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CRM Software

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ALSO CALLED: CRM Application, Customer Relationship Management Software
DEFINITION: Apex is a development platform for building software as a service (SaaS) applications on top of Salesforce.com's customer relationship management (CRM) functionality. Apex allows developers to access Salesforce.com's back-end database and client-server interfaces to create third-party SaaS applications. Apex includes an application program interface (API) that developers can use to access user data  … 
Definition continues below.
CRM Software Reports
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Case Study: Performance Bike
sponsored by IBM
WHITE PAPER: This white paper examines how Performance Bicycle, a leading cycling product retailer based in North Carolina, created an interactive, centralized collection of employee knowledge seamlessly linked to its e-commerce site – enabling knowledgeable employees to share expertise with customers and visitors.
Posted: 21 Jan 2015 | Published: 21 Jan 2015

IBM

IBM Named a Leader in 2014 Gartner Magic Quadrant for Horizontal Portals
sponsored by IBM
WHITE PAPER: This report from Gartner takes a look at the horizon portal solution vendors you should be aware of, providing an in-depth breakdown of the pros and cons of each.
Posted: 20 Jan 2015 | Published: 01 Oct 2014

IBM

Forrester Market Overview: Digital Customer Experience Delivery Platforms
sponsored by IBM
WHITE PAPER: Access this critical report to gain a comprehensive understanding of emerging digital experience platforms and receive insights on how to better prepare for a digital customer experience investment.
Posted: 20 Jan 2015 | Published: 26 Nov 2012

IBM

5 Dreamforce Announcements That Will Shape Service in 2015
sponsored by Salesforce
WHITE PAPER: Does your company have the tools to deliver a connected, personalized customer service experience anytime, anywhere, on any device, and in every product?Access this white paper to find out how one platform steps up to the plate, building on the Salesforce Customer Success Platform to ensure intuitive, powerful features and results.
Posted: 19 Jan 2015 | Published: 19 Jan 2015

Salesforce

Business Information: Customer Data Quality Reaches New Highs
sponsored by SearchDataManagement
EZINE: Customer data quality is not something organizations take lightly. Poor-quality contact data will eventually frustrate customers -- and it could make them turn the other way. Don't let poor quality data kill your customer relationships.
Posted: 15 Dec 2014 | Published: 15 Dec 2014

SearchDataManagement

Microsoft's Dynamics CRM vs. Aptean's Onyx, according to real users
sponsored by IT Central Station
ESSENTIAL GUIDE: With so many vendors and products on the market, how can you be sure that you'll make the right CRM decision for your organization? Find out what real IT professionals think about 30+ vendors and their top solutions with this comprehensive list of pros and cons direct from experienced users.
Posted: 05 Dec 2014 | Published: 05 Dec 2014


Big Data is Key to Responding to Customer Needs Instantly
sponsored by Hewlett-Packard Company
WHITE PAPER: Find out how a leading big data technology extracts vital information from a network and correlates it with more static information about the subscriber, so you can provide a better customer experience.
Posted: 26 Nov 2014 | Published: 26 Nov 2014

Hewlett-Packard Company

The Key to Unlocking What Your Customers Really Want
sponsored by Hewlett-Packard Company
WHITE PAPER: Find out how the adoption of analytics can help companies better understand what their customers want, and promote upsell on new services.
Posted: 25 Nov 2014 | Published: 25 Nov 2014

Hewlett-Packard Company

How APIs Displace ESBs and SOA in the Enterprise
sponsored by Apigee
WHITE PAPER: Powering interactions via apps requires a new architecture. Companies today seek to leverage the latest forms of mobile and rich-client engagement to build new experiences. Enterprises must move from delivering web apps as the primary interaction channel to powering interactions across multiple interactive touch points.
Posted: 18 Nov 2014 | Published: 18 Nov 2014

Apigee

Understand the benefits of CRM
sponsored by ComputerWeekly.com
RESOURCE: An important goal of CRM is not only to provide an organisation with a clear picture of each customer's habits and preferences, but also to make personalisation and automated messaging easier. Help us understand more about your CRM challenges and in return you will get access to our report on 'To Pump up Data Volume, Connect Customer Channels'.
Posted: 10 Nov 2014 | Published: 10 Nov 2014

ComputerWeekly.com

Exceptional Customer Experiences: One Platform for Every Communication Channel
sponsored by IBM
VIDEO: The following video demo highlights how a fictional company, Greenwell Financial, used IBM's Digital Experience platform to create market-leading customer experiences. Additionally, this demo explores new features coming in the platform such as renditions, new integrations, and more.
Posted: 16 Sep 2014 | Premiered: 16 Sep 2014

IBM

A New Measure to Sales Success
sponsored by TechTarget
RESOURCE: Companies today seek to learn all they can about their customers—their preferences, their buying patterns. New technology can help, but such sought-after insight won't come easy. In our guide—A New Measure of Sales Success—our experts provide insight on new sales tools, geolocation technology, and data modeling.
Posted: 08 Sep 2014 | Published: 18 Mar 2014

TechTarget

Top 10 Ways to Use Help Desk to Build Your MSP Business
sponsored by Solarwinds N-able
WHITE PAPER: This informative resource provides 10 helpful suggestions for building a successful MSP business, starting with the help desk.
Posted: 28 Aug 2014 | Published: 28 Aug 2014

Solarwinds N-able

Infographic: New Expectations for Customer Service Workers
sponsored by IBM
RESOURCE: This infographic offers insight into the new expectations for customer service representatives and retail workers in order to better connect with customers and provide richer experiences.
Posted: 08 Aug 2014 | Published: 08 Aug 2014

IBM

Unified Power Produces More Professional Quotes in Less than 30 Days
sponsored by Quosal
CASE STUDY: Unified Power sells through several channels and needed to create quotes and proposals that had a consistent, professional look and feel, whether they came from inside sales, manufacturing partners or independent sales reps. Read this case study to find out how they achieved those goals.
Posted: 08 Aug 2014 | Published: 08 Jan 2015

Quosal

E-book: Top 10 Reasons You Need Quote and Proposal Automation
sponsored by Quosal
EBOOK: Do your sales quotes and proposals take too long to create, get stuck in internal approval or contain inaccuracies? This ebook dives into the top ten reasons that companies like yours choose to automate this critical part of the sales process.
Posted: 08 Aug 2014 | Published: 08 Jan 2015

Quosal

Sales Acceleration: Speed Up Your Sales Cycle With Quosal eBook
sponsored by Quosal
EBOOK: Slow sales process? It's time to speed it up! Accelerate your sales with quote and proposal automation from Quosal. With key features designed to revolutionize your sales process, Quosal can free your sales team from administrative burdens, and help them become sales superstars.
Posted: 05 Aug 2014 | Published: 05 Jan 2015

Quosal

Top 10 reasons to Choose Infor CRM
sponsored by Infor
WHITE PAPER: This brief whitepaper shines light on one CRM infrastructure platform, and the 10 benefits your business could enjoy from a system like this. Access now to see what competitive CRM advantages can help your company's growth.
Posted: 16 Jan 2015 | Published: 16 Jan 2015

Infor

How to achieve sales tax accuracy within your CRM system
sponsored by Avalara
WHITE PAPER: This featured resource discusses one platform that ensures correct sales tax calculation, managing taxation from start to finish. By considering taxes from the beginning, see how companies are able to maximize sales and revenue.
Posted: 12 Jan 2015 | Published: 12 Jan 2015

Avalara

3 Keys to a 5-Star Mobile User Experience
sponsored by Hewlett-Packard Company
RESOURCE: Access this brief resource to find fast facts about the mobile user experience, and find out why the user experience should be at the top of every enterprise's list. View now to discover how your mobile experience may be handicapping your business and damaging your brand presence.
Posted: 15 Dec 2014 | Published: 15 Dec 2014

Hewlett-Packard Company

How to build a better sales team
sponsored by Oracle Corporation UK Ltd
WHITE PAPER: Access this white paper to find out how to leverage modern CRM technology, like social integration, to build a better sales team and deliver the results your business needs.
Posted: 11 Dec 2014 | Published: 11 Dec 2014

Oracle Corporation UK Ltd

Sales in the Cloud: Engage customers, close more deals
sponsored by Oracle Corporation UK Ltd
WHITE PAPER: Access this white paper to find out the perfect recipe for a modern sales strategy, and how process automation and social media can gracefully integrate in the cloud.
Posted: 11 Dec 2014 | Published: 11 Dec 2014

Oracle Corporation UK Ltd

Is Sales an Endangered Species?
sponsored by Oracle Corporation UK Ltd
WHITE PAPER: Access this in-depth whitepaper to find out how the keys to sales organisation success have changed, and what you can do to better streamline your sales force management. Read on to find out what technology is doing for your company, and what you can do to manage accordingly.
Posted: 09 Dec 2014 | Published: 09 Dec 2014

Oracle Corporation UK Ltd

CRM Analyst Report: How to maximize revenue and customer experiences
sponsored by Oracle Corporation UK Ltd
ANALYST REPORT: Access this Aberdeen Group report to discover CRM essentials every company needs for effective business management. Read on to find out why enterprises using CRM technology are seeing measurable advantages over non-users, and how to leverage these tools for stronger business results.
Posted: 08 Dec 2014 | Published: 08 Dec 2014

Oracle Corporation UK Ltd

5 Best Practice Steps for B2B and B2C Convergence
sponsored by IBM
WHITE PAPER: Access this Aberdeen research report to find out how customer requirements and cross-channel logistics flow, grow, and coverage – and what that means for your supply chain strategy.
Posted: 05 Dec 2014 | Published: 05 Dec 2014

IBM
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CRM SOFTWARE DEFINITION (continued): …  on Salesforce.com. This API allows developers to use common SaaS components, like Web widgets or a multi-tenant database, without the need to develop much of the infrastructure traditionally associated behind SaaS programs.Apex applications are usually hosted and run directly from Salesforce.com's servers. No installation on a user's local PC is necessary because of this hosting. A user simply purchases a given Apex program through AppExchange, Saleforce.com's Web portal for add-ons to CRM. The user is then able to access the program through the standard interface. Once created, an application … 

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