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Sales and Marketing Software

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ALSO CALLED: Marketing Automation, EMM Software, Marketing Management Software, Enterprise Marketing Management Software, Sales Software, Marketing Software
DEFINITION: This refers to software used to facilitate (implementing and operating of) sales and marketing.
Sales and Marketing Software Reports
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Is Your Sales Email Strategy Wasting or Maximizing Time?
sponsored by Microsoft
RESOURCE: This infographic reveals the best times for salespeople to send emails to potential customers. View now to see if your sales email strategy is wasting or maximizing time.
Posted: 21 Dec 2015 | Published: 21 Dec 2015

Microsoft

Save 4 Hours Per Week with this Sales Timesaving Tip
sponsored by Microsoft
RESOURCE: This infographic reveals a timesaving tip for sales professionals that can save 4 hours every week—valuable time that can be spent on making calls, building relationships, and closing deals.
Posted: 21 Dec 2015 | Published: 21 Dec 2015

Microsoft

Say No to Internet Time Wasters
sponsored by Microsoft
RESOURCE: In this infographic, uncover which social network top salespeople spend 6 hours per week on to boost sales. Discover the ways they leverage this network in order to crush their sales quota.
Posted: 18 Dec 2015 | Published: 18 Dec 2015

Microsoft

How to Power Sales Productivity
sponsored by Microsoft
RESOURCE: In this infographic, discover 5 real-world tips to increase sales productivity.
Posted: 18 Dec 2015 | Published: 18 Dec 2015

Microsoft

Salesforce Tricks for Admins by Admins
sponsored by Datto, Inc.
WHITE PAPER: In this white paper, Salesforce experts reveal best practices to help you get the most from this popular SaaS application. Read on to learn tips and tricks on profiles and permissions management, release management, and more.
Posted: 18 Dec 2015 | Published: 18 Dec 2015

Datto, Inc.

How to Use Metrics to Elevate Sales Team Performance
sponsored by Microsoft
WHITE PAPER: This white paper discusses common definitions for the SRP Matrix, a framework for firms to quickly identify their current sales performance and determine how to get ahead. Rely on this guide to establish consistent benchmarks that help to elevate your sales team performance and crush your sales quota.
Posted: 17 Dec 2015 | Published: 17 Dec 2015

Microsoft

A New Measure of Sales Success
sponsored by SearchCRM
EBOOK: This expert guide divulges essential information on how to use the newest sales tools for customer prospect generation; bolster sales forecasting with data modeling; use location-based apps; and more.
Posted: 17 Dec 2015 | Published: 10 Dec 2015

SearchCRM

Dynamic CRM for Sales Productivity
sponsored by Microsoft
VIDEO: This brief video takes you through a data-driven sales productivity system designed to drive results. Tune in and learn how to use information to gain an edge over the competition.
Posted: 16 Dec 2015 | Premiered: 03 Nov 2015

Microsoft

How to Maximize Sales Productivity in the Modern Workplace
sponsored by Microsoft
WHITE PAPER: This white paper presents a three-step strategy towards selling more effectively. Access now and get details on staying focused, winning faster, and building trust.
Posted: 16 Dec 2015 | Published: 16 Dec 2015

Microsoft

A Guide for Driving Sales Leads: Social is for Closers
sponsored by Microsoft
WHITE PAPER: In 2012, social salespeople were 23% more successful at exceeding their quotas. Access this guide and learn how to emulate the best social salespeople by uncovering tips on boosting relationships, driving sales leads, and more.
Posted: 15 Dec 2015 | Published: 15 Dec 2015

Microsoft

Sink or Sell: Your Guide to Modern Sales Survival
sponsored by Microsoft
WHITE PAPER: This resource offers insight to help your sales team deliver an optimal customer experience by adopting modern sales productivity technologies. Discover which tools can accomplish this task, and how the value of an integrated platform can help your salespeople increase customer loyalty.
Posted: 14 Dec 2015 | Published: 14 Dec 2015

Microsoft

It’s Always Personal: How Context-Driven Content Fuels Sales Growth
sponsored by Sitecore
WHITE PAPER: How essential it is to have a deep understanding of the overall customer journey? Get 5 top tips for delivering context-driven commerce and learn how personalized, contextualized content can translate into engaging experiences for your customers.
Posted: 18 Nov 2015 | Published: 18 Nov 2015

Sitecore

Alabama Natural Gas Distributor Energizes Sales Force with OpenText
sponsored by OpenText
CASE STUDY: Discover how Alagasco was able to increase employee productivity and enhance service with a centralized content management system integrated with their SAP. Read on to learn if this solution could be right for your organization.
Posted: 29 Oct 2015 | Published: 31 Dec 2014

OpenText

The Value of Customer-Centric Merchandising
sponsored by IBM
WHITE PAPER: This white paper presents a customer-centric merchandising strategy that encompasses assortment planning, customer and product attribute management, and pricing and promotion strategy. Learn how you can place the customer at the center of this entire process.
Posted: 16 Oct 2015 | Published: 29 Jul 2011

IBM

How to Build a World-Class Sales Organization
sponsored by Microsoft
WHITE PAPER: In this white paper, see the results of a study of over 1,500 sales executives that gathered metrics comparing top, middle, and bottom tier companies on sales performance, sales processes, sales technology usage, and more. Additionally, learn about sales optimization and how to implement a CRM option for sustained sales growth.
Posted: 14 Oct 2015 | Published: 14 Oct 2015

Microsoft

Why Intelligence is Key to Sales and Marketing Success
sponsored by Microsoft
EGUIDE: In this two-part expert guide, you'll learn how lead-scoring and analytics tools are helping sales teams to chase down promising leads, diagnose sales performance, and forecast business opportunities. You'll also discover why customer personalization is crucial to making a sale in 2015.
Posted: 12 Oct 2015 | Published: 12 Oct 2015

Microsoft

CRM Analytics 101: Harnessing Customer Data For Smarter Business Decisions
sponsored by Microsoft
EGUIDE: This expert guide explains how CRM analytics can help your organization to drill into customer data to make smarter business decisions and offer customers more personalized service.
Posted: 08 Oct 2015 | Published: 08 Oct 2015

Microsoft

Why Sales Is Still About Data Standardization
sponsored by Oracle Corporation UK Ltd
EGUIDE: This expert guide explains why data standardization is a foundational step that your company needs to take before you can reach the next level of insight: Understanding your customers. View now to learn how Houghton Mifflin Harcourt consolidated its sales teams and digitized its sales process, and the benefits that they've achieved as a result.
Posted: 28 Sep 2015 | Published: 28 Sep 2015

Oracle Corporation UK Ltd

5 Things to Know When Selling to Millennials
sponsored by Quosal
WHITE PAPER: By 2020, 50% of the U.S workforce will be millennials. Refining your sales approach for the fastest growing audience should be a top priority. This eBook gives you 5 things you need to know when selling to millennials.
Posted: 03 Sep 2015 | Published: 03 Sep 2015

Quosal

Your Complete CRM Handbook: Everything You Need to Know to Get Started
sponsored by Salesforce.com
EBOOK: Is it time for your organization to invest in a CRM solution? The contents of this e-book will help you to answer that question and provide you with the information you need to get started.
Posted: 03 Jun 2015 | Published: 03 Jun 2015

Salesforce.com

A Quick Peek at the Salesforce App
sponsored by Salesforce.com
WHITE PAPER: You've heard of Salesforce—but is it the right CRM solution for your organization? This resource provides an introduction to the benefits and capabilities of the Salesforce mobile app for those who are interested, but not quite ready for a free trial.
Posted: 03 Jun 2015 | Published: 03 Jun 2015

Salesforce.com

A Step-by-Step Map to Reaching Prospects, Qualifying Leads, and Closing Deals
sponsored by Salesforce.com
RESOURCE: This infographic breaks the sales process down into three steps that will ultimately drive more sales for your organization. View now to access an extremely helpful and detailed roadmap to reaching more prospects, qualifying more leads, and closing more deals within your organization.
Posted: 01 Jun 2015 | Published: 01 Jun 2015

Salesforce.com

Data-Driven Sales: Using Reports & Dashboards to Give Yourself an Edge
sponsored by Salesforce.com
EBOOK: This e-book examines how the right reports, dashboards, and sales forecasting tools can dramatically improve your sales performance and help you to fully embrace the big data revolution.
Posted: 29 May 2015 | Published: 29 May 2015

Salesforce.com

7 Tips to Accelerate Sales Performance
sponsored by Salesforce.com
EBOOK: Access this e-book to get some great tips on preparing for a sales call.
Posted: 28 May 2015 | Published: 31 Dec 2014

Salesforce.com

130 Sales Tips for 2015 from Salesforce
sponsored by Salesforce.com
EBOOK: This e-book rounds up 130 of the best sales tips for success in 2015 and beyond. Read on to absorb experts' wisdom on a variety of topics, from productivity and sales culture to prospecting and cold calling.
Posted: 28 May 2015 | Published: 31 Dec 2014

Salesforce.com
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