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CRM Best Practices

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ALSO CALLED: Customer Relationship Management Best Practices
DEFINITION: What is CRM (customer relationship management)?CRM (customer relationship management) is an information industry term for methodologies, software,and usually Internet capabilities that help an enterprise managecustomer relationships in an organized way. For example, an enterprise might build a database aboutits customers that described relationships in sufficient detail so that management,  … 
Definition continues below.
CRM Best PracticesReports
26 - 50 of 297 Matches Previous Page  | Next Page
Rethinking Marketing for Today's Customer Engagement
sponsored by UStream
EGUIDE: The following expert e-Guide explores the shift in the balance of power and influence between seller and buyer. Uncover how this has created a need for a transformation in digital marketing approaches and what you can do to cope with it.
Posted: 13 Mar 2014 | Published: 13 Mar 2014

UStream

Seven Blueprints for Contact Center Modernization
sponsored by Genesys
WHITE PAPER: Businesses are quickly realizing the value of customer experience and modernizing the contact center in order to improve customer retention and satisfaction. Contact center modernization involves transitioning from a closed, proprietary call center to a multi-channel, IP-centric contact center.
Posted: 13 Mar 2014 | Published: 13 Mar 2014

Genesys

5 Steps to Serving Customers in a Mobile World
sponsored by Aspect
WHITE PAPER: Today's businesses need to connect with their customers wherever they are -- and that's often on mobile devices. Effectively implementing a mobile-friendly strategy is more than just adopting the necessary contact center technology -- it's about building and maintaining customer relationships in a multi-dimensional way.
Posted: 12 Mar 2014 | Published: 12 Mar 2014

Aspect

Webinar: Achieving Smarter Process with a mobile first approach
sponsored by IBM
VIDEO: In this webcast, industry experts examine some of the scenarios where customer engagement processes and mobility work in conjunction to create more successful interactions with customers and drive business value exponentially.
Posted: 11 Mar 2014 | Premiered: 11 Mar 2014

IBM

The WOW Guide to Self-Service Support
sponsored by Desk.com (A Salesforce Company)
WHITE PAPER: This valuable guide describes why customers are demanding effective self-service support options and offers recommendations to help you get started.
Posted: 10 Mar 2014 | Published: 10 Mar 2014

Desk.com (A Salesforce Company)

Self-Service Support For Fast Growing Companies
sponsored by Desk.com (A Salesforce Company)
WHITE PAPER: This comprehensive guide reveals the business drivers for self-service support and describes how this strategy fuels customer experience excellence.
Posted: 10 Mar 2014 | Published: 31 Dec 2013

Desk.com (A Salesforce Company)

User experience: Can your apps increase your value?
sponsored by Hewlett-Packard Limited
WEBCAST: In this brief on-demand video, John McCarthy – Vice President and Principal Analyst at Forrester Research – explains how organizations can increase their value by delivering a great user experience.
Posted: 07 Mar 2014 | Premiered: Feb 21, 2013

Hewlett-Packard Limited

User experience: is it just a 'nice to have'?
sponsored by Hewlett-Packard Limited
WEBCAST: In this brief on-demand video, John McCarthy – Vice President and Principal Analyst at Forrester Research – explains why user experience is at the core of systems of engagement.
Posted: 07 Mar 2014 | Premiered: Feb 21, 2013

Hewlett-Packard Limited

Consumer Satisfaction Benchmarking Report
sponsored by Aspect
WHITE PAPER: In this comprehensive report, explore the results of a survey conducted by Vanson Bourne about the current state of customer satisfaction in the UK. Get an inside look at what consumers expect from businesses, how they choose to interact with them, and changing perceptions of customer service.
Posted: 07 Mar 2014 | Published: 07 Mar 2014

Aspect

Multi-channel Self-service for Financial Services
sponsored by Aspect
WHITE PAPER: This resource will show you how multi-channel self-service can help you provide consistent, personalized, and integrated customer service across all channels, including mobile web, text, mobile apps, and social media.
Posted: 06 Mar 2014 | Published: 06 Mar 2014

Aspect

Tips for Sales Success: A Step-by-Step Guide
sponsored by Salesforce
WHITE PAPER: Selling your product or service isn't always easy, no matter how great it may be. Sales reps need the right knowledge, skillset, and attitude to make a sale -- does your team make the cut?
Posted: 06 Mar 2014 | Published: 06 Mar 2014

Salesforce

How to Rock Your Qualify Prospects Sales Goals
sponsored by Salesforce
WHITE PAPER: "That old way of qualifying is over," says Jeffrey Gitomer, best-selling author of The Sales Bible and The Little Red Book of Selling. So how exactly do you qualify in the age of the empowered customer, without feeling like a used car salesman?
Posted: 06 Mar 2014 | Published: 06 Mar 2014

Salesforce

7 Things Retailers Should Know About Multi-channel Self-Service
sponsored by Aspect
WHITE PAPER: Businesses across all industries are realizing the importance of incorporating multi-channel self-service into their contact center strategies, especially retailers. As of a 2012 research report, over 93% of retailers had implemented some sort of self-service -- and that percentage can only increase.
Posted: 05 Mar 2014 | Published: 05 Mar 2014

Aspect

7 Things You Should Know About Multi-channel Self-Service
sponsored by Aspect
WHITE PAPER: Todays' customers expect service via a variety of channels: mobile, social media, and old-fashioned telephone, to name a few. To keep up with customer demands, your contact center must figure out how to deploy multi-channel self-service. View this resource for seven things you need to know about multi-channel self-service before you get started.
Posted: 05 Mar 2014 | Published: 05 Mar 2014

Aspect

Choosing the Perfect Customer Support App
sponsored by Desk.com (A Salesforce Company)
WHITE PAPER: This guide counts down four easy steps to help you cut through the market for customer support applications and identify the tool that meets your business needs.
Posted: 05 Mar 2014 | Published: 05 Mar 2014

Desk.com (A Salesforce Company)

It's all about customer satisfaction
sponsored by Hewlett-Packard Company
WEBCAST: Top fashion brand Valentino was looking for innovative ways to serve their customers better. In this webcast, discover how Valentino made it drastically easier for customers to select and buy their products with fully integrated mobile applications.
Posted: 24 Feb 2014 | Premiered: Feb 24, 2014

Hewlett-Packard Company

SearchCRM.com Solution Spotlight: Social media driving CRM strategies
sponsored by IBM
EGUIDE: Rapid changes in social computing, mobile and customer analytics are driving shifts in CRM strategies. This e-guide examines how businesses can prepare for the evolving CRM market and address changing customer experience needs. Discover the latest predictions for CRM trends according to analysts from Gartner Inc.
Posted: 24 Feb 2014 | Published: 24 Feb 2014

IBM

10 Tips for Moving Social Media and Mobile Marketing out of Silos
sponsored by IBM
WHITE PAPER: In this white paper, get 10 tips to help break through the silos and integrate social and mobile marketing with traditional channels.
Posted: 18 Feb 2014 | Published: 30 Nov 2013

IBM

The Customer Service Balancing Act
sponsored by Jive Software
WHITE PAPER: New social business solutions eliminate the traditional service trade-offs, providing an optimal combination of assisted peer-to-peer support communities, call deflection, selective escalation and productivity-enhancing collaboration. The result? Reduced call volume and faster resolution times, happier customers and lower costs.
Posted: 18 Feb 2014 | Published: 18 Feb 2014

Jive Software

Four Reasons Why Proactive Customer Care Means Customer Loyalty
sponsored by Aspect
WHITE PAPER: This resource counts down four key reasons that proactive customer care makes good business sense, and examines how this strategy can transform your contact center into a customer loyalty center. Also inside, find key tips to help you get started.
Posted: 17 Feb 2014 | Published: 30 Apr 2013

Aspect

Workforce and Customer Experience Assessment
sponsored by IBM
ASSESSMENT TOOL: Access the following resource to take the social business assessment to find out just how "social" you really are. Also uncover how the social business can ultimately create a smarter workforce and exceptional customer experience.
Posted: 14 Mar 2014 | Published: 14 Mar 2014

IBM

Multi-Channel Contact Center Metrics for Analyzing Customer Satisfaction
sponsored by Five9
EGUIDE: This exclusive e-guide discusses the contact center metrics necessary to measure customer experience across multiple channels, including: chat, communities, email, social media, text messaging, and more.  Also, get an in-depth look at social media channels and how to avoid the top five pitfalls of social media in the contact center.
Posted: 14 Mar 2014 | Published: 14 Mar 2014

Five9

Contact Center's Strategic Role Within Broader CEM Initiatives
sponsored by Five9
EGUIDE: This expert e-guide provides best practices for connecting the contact center and IT departments for stronger collaboration and overall CEM success.  Learn more about the strategic role the contact center can play in overall CEM initiatives by reading now.
Posted: 13 Mar 2014 | Published: 13 Mar 2014

Five9

Contact Center: Mobile Apps and KPI to Boost Customer Satisfaction
sponsored by Five9
EGUIDE: In this expert e-guide, explore the emergence of mobile contact center apps for creating a better customer experience.   You'll also discover best practices for cutting through copious contact center data with key performance indicators (KPI).
Posted: 13 Mar 2014 | Published: 13 Mar 2014

Five9

From Social Media to Social CRM: Reinventing the Customer Relationship
sponsored by IBM
WHITE PAPER: Access the following white paper to uncover the steps to building a social CRM strategy—who needs to be part of the strategy, how to evaluate the customer relationship control, and more.
Posted: 11 Mar 2014 | Published: 11 Mar 2014

IBM
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CRM BEST PRACTICES DEFINITION (continued): …  salespeople,people providing service, and perhaps the customer directly could access information, matchcustomer needs with product plans and offerings, remind customers of service requirements, knowwhat other products a customer had purchased, and so forth.  Ask your CRM questions at ITKnowledgeExchange.comAccording to one industry view, CRM consists of:Helping an enterprise to enable its marketing departments to identify and target their bestcustomers, manage marketing campaigns and generate quality leads for the sales team.Assisting the organization to improve telesales, account, and … 

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