Business of Information Technology  >   Business Management  >   CRM  >  

Partner Relationship Management

RSS Feed    Add to Google    Add to My Yahoo!
DEFINITION: A partner portal is a Web-based application that allows a manufacturer's established partner (usually a distributor, reseller, installer, service provider, or other strategic partner) to obtain direct access to marketing resources, pricing and sales information, as well as technical details/support that are unavailable to other end users. For example, the partner portal may list new promotions or discounts  … 
Definition continues below.
Partner Relationship Management White Papers (View All Report Types)
 
Maximizing Value from SAP with Supply Chain Collaboration in Software as a Service Model
sponsored by E2open
WHITE PAPER: This white paper highlights some of the risks and challenges associated with establishing collaborative, shared supply chain processes across all trading partners.
Posted: 15 May 2007 | Published: 01 May 2007

E2open

Acquire, Grow, and Retain Customers: The Business Imperative for Big Data and Analytics
sponsored by IBM
WHITE PAPER: This white paper presents strategies for gaining a holistic view of your customers with big data and analytics. Discover detailed approaches for effectively using these technologies as well as four beneficial outcomes.
Posted: 05 Aug 2015 | Published: 31 Dec 2013

IBM

Intelligent Self-Service and Personalization: Rethink the Customer Experience
sponsored by Genesys
WHITE PAPER: In this guide, you'll learn how to equip your contact center with an integrated approach to self-assisted and proactive services that deliver on customer needs as well as revenue generation. Access now for helpful considerations on how to master this balancing act.
Posted: 24 Aug 2015 | Published: 31 Dec 2014

Genesys

How to Adapt and Thrive in the New Customer Service Paradigm
sponsored by Salesforce.com
WHITE PAPER: In this e-book, Mike Milburn, Service Cloud's SVP and GM, discusses his views on how new technology will shape customer service, and how companies can successfully adapt and thrive in this new service paradigm.
Posted: 07 Jul 2015 | Published: 07 Jul 2015

Salesforce.com

How a CRM Helps Your Business Grow
sponsored by Salesforce.com
WHITE PAPER: Business may begin with a handshake — but once the customer relationship begins, your challenge is to maintain it. The right CRM will help you build deeper, more meaningful relationships with your customers while you build and scale your business.
Posted: 29 Jun 2015 | Published: 29 Jun 2015

Salesforce.com

A Customer Engagement Strategy for Today's Multi-Channel Marketplace
sponsored by Interactive Intelligence, Inc.
WHITE PAPER: This resource explains why putting your customers at the heart of your contact center operations is essential in today's multi-channel marketplace. Read on to learn 5 values by which contact centers can begin to deliver next-generation engagement and drive tangible value for the business as a whole.
Posted: 24 Jul 2015 | Published: 24 Jul 2015

Interactive Intelligence, Inc.

Improve Customer Loyalty Through the Contact Center
sponsored by Calabrio, Inc.
WHITE PAPER: This white paper outlines how the contact center can play a valuable role to play in customer retention. Read now to discover how your contact center can provide a wealth of information in the quest to drive customer loyalty.
Posted: 13 Aug 2015 | Published: 13 Aug 2015

Calabrio, Inc.

Winning with Emerging CRM Channels
sponsored by Hewlett-Packard Company
WHITE PAPER: From SMS to webchat, new CRM channels are exploding in popularity. Learn how to use these latest options to boost long-term loyalty and revenue.
Posted: 08 Jul 2015 | Published: 09 Jul 2015

TOPICS:  CRM
Hewlett-Packard Company

Customer Experience Design: Optimising Systems for More Effective Customer Experience
sponsored by Interactive Intelligence, Inc.
WHITE PAPER: This research clearly identifies several opportunities for improvement in areas where the actual service experience for insurance customers is misaligned with their expectations. Access this white paper now to learn how you can make adjustments to cater to customer's actual experiences rather than perceived performance.
Posted: 23 Jul 2015 | Published: 31 Dec 2014

Interactive Intelligence, Inc.

Five Ways Small Businesses Are Powering Growth with Marketing Automation
sponsored by Salesforce.com
WHITE PAPER: In this resource, you'll discover 5 use cases in which marketing automation enabled small business marketers to do more with less.
Posted: 08 Jun 2015 | Published: 08 Jun 2015

Salesforce.com
 
 
PARTNER RELATIONSHIP MANAGEMENT DEFINITION (continued): … A partner portal is a Web-based application that allows a manufacturer's established partner (usually a distributor, reseller, installer, service provider, or other strategic partner) to obtain direct access to marketing resources, pricing and sales information, as well as technical details/support that are unavailable to other end users. For example, the partner portal may list new promotions or discounts for the partner, allow the partner to examine service memoranda, or connect the partner with an assigned sales support representative for configuration assistance. The partner portal is typically accessed through the manufacturer's Web site, and requires the use of secure logon credentials assigned to the partner.
Partner Relationship Management definition sponsored by SearchITChannel.com, powered by WhatIs.com an online computer dictionary

About TechTarget:

TechTarget provides enterprise IT professionals with the information they need to perform their jobs - from developing strategy, to making cost-effective IT purchase decisions and managing their organizations' IT projects - with its network of technology-specific Web sites, events and magazines

All Rights Reserved, Copyright 2000 - 2015, TechTarget | Read our Privacy Statement