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Partner Relationship Management

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DEFINITION: A partner portal is a Web-based application that allows a manufacturer's established partner (usually a distributor, reseller, installer, service provider, or other strategic partner) to obtain direct access to marketing resources, pricing and sales information, as well as technical details/support that are unavailable to other end users. For example, the partner portal may list new promotions or discounts  … 
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Partner Relationship Management Multimedia (View All Report Types)
 
Securing the Extended Enterprise
sponsored by Cybertrust
WEBCAST: This webcast takes you through the growing concern of partner compliance, and what you can do to get your partners in line and also become a better, more secure, and compliant partner.
Posted: 06 Nov 2006 | Premiered: Nov 30, 2006, 12:00 EST (17:00 GMT)

Cybertrust

Customer Video: Yahoo!
sponsored by Workday
VIDEO: This video details the solution Yahoo! HR chose in order to replace their legacy system, speed up data analytics and become a strategic business partner.
Posted: 27 Mar 2014 | Premiered: 04 Apr 2012

Workday

Seize the power of connected intelligence
sponsored by Hewlett-Packard Limited
WEBCAST: This brief webcast demonstrates how with connected intelligence, IT leaders will be able to proactively manage information related risk, enhance customer experiences, optimize business performance, and discover new market opportunities.
Posted: 07 Sep 2012 | Premiered: Sep 7, 2012

Hewlett-Packard Limited

Systems of Engagement: The Future of Enterprise IT
sponsored by Hewlett-Packard Limited
WEBCAST: In this brief on-demand video, Forrester Research Vice President and Principal Analyst John McCarthy describes how systems of engagement are shaping the future of enterprise IT. Tune in to learn more today.
Posted: 07 Mar 2014 | Premiered: Feb 21, 2013

Hewlett-Packard Limited

Interactive Media Command Centre: Connecting NASCAR to Its Fans
sponsored by Hewlett-Packard Limited
VIDEO: NASCAR needed a way to view their customer experiences as a conversation to directly understand and track data about their organization and customer relationships. in this short video learn about the solution NASCAR chose to handle their big data analytics and discover why this option may have a place in your organization.
Posted: 08 Apr 2015 | Premiered: 27 Aug 2013

Hewlett-Packard Limited

Digital Customer Experience – HP Partners point of view
sponsored by Hewlett-Packard Limited
WEBCAST: This brief video explores how companies can have a longer and more meaningful connection with their customers.
Posted: 12 Feb 2014 | Premiered: Oct 14, 2013

Hewlett-Packard Limited

Analytics that drive high impact customer-focused enterprises
sponsored by IBM
WEBCAST: Join Rebecca Wormleighton, Product Marketing Manager, IBM, in this webcast as she artfully explains how to successfully leverage analytics across your customer service organization to build a customer focused enterprise.
Posted: 13 Dec 2013 | Premiered: Dec 13, 2013

IBM

Modernize CRM and ecommerce: 4 steps
sponsored by IBM.
PODCAST: Tune in to this exclusive podcast with Martin Gill from Forrester Research to get a four-step guide to developing an agile commerce strategy that will enable your company to swiftly adapt to changing customer demands and new technology.
Posted: 27 Dec 2013 | Premiered: Dec 9, 2013

IBM.

Actian Analytics Platform
sponsored by Actian Corporation
WEBCAST: This brief on-demand video introduces an analytics platform designed for today's big data 2.0 world that delivers the key capabilities you need in order to leverage all of your available data.
Posted: 07 Apr 2014 | Premiered: Jan 18, 2014

Actian Corporation

Del Monte Foods' Cloud Imperative
sponsored by Kenandy
WEBCAST: This video case study explores Del Monte Foods' cloud strategy – including why the food production company decided to move to the cloud and how it alleviated its cloud concerns.
Posted: 06 Jan 2014 | Premiered: Dec 10, 2013

Kenandy
 
 
PARTNER RELATIONSHIP MANAGEMENT DEFINITION (continued): … A partner portal is a Web-based application that allows a manufacturer's established partner (usually a distributor, reseller, installer, service provider, or other strategic partner) to obtain direct access to marketing resources, pricing and sales information, as well as technical details/support that are unavailable to other end users. For example, the partner portal may list new promotions or discounts for the partner, allow the partner to examine service memoranda, or connect the partner with an assigned sales support representative for configuration assistance. The partner portal is typically accessed through the manufacturer's Web site, and requires the use of secure logon credentials assigned to the partner.
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