IBM Cognos Collaboration with Lotus Connection
sponsored by IBM
VIRTUAL SEMINAR:
See how to use built-in collaboration and social networking tools to connect people and insights and achieve better business results.
Posted: 24 Jan 2012 | Premiered: 24 Jan 2012
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Provide an Unparalleled Customer Experience with Infor CRM Epiphany Outbound Marketing
sponsored by Infor CRM
VIDEO:
This brief video demo details an analytics dashboard that seamlessly pulls together analytics for campaign marketing lists. Watch this now to see how easy it is to use this dashboard for improving your marketing campaigns.
Posted: 20 Jan 2012 | Premiered: 20 Jan 2012
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Demo: IBM SPSS Customer Analytics Overview
sponsored by IBM
VIDEOCAST:
Predictive analytics gives you the insights you need to create more effective, persuasive and profitable marketing and sales efforts to improve customer loyalty. Watch this short videocast to learn how IBM SPSS helps harness the power of information so you can make the most out of every customer relationship.
Posted: 17 Jan 2012 | Premiered: 17 Jan 2012
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Video: Customer Lifetime Value for IT
sponsored by IBM
VIDEOCAST:
With technology underpinning much of the customer experience, IT and marketing must adopt new technologies to innovate and grow revenues. Watch this videocast now to learn how IBM SPSS Predictive Analytics enables marketers while reducing the burden on IT.
Posted: 17 Jan 2012 | Premiered: 17 Jan 2012
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Video: LotusLive Suite
sponsored by IBM
VIDEOCAST:
Watch this videocast to learn how IBM LotusLive provides a secure, robust and integrated communication environment to help you manage email, projects, remote teams and global clients. Take advantage of these collaborative tools so your employees can be more productive — regardless of device or geographic location.
Posted: 17 Jan 2012 | Premiered: 17 Jan 2012
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Strategy update: Using Customer Experience Management solutions to ensure single view of the customer and improve service
sponsored by Tealeaf
PODCAST:
In this podcast, get an executive-level overview of CEM methodologies and solutions that companies use to gather this data into a single location, allowing agents to serve customers faster and more accurately.
Posted: 13 Jan 2012 | Premiered: 13 Jan 2012
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Utilize analytics to drive customer satisfaction and retention
sponsored by Infor CRM
WEBCAST:
Watch this webcast to discover how you can increase your online marketing efforts with next-gen customer relationship management (CRM) tools that will significantly improve customer satisfaction as well as increase the return rate of customers.
Posted: 19 Dec 2011 | Premiered: 19 Dec 2011
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Operationalizing Online Customer Experience
sponsored by Tealeaf
WEBCAST:
This webinar details the strategic value of operationalizing a customer experience effort across your business. What's more, to give you a head start, Eric T. Peterson will outline Web Analytics Demystified's six step process for operationalizing customer experience management within your own organization.
Posted: 29 Sep 2011 | Premiered: 29 Sep 2011
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Stop throwing away marketing dollars, key steps for online customer retention
sponsored by Tealeaf
WEBCAST:
This webcast explains how without the right tools, organizations lack insight into why particular customers abandon or transactions fail, and the actionable data to be able to re-engage them. But with the right tools and strategies in place, companies can increase revenue and customer satisfaction at the same time.
Posted: 04 Nov 2010 | Premiered: 04 Nov 2010
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CRM ANALYTICS DEFINITION (continued): … and the need to turn data collected about customers into useful information has become generally apparent. As a result, a number of software companies have developed products that do customer data analysis.According to an article in InfoWorld, CRM analytics can provide customer segmentation groupings (for example, at its simplest, dividing customers into those most and least likely to repurchase a product); profitability analysis (which customers lead to the most profit over time); personalization (the ability to market to individual customers based on the data collected about them); event monitoring … |
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