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Marketing Channels

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Marketing Channels White Papers (View All Report Types)
 
Business Plan Blueprint: Turn Your Dreams Into Actionable Goals
sponsored by ConnectWise
WHITE PAPER: This e-book and planning worksheet will walk you through the steps to creating a winning business plan and change the way you look at your business processes.
Posted: 19 Jul 2013 | Published: 19 Jul 2013

ConnectWise

Case Study: Technopolis Implements a Winning Omni-Channel Retail Strategy
sponsored by IBM
WHITE PAPER: This brief case study demonstrates how to standardize online and instore retailing on a single platform. Access now and discover ways to deliver omni-channel optimization.
Posted: 26 Aug 2015 | Published: 26 Aug 2015

IBM

How to Leverage Data to Acquire and Retain Customers
sponsored by HPE and IntelĀ®
WHITE PAPER: This white paper explores the impact of data analytics and integration on CRM strategies for SMBs. Read on to learn about different strategies for opening up data access and aligning business-led sales initiatives with IT-dependent data management in order to create and leverage key customer insights.
Posted: 10 Feb 2017 | Published: 31 Dec 2015

HPE and IntelĀ®

It's All about the Salesperson: Taking Advantage of Web 2.0
sponsored by Oracle Corporation
WHITE PAPER: This paper examines the challenges salespeople face, the growing Web 2.0 trend in the enterprise, and the drivers for a new breed of social applications that complement traditional CRM systems to help sales users close more deals quickly.
Posted: 19 Sep 2008 | Published: 19 Sep 2008

Oracle Corporation

How to Move from Opt-Out to Community Relevance: 31 Keys to Success in the SAP Ecosystem
sponsored by JonERP
WHITE PAPER: In this resource, find 31 tips for inbound content marketing to the SAP community. This fresh approach to marketing engages prospects on social channels while also attracting search traffic via compelling content. Read more inside to learn how to target the SAP ecosystem and become a relevant vendor in the market.
Posted: 18 May 2012 | Published: 18 May 2012

JonERP

Reducing Server Total Cost of Ownership with VMware Virtualization Software
sponsored by VMware, Inc.
WHITE PAPER: Technology purchases are often quantified simply by hardware and software costs. But there's more to it. This TCO study takes a holistic view.
Posted: 13 Nov 2008 | Published: 13 Nov 2008

VMware, Inc.

Selling Solutions: How to Use the Pain Chain to Sell Technical Solutions
sponsored by ConnectWise
WHITE PAPER: This resource explores selling solutions for IT service providers. Learn about what a Pain Chain is, how it works, and how to use it as a successful sales strategy. When used correctly, the Pain Chain becomes a useful tool that can help strengthen your relationship with your clients.
Posted: 03 Jan 2012 | Published: 03 Jan 2012

ConnectWise

Online Christmas Shopping Recap Report 2014
sponsored by IBM
WHITE PAPER: This report provides a summary of online retail shopping data and trends from the 2014 November and December Christmas season.
Posted: 20 Feb 2015 | Published: 20 Feb 2015

IBM

Not Business as Usual. The Changing Channels in Consumer Electronics
sponsored by IBM Line of Business
WHITE PAPER: IBM explores how the impact of innovative business models for "how to sell" are now as important as the innovative products themselves - CE manufacturers need to skillfully manage their mix of sales channels for future success.
Posted: 29 Nov 2007 | Published: 01 Nov 2007

IBM Line of Business

Sales 2.0: How Businesses Are Using Online Collaboration to Spark Sales
sponsored by Oracle Corporation
WHITE PAPER: This white paper examines research that reveals how sales and marketing professionals who use collaboration and Sales 2.0 tools gain a competitive advantage over their peers who do not use them.
Posted: 19 Sep 2008 | Published: 19 Sep 2008

Oracle Corporation
 
 
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