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Customer Data Management

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Customer Experience Management in the New Era of Mobility
sponsored by IBM
WHITE PAPER: View this white paper to learn more about how your business can obtain higher revenues, lower costs and higher customer satisfaction. Mobility provides businesses with the opportunity to provide customers with unique value. It gives customers a channel to interact with their preferred companies.
Posted: 05 Jun 2013 | Published: 24 Aug 2012

IBM

CRM Analytics: Effective and Efficient Customer Data
sponsored by SearchCRM
WHITE PAPER: View this white paper to unlock the power behind CRM analytics. It explains how you can develop a view of the customer by analyzing social media data. Find out how to make the most of tweets and Facebook postings by reading this resource now.
Posted: 02 Apr 2013 | Published: 02 Apr 2013

SearchCRM

Getting Your Money’s Worth From Master Data Management
sponsored by SearchBusinessAnalytics
EBOOK: This handbook will provide IT and master data management (MDM) administrators, as well as business executives involved in sponsoring MDM initiatives, with practical advice on how to develop and implement successful programs.
Posted: 12 Mar 2013 | Published: 12 Mar 2013

SearchBusinessAnalytics

New CRM Technologies bring sales success to businesses
sponsored by SearchCRM
EGUIDE: In [this expert e-guide], read about how one emergency response software company integrated a CRM platform, resulting in major time-saving efficiencies – most importantly, an improved process that enables the company to sell product licensing. Also read about a lumber executive who recently bought into a successful social CRM.
Posted: 26 Nov 2012 | Published: 26 Nov 2012

SearchCRM

The Essential Guide to Choosing a Web Analytics and Online Marketing Solution
sponsored by IBM
WHITE PAPER: Web analytics has become to foundation of all successful marketing efforts.  Your analytics and marketing platform and vendor can shape your business success.  This easy-to-use guide includes checklists and tips to help you select the best solution to meet your needs.
Posted: 12 Oct 2012 | Published: 31 Mar 2011

IBM

Deepening Customer Experience: Analyzing, Optimizing and Integrating CEM
sponsored by SearchCRM
EGUIDE: Mapping out a customer experience management (CEM) transformation isn't a quick or inexpensive undertaking, but it can offer significant rewards if you are able to sift through all the options within the marketplace.  Check out this E-Guide to get tips on planning and allocating resources for CEM and comparing the latest options.
Posted: 05 Oct 2012 | Published: 05 Oct 2012

SearchCRM

Infor Epiphany Brochure
sponsored by Infor
WHITE PAPER: This helpful resource introduces one CRM tool that allows you to optimize your customer interactions across all communication channels and glean deeper insight into your customer base.  Read on to learn about the specific benefits this technology offers businesses across all sectors.
Posted: 30 Apr 2013 | Published: 31 Dec 2012

Infor

Expert E-Book: Data Quality Throughout Your Oracle Evironment
sponsored by Oracle Corporation
EBOOK: This expert e-book outlines best practices for ensuring data quality throughout your Oracle environment.  Inside, compare options for handling both customer and product data, and learn the steps you need to take on you data quality initiative.
Posted: 30 Apr 2013 | Published: 30 Apr 2013

Oracle Corporation

Advancing Your Digital Marketing Strategy with Webtrends Analytics
sponsored by WebTrends
WHITE PAPER: In the age of social media, web analytics can help you harness data from a variety of channels to construct and implement an effective, integrated marketing strategy. Check out this helpful white paper to learn how you can advance your digital marketing strategy, grow brand loyalty and build revenue through the use of analytics.
Posted: 18 Apr 2013 | Published: 18 Apr 2013

WebTrends

The State of Customer Analytics: Taking a Proactive Approach to Loyalty and Retention
sponsored by IBM
WHITE PAPER: In today's highly competitive market, it is more important than ever to provide top-tier customer service, and successful businesses know the key to this is leveraging a customer analytics initiative.  Read this resource to learn the ins and outs of customer analytics and the tools you'll need to implement a successful analytics program.
Posted: 11 Apr 2013 | Published: 31 Dec 2012

IBM

IBM Analytic Answers for Retail Purchase Analysis and Offer Targeting
sponsored by IBM
WHITE PAPER: This resource introduces a portfolio of cloud-based strategies that allow organizations of all shapes and sizes to benefit from advanced analytics – without the need for infrastructural changes, expensive software, or analytics expertise.
Posted: 10 Apr 2013 | Published: 31 Mar 2013

IBM

E-Guide: Harnessing Social Analytics
sponsored by IBM
EGUIDE: In this e-guide, discover how social media analytics software leverages text analytics capabilities to reveal patterns, trends, and potential business problems within online discussions.
Posted: 21 Dec 2012 | Published: 21 Dec 2012

IBM

Customer Experience for Commerce: Oracle Commerce Solutions
sponsored by DocuSign, Inc.
WHITE PAPER: This exclusive resource explores the factors influencing the changing commerce landscape, including the impact mobility and social networking are having on the customer experience, and outlines technology tools from Oracle designed to help you optimize your customer experience management strategies.
Posted: 14 Sep 2012 | Published: 12 Dec 2012

DocuSign, Inc.

A Success Model for CRM Integration, And How to Avoid the Most Common Mistake
sponsored by Scribe Software Corporation
WHITE PAPER: As more companies begin to implement customer relationship management (CRM) applications, many struggle with common integration challenges. This paper offers a three step success model for CRM integration projects. Read on to learn the characteristics, implementation requirements, benefits, data replication and process integration.
Posted: 22 Aug 2012 | Published: 01 May 2011

Scribe Software Corporation

The Business Case for Integrated ERP
sponsored by Scribe Software Corporation
WHITE PAPER: It's critical that your ERP software is integrated and can talk to other business applications and systems. Those who embrace ERP integration will reap lower operation costs, increased customer satisfaction, and a lot of saved time. Read this paper to learn how integrating your ERP software will impact your company's operations and work flow.
Posted: 22 Aug 2012 | Published: 01 Apr 2011

Scribe Software Corporation

The State of Customer Data Integration 2012: The What, Why & How of CRM Integration
sponsored by Scribe Software Corporation
WHITE PAPER: Customer data integration helps companies grow and thrive, but businesses still have a long way to go to implement customer relationship management (CRM) in a meaningful way. Check out what over 300 companies said about cloud, their CRM platforms, and customer data integration in this survey.
Posted: 20 Aug 2012 | Published: 20 Aug 2012

Scribe Software Corporation

Integrative CRM Enhances Midsize Business Agility and Performance
sponsored by IBM
WHITE PAPER: This paper is designed to help IT and business leaders at midsize companies find innovative ways to extend their customer relationship management (CRM) capabilities to capitalize on emerging trends such as cloud, mobile, social media and predictive analytics. Gain essential insight to get closer to your customers and ensure your company's survival.
Posted: 16 Aug 2012 | Published: 01 Jul 2012

IBM

Best Practices in Securing Your Customer Data in Salesforce, Force.com, and Chatter
sponsored by CipherCloud
WHITE PAPER: Many organizations want to move to the Salesforce platform, but concerns about data security, privacy, residency, and compliance have held them back. This whitepaper outlines best practices in securing sensitive customer data in Salesforce and outlines "must have" capabilities to overcome emerging cloud threats.
Posted: 07 Aug 2012 | Published: 07 Aug 2012

CipherCloud

Staples Case Study
sponsored by IBM
CASE STUDY: Staples set the bar for the office superstore when it first opened its doors in 1986. It now has the second-largest Internet retail revenue in the world with $10.2 billion in 2010 sales, 43% of the company's total revenue. This paper details how Staples delivered a much more personalized shopping experience to its online customers.
Posted: 25 Jul 2012 | Published: 21 Sep 2011

IBM

A smarter approach to CRM: An IBM perspective
sponsored by IBM
WHITE PAPER: With instant access to information, customers expect a purchase experience that matches the ease and speed of the information-gathering experience. Read this white paper, created in collaboration with Frost & Sullivan, to see how a customer relationship management (CRM) solution can help you respond on the customers' terms.
Posted: 05 Jul 2012 | Published: 15 Feb 2012

IBM

E-Guide: Implementing a CRM Strategy to improve the customer experience
sponsored by SAP America, Inc.
EGUIDE: This expert e-guide highlights the need for a unified customer information hub to improve the quality, consistency and availability of customer data by detailing how one cement manufacturer implemented a successful customer experience initiative. Gain insight into the findings of a recent survey of top CRM challenges faced by today's businesses.
Posted: 12 Jun 2012 | Published: 12 Jun 2012

SAP America, Inc.

Getting Started With Master Data Management
sponsored by DataFlux Corporation
EBOOK: In this e-book, SearchDataManagement.com editor, Mark Brunelli, discusses the ins-and-outs of developing a solid MDM plan for ensuring accurate and consistent data across all your company's systems. Read on to learn best practices, tips and advice from experts on how to structure and manage a MDM program
Posted: 18 May 2012 | Published: 18 May 2012

DataFlux Corporation

SearchBusinessAnalytics.com Tip Guide: Advanced analytics key component for ‘decision management systems’
sponsored by Sybase, an SAP company
EGUIDE: This tip guide offers an explanation from industry expert James Taylor as to why every customer should not be treated the same in today's ever-evolving business environment. Taylor details why decision management systems involving automation are essential to making successful strategic and operational decisions that please your customers.
Posted: 23 Mar 2012 | Published: 23 Mar 2012

Sybase, an SAP company

Customer Experience Exchange E-Zine: Issue 3
sponsored by SearchCRM
EZINE: In this third edition of the Customer Experience Exchange e-zine, Chris Maxcer delves into world of incorporating team-building activities into contact center agents' schedules, Vangie Beal discusses Dell's six-year investment in social media and Anna Fiorentino writes about why customer loyalty has dipped nearly 10%.
Posted: 20 Mar 2012 | Published: 20 Mar 2012

SearchCRM

Process-Driven Master Data Management for Dummies
sponsored by Software AG
BOOK: This comprehensive guide covers topics from data governance and reference data to big data and cloud-enablement, uncovers MDM myths, and looks at new trends in MDM methodology.
Posted: 19 Mar 2012 | Published: 19 Mar 2012

Software AG
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