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Partner Relationship Management

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DEFINITION: A partner portal is a Web-based application that allows a manufacturer's established partner (usually a distributor, reseller, installer, service provider, or other strategic partner) to obtain direct access to marketing resources, pricing and sales information, as well as technical details/support that are unavailable to other end users. For example, the partner portal may list new promotions or discounts  … 
Definition continues below.
Partner Relationship ManagementReports
 
Securing the Extended Enterprise
sponsored by Cybertrust
WEBCAST: This webcast takes you through the growing concern of partner compliance, and what you can do to get your partners in line and also become a better, more secure, and compliant partner.
Posted: 06 Nov 2006 | Premiered: Nov 30, 2006, 12:00 EST (17:00 GMT)

Cybertrust

Maximizing Value from SAP with Supply Chain Collaboration in Software as a Service Model
sponsored by E2open
WHITE PAPER: This white paper highlights some of the risks and challenges associated with establishing collaborative, shared supply chain processes across all trading partners.
Posted: 15 May 2007 | Published: 01 May 2007

E2open

Duke University Libraries Adds Automated Process Management
sponsored by IBM
CASE STUDY: This exclusive case study reveals the centralized, automated process management solution Duke University chose to solve its problems.
Posted: 22 Oct 2014 | Published: 16 Apr 2014

IBM

Webcast-Why Exceptional Digital Experiences are critical in achieving competitive advantage
sponsored by IBM
WEBCAST: Attend the following webcast to see what it takes to deliver a rich and engaging digital experience, improve website and app stickiness, and ultimately, create a positive brand association and position of authority in the market place.
Posted: 16 Sep 2014 | Premiered: Sep 16, 2014

IBM

The Social Dimension of Business Analytics: Extracting Value from Customer Feedback
sponsored by Information Builders
WHITE PAPER: The following informative white paper examines the biggest issues with conventional social media and BI tools and offers insight into a social media analytics platform that can improve the value of customer data, marketing approaches, and more.
Posted: 03 Oct 2014 | Published: 03 Oct 2014

Information Builders

The Content Marketing Challenges – Exposed
sponsored by IBM
WHITE PAPER: Dive deep into the challenges and inefficiencies of today's marketing production cycle, and find out how marketers can take control of the entire content marketing process.
Posted: 16 Oct 2014 | Published: 31 Aug 2014

IBM

Case Management and Smart Process Applications
sponsored by ComputerWeekly.com
ESSENTIAL GUIDE: This report looks at the applicability of smart process applications, the drivers for improved case management, and the feature sets required of a modern case management system.
Posted: 25 Sep 2014 | Published: 25 Sep 2014

ComputerWeekly.com

The Business Value of Integrating the Contact Center Within Your Omni-Channel Strategy
sponsored by IBM
WHITE PAPER: Learn how you can benefit from integrating your contact center within your omni-channel strategy.
Posted: 20 Oct 2014 | Published: 31 Mar 2014

IBM

Getting There From Here: Moving Data Science Into the Boardroom
sponsored by SAS
WHITE PAPER: Learn how big data analytics can result in deeper customer insights, new business leads, and greater profit.
Posted: 29 Sep 2014 | Published: 29 Sep 2014

SAS

Reinventing the CFO: How Financial Managers Can Transform Their Roles and Add Greater Value
sponsored by Adaptive Insights
WHITE PAPER: In this introduction to "Reinventing the CFO" from Harvard Business Press, learn about the challenges that face CFOs today, and how they can transform their roles and add greater value to their organization.
Posted: 24 Sep 2014 | Published: 31 Dec 2009

Adaptive Insights
 
 
PARTNER RELATIONSHIP MANAGEMENT DEFINITION (continued): … A partner portal is a Web-based application that allows a manufacturer's established partner (usually a distributor, reseller, installer, service provider, or other strategic partner) to obtain direct access to marketing resources, pricing and sales information, as well as technical details/support that are unavailable to other end users. For example, the partner portal may list new promotions or discounts for the partner, allow the partner to examine service memoranda, or connect the partner with an assigned sales support representative for configuration assistance. The partner portal is typically accessed through the manufacturer's Web site, and requires the use of secure logon credentials assigned to the partner.
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