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CRM Analytics

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ALSO CALLED: Customer Analytics, CRM Real-time Analytics, Analytical CRM, Real-time CRM Analytics
DEFINITION: CRM (customer relationship management) analytics comprises all programming that analyzes data about an enterprise's customers and presents it so that better and quicker business decisions can be made. CRM analytics can be considered a form of online analytical processing (OLAP) and may employ data mining. As Web sites have added a new and often faster way to interact with customers, the opportunity  … 
Definition continues below.
CRM Analytics Multimedia (View All Report Types)
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Cloud Analytics Keynote
sponsored by Salesforce.com
WEBCAST: In the following webinar, you will learn how to have the necessary conversations for improving your customer's entire experience via analytics. Watch and understand how to refine new strategies around your business.
Posted: 12 Jun 2015 | Premiered: Oct 16, 2014, 01:01 EDT (05:01 GMT)

Salesforce.com

Integrating Predictive Capabilities to Unlock the Hidden Value of your Data
sponsored by IBM
WEBCAST: The following demo describes business analytics in action. Explore which capabilities comprise a good customer relations strategy, including customer analytics dashboards, customer retention analysis, and more.
Posted: 12 Jun 2015 | Premiered: Nov 15, 2013

IBM

How Analytics Transforms Sales Performance
sponsored by Salesforce.com
WEBCAST: This webcast features two leading organizations in their process of leveraging cloud analytics. Watch and learn what it can do for sales, in terms of finding new opportunities, growing revenue and more.
Posted: 11 Jun 2015 | Premiered: Dec 17, 2014

Salesforce.com

An Analytics Overview
sponsored by Salesforce.com
VIDEO: This brief video puts the spotlight on cloud analytics. Learn the value of delivering insights to company-wide teams without the need to log IT requests, increasing the amount of pertinent questions that uncover new opportunities.
Posted: 11 Jun 2015 | Premiered: 15 Oct 2014

Salesforce.com

Interactive Media Command Centre: Connecting NASCAR to Its Fans
sponsored by Hewlett-Packard Limited
VIDEO: NASCAR needed a way to view their customer experiences as a conversation to directly understand and track data about their organization and customer relationships. in this short video learn about the solution NASCAR chose to handle their big data analytics and discover why this option may have a place in your organization.
Posted: 08 Apr 2015 | Premiered: 27 Aug 2013

Hewlett-Packard Limited

Embrace Cutting Edge Business Analytics with BI Modernization Services
sponsored by Hewlett-Packard Limited
VIDEO: Watch this featured video to learn how to embrace cutting edge business analytics. Understand how to modernize your Business Intelligence (BI) services, in order to better serve your customers.
Posted: 06 Apr 2015 | Premiered: 06 Apr 2015

Hewlett-Packard Limited

Learn From History to Make Better Analytics Decisions
sponsored by Hewlett-Packard Limited
VIDEO: View this brief video to understand how analytics uses data to propel good decision making. Learn the difference between simply reporting transaction data, and gaining insights from technologies.
Posted: 02 Apr 2015 | Premiered: 19 Mar 2015

Hewlett-Packard Limited

Webcast -The Business Value of Creating Exceptional Digital Experiences-Findings from IDC
sponsored by IBM
WEBCAST: Tune into the following webcast to hear from Melissa Webster, Program Vice President of Content and Digital Media Technologies for IDC and Anthony Fiorot, WW Portals and Digital Experience Solution Sales Leader for IBM Software Group as they review the findings of IDC's recent analytical report on delivering exceptional customer experiences.
Posted: 16 Sep 2014 | Premiered: Sep 16, 2014

IBM

Exceptional Customer Experiences: One Platform for Every Communication Channel
sponsored by IBM
VIDEO: The following video demo highlights how a fictional company, Greenwell Financial, used IBM's Digital Experience platform to create market-leading customer experiences. Additionally, this demo explores new features coming in the platform such as renditions, new integrations, and more.
Posted: 16 Sep 2014 | Premiered: 16 Sep 2014

IBM

Gaining a CRM Edge with Self-Service BI
sponsored by SearchBusinessAnalytics
VIRTUAL ENVIRONMENT: Putting business intelligence capabilities in the hands of frontline customer service workers can help boost customer relationship management efforts. This virtual classroom provides insight and advice on how to successfully use self-service BI tools in CRM programs.
Posted: 14 Mar 2014 | Premiered: 19 Mar 2014

SearchBusinessAnalytics

SAP HANA: Getting Started
sponsored by Hewlett-Packard Limited
VIDEO: View the following brief video to learn about the many ways available—including test systems, POCs, try & buy systems and assessment services for ROI—to help you get an understanding if SAP HANA should be your next solution.
Posted: 11 Mar 2014 | Premiered: 11 Mar 2014

Hewlett-Packard Limited

SAP HANA: Moving to SAP Business Suite, powered by SAP HANA
sponsored by Hewlett-Packard Limited
VIDEO: View the following video to uncover just what businesses stand to gain by moving to SAP HANA. Get a firsthand look at how this solution delivers real-time analytics, improved reporting, efficiency, and more.
Posted: 11 Mar 2014 | Premiered: 11 Mar 2014

Hewlett-Packard Limited

Acquire the ideal customer with IBM Customer Analytics
sponsored by IBM
WEBCAST: View the following webcast to get a firsthand look at the technology you need to handle today's "choosy consumer." See how with the appropriate customer analytics solution, you can strengthen nearly every aspect of your customer relationships, allocate resources more successfully, and achieve a greater overall ROI.
Posted: 10 Feb 2014 | Premiered: Feb 10, 2014

IBM

HP Social Enterprise Services
sponsored by Hewlett-Packard Limited
WEBCAST: Social networks have revolutionized the way that today's customers gain information and make buying decisions. This brief video introduces a social enterprise service that enables your organization to effectively harness and exploit social information.
Posted: 07 Feb 2014 | Premiered: Dec 31, 2012

Hewlett-Packard Limited

Business Analytics for Marketing
sponsored by IBM
WEBCAST: The following webcast depicts the best solution to making sure that your customers always get the best service possible.
Posted: 31 Oct 2013 | Premiered: Oct 31, 2013

IBM

Managing the Customer Experience
sponsored by SearchCRM
VIRTUAL ENVIRONMENT: This classroom examines tips for using social media to improve the customer experience, how e-commerce and content management systems contribute to a positive customer experience, advice on formulating an effective CEM strategy and CEM and social media analytics technology.
Posted: 02 Oct 2013 | Premiered: 02 Oct 2013

SearchCRM

Business Information University Classroom: Taking Advantage of Advanced Analytics
sponsored by SearchBusinessAnalytics
VIRTUAL ENVIRONMENT: In this comprehensive Advanced Analytics Classroom, celebrated BI consultant Thomas Rathburn shares the secrets of implementing a successful predictive analytics and data mining program. Learn some best practices, get insight into key trends and developments, discover potential challenges, and more.
Posted: 14 Feb 2013 | Premiered: 12 Feb 2013

SearchBusinessAnalytics

Real-Time insights with SAP HANA
sponsored by HP & Intel®
VIDEO: Technology has always played a considerable role in helping organizations manage data. However, with today's ever-increasing reliance on information-based operations and communications, organizations need to be on the cutting edge of data technology to stay ahead of the competition. Learn why by watching this video from HP and SAP HANA.
Posted: 16 Apr 2014 | Premiered: 16 Apr 2014

HP & Intel®

Become a Social Business: Tap Into Social Data Insights
sponsored by IBM
WEBCAST: Access the following webcast to uncover what you need to know to become a successful social business. Learn about the tools and techniques and how to properly use them to turn social data into the actionable insights you need to be competitive.
Posted: 09 Jan 2014 | Premiered: Jan 9, 2014

IBM

Puzzling: Finding the Missing Pieces of your Customer Picture
sponsored by IBM
WEBCAST: In this on-demand video, learn about the need for a complete customer view, and discover how the right big data and analytics tools can help you get there by giving you the power to predict customer behaviors, improve customer engagement, and more.
Posted: 27 Dec 2013 | Premiered: Sep 3, 2013

IBM

Analytics that drive high impact customer-focused enterprises
sponsored by IBM
WEBCAST: Join Rebecca Wormleighton, Product Marketing Manager, IBM, in this webcast as she artfully explains how to successfully leverage analytics across your customer service organization to build a customer focused enterprise.
Posted: 13 Dec 2013 | Premiered: Dec 13, 2013

IBM

Webcast: Unlocking New Insights and Opportunities with Big Data
sponsored by IBM
WEBCAST: In this exclusive webcast, learn how you can use big data to create new business value, maintain relevance, and achieve greater operational efficiency.
Posted: 05 Sep 2013 | Premiered: Aug 19, 2013

IBM

Unlock the Value of Social Media Data
sponsored by Hewlett-Packard Company
WEBCAST: Social media data is extremely valuable for businesses, but it doesn't mean anything if you don't have the right tools and processes in place to make sense of it all. In this resource, discover a new approach to business intelligence that responds to the unique analytic challenges of social media data.
Posted: 28 Jun 2013 | Premiered: May 31, 2012

Hewlett-Packard Company

Provide an Unparalleled Customer Experience with Infor CRM Epiphany Outbound Marketing
sponsored by Infor CRM
VIDEO: This brief video demo details an analytics dashboard that seamlessly pulls together analytics for campaign marketing lists. Watch this now to see how easy it is to use this dashboard for improving your marketing campaigns.
Posted: 20 Jan 2012 | Premiered: 20 Jan 2012

Infor CRM

The Importance of Real-Time Executive Dashboards
sponsored by ASG Software Solutions
WEBCAST: Join Jean-Pierre Garbani, Forrester vice president and principal analyst, and Ed Hallock, ASG's senior dirctor of product management, for this informative webcast.
Posted: 07 Feb 2011 | Premiered: Feb 24, 2011, 11:00 EST (16:00 GMT)

ASG Software Solutions
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CRM ANALYTICS DEFINITION (continued): …  and the need to turn data collected about customers into useful information has become generally apparent. As a result, a number of software companies have developed products that do customer data analysis.According to an article in InfoWorld, CRM analytics can provide customer segmentation groupings (for example, at its simplest, dividing customers into those most and least likely to repurchase a product); profitability analysis (which customers lead to the most profit over time); personalization (the ability to market to individual customers based on the data collected about them); event monitoring … 

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