Marketing Channels

WHITE PAPER: This Forrester report evaluates the expectations that manufacturing and technology firms have of the software used to manage three critical business processes behind channel partner relationships. Also inside, discover whether integrated strategies are viable for contract, revenue, and compliance management.

Posted: 17 May 2013 | Published: 17 May 2013

WHITE PAPER: This white paper examines research that reveals how sales and marketing professionals who use collaboration and Sales 2.0 tools gain a competitive advantage over their peers who do not use them.

Posted: 19 Sep 2008 | Published: 19 Sep 2008

WHITE PAPER: This paper by the Yankee Group is a review of today's sales challenges and how strategically managed companies are beginning to provide consistent, accurate information to an entire network of organizations involved in the selling process.

Posted: 06 Oct 2006 | Published: 01 May 2005

WHITE PAPER: This white paper discusses common factors that impact the ability to effectively manage the sales pipeline and details processes and best practices that can help companies overcome sales challenges and establish a critical competitive advantage.

Posted: 06 Mar 2007 | Published: 01 Jan 2007

WHITE PAPER: Organizations are adopting CRM solutions because they understand that having the technology to execute a customer-centric strategy is a business imperative. Learn the strategic value of CRM -- increased revenue, productivity, and customer satisfaction.

Posted: 02 Mar 2007 | Published: 01 Jul 2006

WHITE PAPER: IBM explores how the impact of innovative business models for "how to sell" are now as important as the innovative products themselves - CE manufacturers need to skillfully manage their mix of sales channels for future success.

Posted: 29 Nov 2007 | Published: 01 Nov 2007

WHITE PAPER: Download the Oracle CRM White Paper, "Winning in Today's Environment: Six Imperatives for the Chief Sales Officer," to learn how you can deploy several best practices to achieve unparalleled sales success in your organization.

Posted: 20 Oct 2009 | Published: 01 Oct 2009

WHITE PAPER: This resource explores selling solutions for IT service providers. Learn about what a Pain Chain is, how it works, and how to use it as a successful sales strategy. When used correctly, the Pain Chain becomes a useful tool that can help strengthen your relationship with your clients.

Posted: 03 Jan 2012 | Published: 03 Jan 2012

WHITE PAPER: This paper examines the challenges salespeople face, the growing Web 2.0 trend in the enterprise, and the drivers for a new breed of social applications that complement traditional CRM systems to help sales users close more deals quickly.

Posted: 19 Sep 2008 | Published: 19 Sep 2008

WHITE PAPER: Technology purchases are often quantified simply by hardware and software costs. But there's more to it. This TCO study takes a holistic view.

Posted: 13 Nov 2008 | Published: 13 Nov 2008