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Partner Relationship Management

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DEFINITION: A partner portal is a Web-based application that allows a manufacturer's established partner (usually a distributor, reseller, installer, service provider, or other strategic partner) to obtain direct access to marketing resources, pricing and sales information, as well as technical details/support that are unavailable to other end users. For example, the partner portal may list new promotions or discounts  … 
Definition continues below.
Partner Relationship Management Reports
 
Securing the Extended Enterprise
sponsored by Cybertrust
WEBCAST: This webcast takes you through the growing concern of partner compliance, and what you can do to get your partners in line and also become a better, more secure, and compliant partner.
Posted: 06 Nov 2006 | Premiered: Nov 30, 2006, 12:00 EST (17:00 GMT)

Cybertrust

Maximizing Value from SAP with Supply Chain Collaboration in Software as a Service Model
sponsored by E2open
WHITE PAPER: This white paper highlights some of the risks and challenges associated with establishing collaborative, shared supply chain processes across all trading partners.
Posted: 15 May 2007 | Published: 01 May 2007

E2open

CEM Trends in Government and the Public Sector: Serving a New Generation of Citizens
sponsored by SAP Hybris
RESEARCH CONTENT: Explore the results of an Aberdeen Group survey that polled 162 organizations regarding trends and best practices for customer experience management (CEM), social media and CRM, and BI, with a specific focus on government and the public sector.
Posted: 01 Jun 2017 | Published: 01 Jun 2017

SAP Hybris

Critical Components To Achieving The Perfect Order
sponsored by NetSuite
WHITE PAPER: For manufacturers, distributors and retailers alike, achieving the perfect order leads to higher customer satisfaction with an improved omnichannel experience. Learn 3 critical components to establishing your perfect order.
Posted: 14 Aug 2017 | Published: 14 Aug 2017

NetSuite

CRM and Digital Opportunities for Today's SMBs
sponsored by Salesforce
WHITE PAPER: This report, commissioned by Salesforce, aims to identify potential areas SMBs can improve when it comes to using CRM and digital technology. Learn how to create more targeted, personalized marketing strategies, orchestrate multichannel strategies, assess the potential financial benefits of CRM, and more.
Posted: 10 Aug 2017 | Published: 10 Aug 2017

Salesforce

How Market Leaders are Delivering Exceptional Customer Experiences by Mobilizing Legacy Apps
sponsored by Capriza
WHITE PAPER: This white paper explores how to reach customers and engage them with fast, mobile, immediate apps and transactions. Learn how to mobilize your existing apps and legacy systems by finding out how innovative companies like Target and DirecTV rapidly created unique mobile apps for their businesses with little to no code.
Posted: 14 Jul 2017 | Published: 14 Jul 2017

Capriza

How to Boost Sales Team Productivity
sponsored by Infor
WHITE PAPER: Not taking advantage of CRM initiatives could mean your sales department isn't living up to its potential. Inside, you'll learn 5 ways CRM can help boost their productivity and effectiveness.
Posted: 01 Aug 2017 | Published: 01 Aug 2017

Infor

The Public Sector Guide to Social Media Strategy and Policy
sponsored by Smarsh
RESOURCE: This guide outlines some practical steps you can take to develop a social media strategy and policy to help gain the maximum value from your online efforts.
Posted: 15 Jun 2017 | Published: 15 Jun 2017

Smarsh

ABM Grand Slam Summer Webinar Series
sponsored by TechTarget
WEBCAST: In this 6-part webinar series, we take a closer look at each of the 6 steps of the ABM process, so you can tweak one, two or all six steps in your approach.
Posted: 17 Jul 2017 | Premiered: Jul 17, 2017

TechTarget

Computer Weekly – 6 June 2017: General Election 2017: Who gets the tech vote?
sponsored by ComputerWeekly.com
EZINE: In this issue of Computer Weekly, as the UK votes for a new government, examine the digital policies in the manifestos of the Conservative, Labour and Liberal Democrat parties, and hear what IT trade body TechUK would like to see for the tech sector from the next administration. Read the issue now.
Posted: 05 Jun 2017 | Published: 06 Jun 2017

ComputerWeekly.com
 
 
PARTNER RELATIONSHIP MANAGEMENT DEFINITION (continued): … A partner portal is a Web-based application that allows a manufacturer's established partner (usually a distributor, reseller, installer, service provider, or other strategic partner) to obtain direct access to marketing resources, pricing and sales information, as well as technical details/support that are unavailable to other end users. For example, the partner portal may list new promotions or discounts for the partner, allow the partner to examine service memoranda, or connect the partner with an assigned sales support representative for configuration assistance. The partner portal is typically accessed through the manufacturer's Web site, and requires the use of secure logon credentials assigned to the partner.
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