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CRM Best Practices

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ALSO CALLED: Customer Relationship Management Best Practices
DEFINITION: What is CRM (customer relationship management)?CRM (customer relationship management) is an information industry term for methodologies, software,and usually Internet capabilities that help an enterprise managecustomer relationships in an organized way. For example, an enterprise might build a database aboutits customers that described relationships in sufficient detail so that management,  … 
Definition continues below.
CRM Best Practices Reports
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Life Sciences: A New Frontier For Customer Service
sponsored by Salesforce.com
EBOOK: In this e-book, organizations in the life sciences industry will learn how to continue meeting and exceeding customer expectations as new technologies change the game.
Posted: 07 Jul 2015 | Published: 07 Jul 2015

Salesforce.com

How Salesforce Delivers Exceptional Customer Service
sponsored by Salesforce.com
EBOOK: This e-book gives you a behind-the-scenes look at how Salesforce developed and implemented Service Cloud to service the company's own customer base. Read on to learn how to deliver world-class customer service as your business scales.
Posted: 07 Jul 2015 | Published: 07 Jul 2015

Salesforce.com

20 Customer Service Best Practices
sponsored by Salesforce.com
EBOOK: In this e-book, Salesforce.com compiles feedback from customers, product experts, and thought leaders into a list of 20 best practices for customer service.
Posted: 07 Jul 2015 | Published: 07 Jul 2015

Salesforce.com

5 Ways to Make Service Frictionless for Today's Customers
sponsored by Salesforce.com
EBOOK: This e-book will cover 5 ways to make service frictionless for your customers, including delivering consistent customer engagement on every channel; empowering customers with self-service and mobile options; and 3 more.
Posted: 07 Jul 2015 | Published: 07 Jul 2015

Salesforce.com

Mobile Analytics: Reimagine Business User Experience
sponsored by SAP
RESOURCE: In this resource, find tips on how your organization can build a tailored mobile analytics environment for your end-users. Learn how to enable your audience to capture real-time insights, make instant decisions anytime, and on any device.
Posted: 07 Jul 2015 | Published: 07 Jul 2015

SAP

The Secret To Great Customer Service Is Your Platform
sponsored by Salesforce.com
EBOOK: From the basics to advanced tactics, this e-book will show you how to build a customer engagement platform that is perfectly tailored to provide top-shelf customer service.
Posted: 07 Jul 2015 | Published: 07 Jul 2015

Salesforce.com

Deliver a Customer Experience That's Personalized, Smarter, and Faster
sponsored by Salesforce.com
EBOOK: In this e-book, you'll learn about one product that can enable your customer service team to deliver a customer experience that's smarter, more personalized, and faster than ever before.
Posted: 07 Jul 2015 | Published: 07 Jul 2015

Salesforce.com

How to Adapt and Thrive in the New Customer Service Paradigm
sponsored by Salesforce.com
WHITE PAPER: In this e-book, Mike Milburn, Service Cloud's SVP and GM, discusses his views on how new technology will shape customer service, and how companies can successfully adapt and thrive in this new service paradigm.
Posted: 07 Jul 2015 | Published: 07 Jul 2015

Salesforce.com

Unsubscribe best practices guide: How to Decrease Database Churn and Strengthen Your Marketing Program
sponsored by Silverpop Systems Inc. an IBM Company
WHITE PAPER: In this white paper you'll go behind the scenes of the unsubscribe process to learn why it matters and how you can use it to strengthen your marketing program.
Posted: 30 Jun 2015 | Published: 30 Jun 2015

Silverpop Systems Inc. an IBM Company

How a Mobile CRM Makes You More Successful
sponsored by Salesforce.com
WHITE PAPER: The best CRM solutions go beyond basic functionality and deliver cutting edge features that make the companies that use them more efficient, more effective, and more successful. Chief among these cutting edge features is mobile functionality.
Posted: 29 Jun 2015 | Published: 29 Jun 2015

Salesforce.com

How a CRM Helps Your Business Grow
sponsored by Salesforce.com
WHITE PAPER: Business may begin with a handshake — but once the customer relationship begins, your challenge is to maintain it. The right CRM will help you build deeper, more meaningful relationships with your customers while you build and scale your business.
Posted: 29 Jun 2015 | Published: 29 Jun 2015

Salesforce.com

Cloud Analytics Keynote
sponsored by Salesforce.com
WEBCAST: In the following webinar, you will learn how to have the necessary conversations for improving your customer's entire experience via analytics. Watch and understand how to refine new strategies around your business.
Posted: 12 Jun 2015 | Premiered: Oct 16, 2014, 01:01 EDT (05:01 GMT)

Salesforce.com

Improve Customer Service & Satisfaction with Big Data and Machine Learning
sponsored by Hortonworks
RESOURCE: Discover how your organization can fully capture these diverse data sets in a powerful and flexible repository allowing for rapid advanced analysis insights discovery and actionable intelligence. Access this resource now to learn how machine learning can help your Telco company take control of your data to improve customer experience.
Posted: 11 Jun 2015 | Published: 31 Dec 2014

Hortonworks

Buyer's Guide: Customer Experience Management
sponsored by ComputerWeekly.com
EBOOK: In this 13-page buyer's guide, ComputerWeekly looks at the challenge facing organizations in delivering an online experience to customers that goes far beyond just a website. Additionally, explore critical actions CIOs should undertake to improve customer experience.
Posted: 09 Jun 2015 | Published: 09 Jun 2015

ComputerWeekly.com

Ten Tips for Accelerating Your Pipeline
sponsored by Salesforce.com
WHITE PAPER: This white paper describes 10 ways that marketing automation can help you to shorten the length of your sales cycle—without investing any additional time or resources.
Posted: 05 Jun 2015 | Published: 05 Jun 2015

Salesforce.com

A Sales & Marketing Love Story: Uniting Sales and Marketing Initiatives
sponsored by Salesforce.com
EBOOK: Learn how uniting sales and marketing efforts can enable your sales cycle to run smoother, your customers' experiences to be more consistent and personalized, and your bottom line to see huge wins.
Posted: 05 Jun 2015 | Published: 05 Jun 2015

Salesforce.com

Five Hacks to Dominate Your Quota This Quarter
sponsored by Salesforce.com
EBOOK: Access this e-book today to learn how to tackle 5 common B2B sales scenarios, with useful hacks that include reviving dormant leads, easy lead prioritization, and 3 more.
Posted: 05 Jun 2015 | Published: 05 Jun 2015

Salesforce.com

Double Your B2B Conversion Rates in 8 Steps
sponsored by Salesforce.com
EBOOK: Access this valuable resource to learn 8 critical steps to increasing the success of your online lead generation program, from simplifying your form to bragging about your credibility.
Posted: 05 Jun 2015 | Published: 31 Dec 2014

Salesforce.com

8 Ways Marketing Automation Can Unlock the Value of Your CRM
sponsored by Salesforce.com
EBOOK: This eBook explains why marketing automation and CRM their full potential by being thoughtfully paired. Read on to learn how to unlock the key functionality that top-performing sales and marketing teams rely on.
Posted: 01 Jun 2015 | Published: 01 Jun 2015

Salesforce.com

The Future of Sales: Insights From 14 Thought Leaders
sponsored by Salesforce.com
EBOOK: What do the next 5 years hold for the sales profession? In this resource, 14 of the industry's foremost thought leaders answer this pressing question. Read on to uncover these experts' valuable predictions, insights, and suggestions.
Posted: 29 May 2015 | Published: 29 May 2015

Salesforce.com

Do You Fit the Profile That Wins More Sales?
sponsored by Salesforce.com
EBOOK: There are 5 main ways that salespeople behave with customers, and groundbreaking research has just discovered that one profile crushes quota more than any other. Access this e-book today to reveal the surprising answer, and to learn 3 key steps to growing effective sales reps within your company.
Posted: 29 May 2015 | Published: 29 May 2015

Salesforce.com

130 Sales Tips for 2015 from Salesforce
sponsored by Salesforce.com
EBOOK: This e-book rounds up 130 of the best sales tips for success in 2015 and beyond. Read on to absorb experts' wisdom on a variety of topics, from productivity and sales culture to prospecting and cold calling.
Posted: 28 May 2015 | Published: 31 Dec 2014

Salesforce.com

3 Easy Steps to Automating Your Sales Cycle
sponsored by Salesforce.com
WHITE PAPER: This resource explains how you can better understand, streamline, and automate your sales process with a CRM solution customized to meet your team's needs.
Posted: 26 May 2015 | Published: 26 May 2015

Salesforce.com

All-In-One Contact Centers For Today's Customer Experience Initiatives
sponsored by Genesys
WHITE PAPER: This white paper examines the critical qualities today's organizations should look for in a contact center solution, including the tools and capabilities it should provide.
Posted: 06 May 2015 | Published: 06 May 2015

Genesys

The Three Game Changers of Mobile Customer Experience
sponsored by Genesys
WHITE PAPER: This white paper examines three "game changing" mobile developments that today's businesses can't afford to ignore if they want to make the most of mobile technology and effectively engage their current and potential customers.
Posted: 05 May 2015 | Published: 05 May 2015

Genesys
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CRM BEST PRACTICES DEFINITION (continued): …  salespeople,people providing service, and perhaps the customer directly could access information, matchcustomer needs with product plans and offerings, remind customers of service requirements, knowwhat other products a customer had purchased, and so forth.  Ask your CRM questions at ITKnowledgeExchange.comAccording to one industry view, CRM consists of:Helping an enterprise to enable its marketing departments to identify and target their bestcustomers, manage marketing campaigns and generate quality leads for the sales team.Assisting the organization to improve telesales, account, and … 

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