Marketing Channels

IT BRIEFING: European consumers' growing use digital channels as part of their shopping experience is driving retailers’ focus on delivering efficient online, cross-border operations in Europe, this research report from Accenture reveals.

Posted: 17 Jan 2012 | Published: 17 Jan 2012

WHITE PAPER: Discover how utilizing recognition and rewards through achievement systems in business application software can help your organization not only boost morale but also improve quality of sales and increase profitability.

Posted: 28 Dec 2012 | Published: 28 Dec 2012

EZINE: For organizations who are patient and willing to follow the rules, the payoff from cashing in on the 2009 American Recovery and Reinvestment Act (ARRA) can be big. Check out this E-Zine to read about how to use the stimulus to your advantage, ROI and green IT, and more.

Posted: 09 Jul 2010 | Published: 09 Jul 2010

WHITE PAPER: Technology purchases are often quantified simply by hardware and software costs. But there's more to it. This TCO study takes a holistic view.

Posted: 13 Nov 2008 | Published: 13 Nov 2008

WEBCAST: This Webcast examines new demand network management trends and technologies that will enable multi-enterprise companies to maximize the potential of their demand networks.

Posted: 05 May 2009 | Premiered: May 21, 2009, 12:00 EDT (16:00 GMT)

WHITE PAPER: This paper examines the challenges salespeople face, the growing Web 2.0 trend in the enterprise, and the drivers for a new breed of social applications that complement traditional CRM systems to help sales users close more deals quickly.

Posted: 19 Sep 2008 | Published: 19 Sep 2008

WHITE PAPER: This paper by the Yankee Group is a review of today's sales challenges and how strategically managed companies are beginning to provide consistent, accurate information to an entire network of organizations involved in the selling process.

Posted: 06 Oct 2006 | Published: 01 May 2005

WHITE PAPER: IBM explores how the impact of innovative business models for "how to sell" are now as important as the innovative products themselves - CE manufacturers need to skillfully manage their mix of sales channels for future success.

Posted: 29 Nov 2007 | Published: 01 Nov 2007

PRESENTATION TRANSCRIPT: This Presentation Transcript shares strategies for analyzing CRM data, finding lost revenue opportunities, improving sales forecasting and optimizing overall campaign effectiveness.

Posted: 05 Oct 2009 | Published: 05 Oct 2009

EZINE: This Ezine features actionable information on technologies and sales tactics.  Read on for expert advice on how resellers are using iPads to generate extra revenue, new opportunities with BPOS Suite, and how to navigate the vendor merger and acquisition binge.

Posted: 13 Jun 2011 | Published: 13 Jun 2011