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Business of Information Technology >
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Partner Relationship Management
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DEFINITION: A partner portal is a Web-based application that allows a manufacturer's established partner (usually a distributor, reseller, installer, service provider, or other strategic partner) to obtain direct access to marketing resources, pricing and sales information, as well as technical details/support that are unavailable to other end users. For example, the partner portal may list new promotions or discounts
Definition continues below.
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Partner Relationship Management White Papers
(View All Report Types)
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Retail Week Tearing Up the Rule Book
sponsored by SAP America, Inc.
WHITE PAPER:
Retail consumers can now research purchases online and access customer support via social networking sites, and disgruntled consumers can now shop around on the Web and on mobile devices. Read this white paper to learn more about the drastically changing world of retail.
Posted: 26 Apr 2012 | Published: 26 Apr 2012
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A Total Cost of Ownership Analysis of SAP's Business Communications Management Solution
sponsored by SAP America, Inc.
WHITE PAPER:
Read this paper to learn why an all-Internet Protocol (IP)-based contact center solution such as the SAP Business Communication Management (BCM) is attractive to administrators seeking to lower call costs, reduce hardware needs, and improve the operational performance of multiple centers and communication channels.
Posted: 27 Mar 2012 | Published: 27 Mar 2012
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Gartner Magic Quadrant: Selecting a vendor
sponsored by IBM
WHITE PAPER:
The demand for greater ecommerce capabilities is growing leading CIOs and IT professionals concerned with choosing the perfect vendor. Through this in-depth vendor analysis by Gartner, uncover the top 6 questions you should ask and the strengths and weaknesses of the top 20 e-commerce vendors.
Posted: 17 May 2012 | Published: 17 May 2012
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Improving Sales Effectiveness In a Buyer's Market
sponsored by SAP America, Inc.
WHITE PAPER:
This paper seeks to get to the bottom of gaps in CRM initiatives, identifying specific changes that have occurred in the process, areas where it is falling short and other tidbits to consider as your strategies move forward. Read this and gain insight into the results of a survey conducted amongst 160 firms with annual revenues of $250 million.
Posted: 18 Apr 2012 | Published: 18 Apr 2012
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Thumbs Up! Customer Engagement for a New Generation A Benchmark Study of the Impact of Social Media on Customer Service
sponsored by DMG Consulting
WHITE PAPER:
This paper reviews a study of the impact of social media on customer service and how to plan and implement social media for maximum effectiveness within your business.
Posted: 16 May 2012 | Published: 16 May 2012
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Is Your CRM Solution Keeping Up with the Times?
sponsored by Oracle Corporation
WHITE PAPER:
In this white paper, IT Business Edge explains the key business and technology factors to consider in deciding whether and when to upgrade your CRM system, including the Software-as-a-Service (SaaS) factor.
Posted: 02 Mar 2012 | Published: 02 Mar 2012
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Analyst's take: Benefits of Alpha ImageWorks 9000 for healthcare providers
sponsored by ComputerWeekly.com
WHITE PAPER:
Alpha ImageWorks 9000 centralizes patient records into a single, secure repository, providing easy access, accelerated processing time and billing, and significant time saving in reviewing patient records.
Posted: 24 Oct 2011 | Published: 24 Oct 2011
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Analyst's take: Siemens PLM software revs up benefits for automotive industry
sponsored by ComputerWeekly.com
WHITE PAPER:
Siemens product lifecycle management (PLM) software for the automotive industry helps manufacturers leverage globalization, reduce time-tomarket, optimize resources, and ensure compliance and sustainability.
Posted: 24 Oct 2011 | Published: 24 Oct 2011
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Orchestrated Operations Management: 6 Steps to Competitive Dominance where the IT Rubber Meets the Road
sponsored by SERENA Software, Inc.
WHITE PAPER:
IT operations are evolving in a number of ways. Some of the obvious changes include virtualization and the cloud. However, there are 5 less obvious trends that are changing the dynamics of IT operations, each of which is explained in this white paper.
Posted: 03 Apr 2012 | Published: 03 Apr 2012
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Developers' Guide to Email Deliverability
sponsored by SendGrid
WHITE PAPER:
Email deliverability could be affecting your business and reputation today. How do you make sure your company's emails are actually getting to your client's inboxes? Discover best practices for avoiding the spam box and inadvertent bounces.
Posted: 02 Jan 2012 | Published: 02 Jan 2012
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PARTNER RELATIONSHIP MANAGEMENT DEFINITION (continued):
A partner portal is a Web-based application that allows a manufacturer's established partner (usually a distributor, reseller, installer, service provider, or other strategic partner) to obtain direct access to marketing resources, pricing and sales information, as well as technical details/support that are unavailable to other end users. For example, the partner portal may list new promotions or discounts for the partner, allow the partner to examine service memoranda, or connect the partner with an assigned sales support representative for configuration assistance. The partner portal is typically accessed through the manufacturer's Web site, and requires the use of secure logon credentials assigned to the partner. Partner Relationship Management definition sponsored by SearchITChannel.com, powered by WhatIs.com an online computer dictionary
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