paper.
Posted: 14 Apr 2014 | Published: 14 Apr 2014

Act On

Best Practices For Setting Up a Lead Nurturing Program
sponsored by Act On
WHITE PAPER: In this report, Matt Heinz, President of Heinz Marketing and his fellow thought leaders demystify lead nurturing, offering best practices that you can follow when developing your own winning program.
Posted: 11 Apr 2014 | Published: 31 Dec 2012

Act On

Best Practices for a Lead Management Strategy
sponsored by Act On
WHITE PAPER: Well-executed, lead management strategies can produce significant savings, reduce time spent in the funnel, and bring sales and marketing into closer concert -- so what constitutes a solid lead management strategy?
Posted: 11 Apr 2014 | Published: 31 Dec 2013

Act On

Implementing product mix optimization that works
sponsored by Quintiq
WHITE PAPER: This guide offers insight to help you optimize your product mix and maximize profits.
Posted: 01 Apr 2014 | Published: 01 Apr 2014


Measuring Community Health with Indicee Analytics
sponsored by Indicee
EBOOK: The e-book provides examples of what to measure to ensure healthy, engaged communities, and how to measure it using analytics. Also included is a re-cap of the location for the full framework.
Posted: 14 Mar 2014 | Published: 14 Mar 2014


5 Tips For Setting Measurable Social Media Goals
sponsored by MarketWired
WHITE PAPER: While social media offers your business a variety of opportunities to grow its customer base, increase brand awareness, and drive revenue, those benefits are unattainable without a solid strategy in place. To realize your social media goals, you need to first determine metrics and measurements of your strategy's success.
Posted: 20 Feb 2014 | Published: 20 Feb 2014


LANSA Case Study: High Liner Foods transforms its business with LANSA
sponsored by LANSA
CASE STUDY: This brief case study reveals how a virtual supply chain gave frozen food processor High Liner Foods, Inc. consistent, easy access to the same up-to-date information – allowing the company to reduce errors, increase efficiency, and more.
Posted: 19 Feb 2014 | Published: 31 Dec 2005


Customer Strategies & Technologies Summit 2014
sponsored by Gartner
BROCHURE: View this brochure to learn about Gartner's 2014 Customer Strategies and Technologies Summit, taking place on April 28-29, 2014 in London, UK. Get a sneak preview of the schedule of events, including keynote speeches from Gartner VPs and solution provider sessions.
Posted: 04 Feb 2014 | Published: 31 Dec 2013


Solution Spotlight: Measuring, Monitoring and Improving Customer Experience
sponsored by IBM
EGUIDE: In this e-guide, our experts sit down with Forrester analyst Zach Hofer-Shall and other industry authorities as they explore how you can address the challenges of CEM. Also inside, find 10 tips for improving customer experiences.
Posted: 29 Jan 2014 | Published: 29 Jan 2014


MicroStrategy Customer Success Story:
sponsored by MicroStrategy Incorporated
CASE STUDY: In this brief case study, find out how AutoTrader developed a mobile application that enabled advertising consultants to easily access reports and other business-critical information on-the-go, in a meeting, or wherever they might be.
Posted: 22 Jan 2014 | Published: 30 Apr 2014

MicroStrategy Incorporated

MicroStrategy Customer Success Story: Ceva Santé Animale
sponsored by MicroStrategy Incorporated
CASE STUDY: The CIO of Ceva Santé Animale, a global veterinary health company, wanted to "have everything on all devices without VPN (PC, Mac, iPad, Android and Blackberry." View this brief case study to learn how CSA built a sales enablement application on a mobile platform that aggregates CRM, ERP and sales data.
Posted: 22 Jan 2014 | Published: 31 Aug 2013

MicroStrategy Incorporated
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