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Partner Relationship Management

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DEFINITION: A partner portal is a Web-based application that allows a manufacturer's established partner (usually a distributor, reseller, installer, service provider, or other strategic partner) to obtain direct access to marketing resources, pricing and sales information, as well as technical details/support that are unavailable to other end users. For example, the partner portal may list new promotions or discounts  … 
Definition continues below.
Partner Relationship Management White Papers (View All Report Types)
 
Redefine the Partner Experience With New PRM Technology
sponsored by Webinfinity
WHITE PAPER: Learn to change how you think about partner relationship management (PRM) and start focusing on improving digital experiences across a diverse group of systems and content sources. Inside, discover the big problems facing current PRM programs, and 5 key benefits of new PRM technology.
Posted: 29 Nov 2016 | Published: 29 Nov 2016

Webinfinity

Maximizing Value from SAP with Supply Chain Collaboration in Software as a Service Model
sponsored by E2open
WHITE PAPER: This white paper highlights some of the risks and challenges associated with establishing collaborative, shared supply chain processes across all trading partners.
Posted: 15 May 2007 | Published: 01 May 2007

E2open

The Future of Retail Customer Experience
sponsored by [24]7
WHITE PAPER: 71% of in-store shoppers who use smartphones say the device is more important than the in-store experience. Uncover the future of retail shopping with 5 key predictions based on current trends and the changing perception of shopping experiences for you to consider.
Posted: 28 Jul 2016 | Published: 28 Jul 2016

[24]7

Letting Go of Legacy: Because "Business-as-Usual" is a Thing of the Past
sponsored by Coupa
WHITE PAPER: ERP is the financial backbone that holds your organization together, but what if you could make it stronger? Access this white paper to discover 9 ways to supercharge your ERP to become a trendsetter in your field.
Posted: 11 Jan 2017 | Published: 30 Dec 2016

Coupa

How to Move Beyond Traditional CRM and Modernize Your Customer Service
sponsored by ServiceNow
WHITE PAPER: According to a Forrester study, 80% of businesses believe they deliver a superior customer experience, but only 8% of their customers agree. Explore a holistic approach that brings together people, workflows, and systems to deliver a superior customer experience beyond traditional CRM.
Posted: 26 Sep 2016 | Published: 31 Aug 2016

ServiceNow

Analytics and the Customer Journey: 7 Best Practices for Delivering a Better Customer Experience
sponsored by SAS
WHITE PAPER: This white paper explores how you can identify the critical factors that detract from a customer experience as well as decide how to rebuild positive experiences by mapping the customer journey. Uncover the 7 best practices for delivering a better customer experience and get helpful advice on data management, metrics, and more.
Posted: 09 Sep 2016 | Published: 09 Sep 2016

SAS

2016 대한민국 디지털 경험 보고서
sponsored by SAP
WHITE PAPER: 대다수 대한민국 기업은 디지털 변혁을 통해 고객 경험을 개선하고자 노력합니다. 하지만 디지털 경험에 만족하는 소비자는 네 명 중 한 명에 불과합니다.총 3천 명의 소비자를 대상으로 7,500여 건의 디지털 경험에 대해 조사한 결과 37개 대표 브랜드 중 9개만이 만족하는 고객이 불만족 고객보다 많은 것으로 나타났습니다.대한민국 대표 브랜드가 제공하는 디지털 경험에 대한 소비자의 목소리를 담은 이번 조사 결과를 통해 우리 기업들이 지향해야 할 디지털 변혁의 전략적 방향을 확인해 보세요.
Posted: 25 Oct 2016 | Published: 26 Oct 2016

TOPICS:  CRM
SAP

Best Practices to Scale Your UBI Program: Avoiding the Top 7 Telematics Connectivity Mistakes
sponsored by Cisco Systems, Inc.
WHITE PAPER: Learn how to properly scale your IoT connected business through greater device management and connectivity. Gain a deeper understanding of your organization through the IoT and telematics-based services, and discover seven mistakes in telematics to avoid.
Posted: 03 Jan 2017 | Published: 31 Dec 2014

Cisco Systems, Inc.

IDC: How Retailers Can Drive Revenue, Efficiency, and Loyalty with Smart Adoption of Advanced Technology
sponsored by SAP
WHITE PAPER: The digital transformation of retail is changing the buying, sourcing, merchandising, and sales strategies of our in-store past. Learn what your competitors are doing to expand their omni-channel reach, and uncover new ways to approach these changes.
Posted: 12 Oct 2016 | Published: 30 Sep 2016

SAP

3 Customer Engagement Pillars: Driving Customer Lifetime Value to New Heights
sponsored by Avaya CenturyLink
WHITE PAPER: Customer engagement is the central ingredient to improving long term customer retention rates. This resource describes the three pillars of customer engagement required to derive maximum value from every customer interaction.
Posted: 29 Jun 2016 | Published: 31 Dec 2015

Avaya CenturyLink
 
 
PARTNER RELATIONSHIP MANAGEMENT DEFINITION (continued): … A partner portal is a Web-based application that allows a manufacturer's established partner (usually a distributor, reseller, installer, service provider, or other strategic partner) to obtain direct access to marketing resources, pricing and sales information, as well as technical details/support that are unavailable to other end users. For example, the partner portal may list new promotions or discounts for the partner, allow the partner to examine service memoranda, or connect the partner with an assigned sales support representative for configuration assistance. The partner portal is typically accessed through the manufacturer's Web site, and requires the use of secure logon credentials assigned to the partner.
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