CRM Analytics Multimedia

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Dec 4, 2009

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CRM Analytics
ALSO CALLED: Customer Analytics, CRM Real-time Analytics, Analytical CRM, Real-time CRM Analytics DEFINITION: CRM (customer relationship management) analytics comprises all programming that analyzes data about an enterprise's customers and presents it so that better and quicker business decisions can be made. CRM analytics can be considered a form of online analytical processing (OLAP) and may employ data mining. As Web sites have added a new and often faster way to interact with customers, the opportunity … Definition continues below.
CRM Analytics Multimedia (View All Report Types)
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Perceived costs or costly decisions? Learn the right way to leverage value from SAP for Business Intelligence and Performance Management sponsored by IBM WEBCAST: This webcast, featuring Nucleus Research, uncovers research findings from analyzing numerous deployments in business intelligence and performance management within an SAP environment. Discover why many companies are turning to one specific vendor for the benefits it provides over SAP NetWeaver Business Warehouse. Posted: 03 Dec 2009 \| Premieres: 03 Dec 2009 TOPICS: Business Activity Monitoring \| Business Intelligence \| Business Intelligence Software \| Business Performance Management \| CRM Analytics \| Data Warehouses \| ERP \| NetWeaver \| SAP (Product)

Microsoft Podcast: Pivotal CRM Innovates with Microsoft Technologies sponsored by Pivotal CRM, a CDC Software solution PODCAST: This podcast explains how Pivotal 6 increases user adoption and productivity by mirroring the familiar Microsoft interface and embedding Microsoft Outlook and SharePoint within the CRM system. Posted: 18 Nov 2009 \| Premiered: 18 Nov 2009 TOPICS: Application Development \| Application Infrastructure \| CRM \| CRM Analytics \| CRM Analytics Software \| CRM Software \| Microsoft Exchange \| Microsoft Office \| Microsoft Outlook \| Office Applications Software

Do-It-Yourself BI Done Right: The Secret Sauce is SaaS sponsored by myDIALS Inc. WEBCAST: This webcast, featuring Forrester Research, explains how Software as a Service business intelligence can deliver a more cost-effective way to get relevant information to those who need it faster than traditional business intelligence can. Posted: 09 Nov 2009 \| Premiered: 09 Nov 2009 TOPICS: Business Intelligence \| Business Intelligence Software \| CRM Analytics \| Decision Support Systems \| Real-time Analytics \| Self-Service Applications Software \| Software as a Service \| Web Analytics \| Web Development Tools

What Every IT Manager Should Know About Users' Real Need for BI sponsored by Tableau Software WEBCAST: In today’s marketplace, the half-life of BI is typically shorter than the life of the project needed for its implementation. This means that companies are getting a continual negative return on their BI investment. Posted: 28 Oct 2009 \| Premiered: 28 Oct 2009 TOPICS: Business Intelligence \| Business Intelligence Software \| Business Performance Management \| CRM Analytics \| Dashboards \| Data Management \| Real-time Analytics \| Reporting Software

How to expand enterprise reporting and capitalize on the benefits of BI sponsored by Sybase, Inc. PODCAST: Is your organization making the most of BI and reporting projects? Find out how to improve your enterprise reporting with best practices advice and tips from BI expert Kimberly Nevala of Baseline Consulting. Posted: 27 Oct 2009 \| Premiered: 27 Oct 2009 TOPICS: Best Practices \| Business Intelligence \| Business Intelligence Software \| Business Metrics \| Business Performance Management \| CRM Analytics \| Data Management \| Enterprise \| Financial Reporting \| Internal Controls \| Query Tools \| Real-time Analytics \| Reporting Software

Business Intelligence Solution for Web Infrastructure Open the Door to Better Decisions sponsored by Sun Microsystems, Inc. WEBCAST: Composed of Sun hardware systems and commercial open-source solutions Pentaho for BI and data integration, and Infobright, built on MySQL, for data warehousing, this solution comes in two customizable recommended configurations to fit your data requirements and budget -- and ease deployment. Posted: 26 Oct 2009 \| Premiered: 26 Oct 2009 TOPICS: Application Hosting \| Application Infrastructure \| Business Intelligence \| Business Intelligence Software \| Business Performance Management \| CRM Analytics \| Customer Data Integration \| Data Integration \| Data Management \| Data Quality \| Data Warehouses \| Open Source \| Open Source Software \| Software as a Service

The Case for Investing in Business Analytics Technology sponsored by SAS Institute Inc. WEBCAST: Tune in to this webcast – featuring insights from Dan Vesset, IDC's Vice President of Business Analytics – and learn how business analytics drives customer retention. Posted: 23 Oct 2009 \| Premiered: 23 Oct 2009 TOPICS: Business Activity Monitoring \| Business Intelligence \| Business Intelligence Software \| Business Performance Management \| CRM Analytics \| Customer Loyalty \| Customer Retention \| Data Warehouses \| Query Tools \| Real-time Analytics \| Regulatory Compliance \| Reporting Software

In-database Analytics Demystified sponsored by Sybase, Inc. PODCAST: In this podcast, listeners will hear a vendor-neutral, executive overview of in-database analytics technology from independent expert Rick Sherman. Find out how the technology works -- and how companies are leveraging it for improved operational efficiency and other business benefits. Posted: 21 Oct 2009 \| Premiered: 21 Oct 2009 TOPICS: Business Intelligence \| CRM Analytics \| Customer Data Integration \| Data Governance \| Data Integration \| Data Management \| Data Quality \| Data Warehouses \| Master Data Management

Spotfire for CRM: Supercharge Your Sales and Marketing Analysis sponsored by TIBCO Spotfire Division WEBCAST: This webcast shares strategies for analyzing CRM data, finding lost revenue opportunities, improving sales forecasting and optimizing overall campaign effectiveness. Posted: 11 Sep 2009 \| Premiered: 11 Sep 2009 TOPICS: Business Performance Management \| Campaign Management \| CRM Analytics \| Lead Generation \| Marketing \| Sales and Marketing Software \| Sales Channels \| Sales Force Automation \| Sales Representatives

Podcast: Spotfire for CRM: Supercharge Your Sales and Marketing Analysis sponsored by TIBCO Spotfire Division PODCAST: This podcast shares strategies for analyzing CRM data, finding lost revenue opportunities, improving sales forecasting and optimizing overall campaign effectiveness. Posted: 11 Sep 2009 \| Premiered: 11 Sep 2009 TOPICS: Business Performance Management \| Campaign Management \| CRM Analytics \| Lead Generation \| Marketing \| Sales and Marketing Software \| Sales Channels \| Sales Force Automation \| Sales Representatives

Introduction to Microsoft Dynamics CRM Online sponsored by Microsoft WEBCAST: This webcast, with an introduction from Steve Ballmer, Microsoft CEO, examines the importance of CRM software has on a company’s bottom line. Posted: 09 Sep 2009 \| Premiered: 09 Sep 2009 TOPICS: CRM \| CRM Analytics \| CRM Analytics Software \| CRM Software \| Customer Data Management \| Customer Retention \| Customer Service \| Customer Support Software \| Sales \| Sales and Marketing Software

Using Microsoft Dynamics CRM and the Federated Model for Consolidated Pipeline Forecasting and Reporting sponsored by Microsoft WEBCAST: View this webcast to learn how the federated model can help business units operate customized CRM systems while synchronizing to a central application. We explore how the server stores enterprise-pertinent information from all CRM systems, thus supporting executives responsible for achieving overall sales goals. Posted: 09 Sep 2009 \| Premiered: 09 Sep 2009 TOPICS: Business Process Automation \| Collaboration \| CRM \| CRM Analytics \| CRM Analytics Software \| CRM Software \| Reporting Software \| Sales and Marketing Software

Microsoft Dynamics Webcast: Beyond the Boundaries of Traditional CRM sponsored by Microsoft WEBCAST: Watch this webcast to learn the concrete ways Microsoft Dynamics CRM can help you attain a 360-degree view of your customers. Posted: 09 Sep 2009 \| Premiered: 09 Sep 2009 TOPICS: CRM \| CRM Analytics \| CRM Analytics Software \| CRM Services \| CRM Software \| Customer Data Management \| Customer Data Management Software \| Customer Profiles

Turning Results into Rewards: Survey Analysis and Reporting sponsored by SPSS Inc. Worldwide Headquarters WEBCAST: Please join Jane Hendricks, Product Marketing, and Gregory Crist, Sales Engineer, for this webcast focusing on survey analysis and reporting. See why delivering the right survey research results to the right person at the right time makes all the difference. Posted: 04 May 2009 \| Premiered: 04 May 2009 TOPICS: CRM \| CRM Analytics \| CRM Analytics Software \| CRM Best Practices \| Customer Data Integration \| Customer Data Management \| Customer Data Management Software \| Customer Service \| Customer Service Best Practices \| Surveys

Boost ROI with Faster, Easier, VISUAL Analytics sponsored by SPSS Inc. Worldwide Headquarters WEBCAST: Join us at this live webcast and learn how you can:<ul> <li>Use RFM analysis to quickly rank customers for high-return marketing</li> <li>Use advanced visualization techniques to uncover segments and patterns in your data, and apply these insights to growth, acquisition, and retention planning</li> <li>and more</li></ul> Posted: 04 May 2009 \| Premiered: 04 May 2009 TOPICS: CRM \| CRM Analytics \| CRM Analytics Software \| CRM Best Practices \| Customer Data Integration \| Customer Data Management \| Customer Data Management Software \| Customer Satisfaction \| Customer Service \| Customer Service Best Practices

Effective Strategies for Capturing the Voice of the Customer sponsored by SPSS Inc. Worldwide Headquarters WEBCAST: This free webcast will show you how to use the data you are already capturing through your feedback programs, as well as data generated through online conversations, to help you gain more value from every customer interaction. Posted: 04 May 2009 \| Premiered: 04 May 2009 TOPICS: CRM \| CRM Analytics \| CRM Analytics Software \| CRM Best Practices \| Customer Data Integration \| Customer Data Management \| Customer Data Management Software \| Customer Interaction Services \| Customer Loyalty \| Customer Satisfaction \| Customer Service \| Data Collection \| Data Management

Better Reporting, Better Results: Successful Strategies from the Field sponsored by SPSS Inc. Worldwide Headquarters WEBCAST: Learn how top companies successfully deliver research results to customers and decision-makers. If you want to know more about how to leverage all of your research data, how to communicate insights effectively, and how to get researchers and decision-makers engaged in analysis, you'll want to view this webcast. Posted: 04 May 2009 \| Premiered: 04 May 2009 TOPICS: CRM Analytics \| CRM Analytics Software \| CRM Best Practices \| Customer Data Integration \| Customer Data Management \| Customer Data Management Software \| Customer Profiles \| Data Collection \| Data Governance \| Data Management \| Data Quality \| Knowledge Management \| Reporting Software \| Research and Development \| Research Institutes and Consortia \| Surveys

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CRM ANALYTICS DEFINITION (continued): … and the need to turn data collected about customers into useful information has become generally apparent. As a result, a number of software companies have developed products that do customer data analysis.According to an article in InfoWorld, CRM analytics can provide customer segmentation groupings (for example, at its simplest, dividing customers into those most and least likely to repurchase a product); profitability analysis (which customers lead to the most profit over time); personalization (the ability to market to individual customers based on the data collected about them); event monitoring …

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