CDM

WHITE PAPER: Read this white paper to learn how you can perfect the customer order management process from start to finish and better support customers as well as internal employees.

Posted: 26 Nov 2019 | Published: 26 Nov 2019

WHITE PAPER: Companies using paid analytics solutions are 58% more likely to report discovering actionable insights than their peers that don’t, according to London Research. Read this white paper for 5 reasons that using paid analytics tools can deliver better customer intelligence than free alternatives.

Posted: 10 Oct 2019 | Published: 10 Oct 2019

WHITE PAPER: As of January 1, 2020, the CCPA has come into effect. Given the steep penalties for failing to comply, organizations should make certain that they’re positioned to responsibly safeguard customer data. Use this comprehensive checklist to ensure your organization meets the requirements of California’s new data privacy regulation.

Posted: 07 Jan 2020 | Published: 07 Jan 2020

EZINE: In this week's Computer Weekly as voice-activated smart speakers grow in popularity, we examine how IT teams can use the technology in enterprise applications. Our latest buyer's guide looks at the latest developments in CRM. And UK tech sector leaders tell Parliament why they are so worried about Brexit. Read the issue now.

Posted: 16 Feb 2018 | Published: 16 Feb 2018

EGUIDE: Most companies know they need to bring data silos together to improve customer experience, but they're struggling to do it. In response, some technology vendors are creating omnichannel technology to bring together disparate pockets of customer data. Learn how 2 major vendors are targeting customer data silos to create a truly omnichannel picture.

Posted: 26 Apr 2017 | Published: 25 Apr 2017

EGUIDE: Condemn AI's potential 20 years ago, and it seems obsolete. Credit the tool with the success of the IoT, and it seems innovative – that's relativity, and how Salesforce Einstein plans to improve customer engagement. Read on to learn about Salesforce's new contribution to the AI resurgence from expert consultant Jeff Kaplan.

Posted: 29 Sep 2016 | Published: 27 Sep 2016

EBOOK: Discover how your organization can unlock old siloed customer data to deliver the experiences your customers crave from a single unified CRM platform. Hear from experts Ashley Smith, Banafsheh Ghassemi, and Danny Estrada in this essential guide to learn about unified CRM platforms.

Posted: 31 Mar 2015 | Published: 31 Mar 2015

WHITE PAPER: Access this whitepaper to discover 5 essential questions every marketing department should be able to answer, and how data analytics is stepping up to the plate to help. Read on to tap into the data you already have, and bolster your revenue flows.

Posted: 13 Nov 2015 | Published: 13 Nov 2015

EZINE: Companies aren't gaining enough value from big data. That's why there's a greater need to establish data handling policies and procedures that only good data governance programs can provide. Explore good use vs. abuse of customer data (Wells Fargo, Target, and Bank of America), 4 data governance concerns and best practices, and much more.

Posted: 13 Jun 2017 | Published: 06 Jun 2017

EGUIDE: In the age of the customer, the term customer experience is highly charged and constantly changing. What adds to this is the new technology being used in contact centers to improve the customer experience. In this e-guide, learn how artificial intelligence, chatbots, and better data insights are used to improve CX and increase customer loyalty.

Posted: 03 May 2017 | Published: 28 Apr 2017