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CRM Analytics

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ALSO CALLED: Customer Analytics, CRM Real-time Analytics, Analytical CRM, Real-time CRM Analytics
DEFINITION: CRM (customer relationship management) analytics comprises all programming that analyzes data about an enterprise's customers and presents it so that better and quicker business decisions can be made. CRM analytics can be considered a form of online analytical processing (OLAP) and may employ data mining. As Web sites have added a new and often faster way to interact with customers, the opportunity  … 
Definition continues below.
CRM Analytics White Papers (View All Report Types)
1 - 25 of 221 Matches Previous Page  |  Next Page
Infor CRM for industrial manufacturing
sponsored by Infor
WHITE PAPER: Industrial manufacturers are struggling to maintain profit and achieve any significant growth. This CRM solution designed for industrial manufacturers enables you to identify key data trends and deliver the best products and services possible.
Posted: 29 Jun 2016 | Published: 29 Jun 2016

Infor

Australian Digital Experience Report
sponsored by SAP
WHITE PAPER: 76% of satisfied customers demonstrate brand loyalty. In this report, learn more about how Australian consumer preferences are shifting towards digital channels, and what you can do to close the gap between expectations and delivery.
Posted: 27 Jun 2016 | Published: 27 Jun 2016

SAP

Setting up a solid payment foundation
sponsored by CyberSource
WHITE PAPER: Are you making it too hard for your customers to pay for items online? Enabling seamless payment processes can lead to customer retention, loyalty and spending. Discover key factors in payment success with the ability to offer multiple payment options on multiple devices.
Posted: 16 Jun 2016 | Published: 16 Jun 2016

CyberSource

10 Ways An Omnichannel Engagement Center Helps You Deliver Next-Generation Customer Experience
sponsored by Genesys
WHITE PAPER: Firms are increasingly building true engagement based on integrating customer experience with existing systems. Explore 10 ways to support all channels and touchpoints, and scale to any number of consumers, geographies, and agents.
Posted: 10 Jun 2016 | Published: 10 Jun 2016

Genesys

Enabling Businesses to Acquire and Retain Customers as the Digital World Turns
sponsored by HPE and Intel®
WHITE PAPER: This white paper highlights technology spending trends from polled IT organizations. Access this resource and discover why so many CIOs believe improved data analytics for BI and customer insight should drive technology spending.
Posted: 03 Jun 2016 | Published: 03 Jun 2016

HPE and Intel®

Increasing Sales and Customer Loyalty with Merchandising Analytics
sponsored by IBM
WHITE PAPER: Learn how to extract actionable insight from massive volumes of social data and internal unstructured data in order to optimize merchandising.
Posted: 31 May 2016 | Published: 31 Jan 2016

IBM

Executive Report: Preferences of Today's Connected Consumers
sponsored by IBM
WHITE PAPER: With so many digital channels available for consumers to use, how can retailers provide seamless experiences across every touch point for each individual customer? This report reveals the expectations and preferences of today's hyper-connected customers. Explore crucial recommendations on how to enhance experiences with customer data.
Posted: 31 May 2016 | Published: 31 May 2015

IBM

Customer Analytics Enrich Customer Journey Design
sponsored by IBM
WHITE PAPER: It's challenging to transform massive amounts of diverse customer information into actionable insights. Uncover key insights from a survey conducted with over 1000 global executives about customer analytics. Discover how you can proactively guide marketers and sales reps to drive revenue, shorten time to value, and more.
Posted: 27 May 2016 | Published: 27 May 2016

IBM

Using Modern Technology to Reinforce Classic Sales Disciplines
sponsored by Oracle Corporation UK Ltd
WHITE PAPER: It's harder to engage with customers now that they have access to your products and services upfront. How can your sales team re-engage with informed, empowered customers? Learn how modern technology and tactics can help you improve sales productivity, drive stronger revenues, and more.
Posted: 24 May 2016 | Published: 24 May 2016

Oracle Corporation UK Ltd

Understanding Advanced Analytics to Build a Stronger Customer Experience
sponsored by Microsoft
WHITE PAPER: By offering more with advanced analytics, retailers can keep customers happy, loyal, and profitable. Explore ways to acquire the most valuable customers, create more personalized campaigns, increase sales, and more.
Posted: 19 May 2016 | Published: 19 May 2016

Microsoft

The Science Behind Sales Performance
sponsored by Oracle Corporation UK Ltd
WHITE PAPER: Examine how using detailed, real-time insight into sales performance can help you hit and exceed revenue targets in fiercely competitive markets. Learn how this analytical approach can help you get the right coverage for the right territories, align individual targets with top-level strategy, and more.
Posted: 18 May 2016 | Published: 18 May 2016

Oracle Corporation UK Ltd

Best Practices of Best-in-Class IT Organizations
sponsored by Pluralsight
WHITE PAPER: What sets best-in-class IT organizations apart from their competition? Aberdeen Group's report on top-performing IT organizations reveals best practices to help you limit downtime events, reduce recovery time, and optimize application availability.
Posted: 12 May 2016 | Published: 30 Nov 0002

Pluralsight

CRM: The Key to Making Customer Relationships Extend and Expend
sponsored by Infor
WHITE PAPER: Focusing on existing customers requires a shift to a customer-centric business model. Uncover ways to help your CRM expand its power to its full potential so you can build longer, more profitable customer relationships.
Posted: 12 May 2016 | Published: 12 May 2016

Infor

Microsoft Dynamics CRM: Comparing 2016 to 2015
sponsored by TechData Corporation
WHITE PAPER: What are the latest features in Microsoft Dynamics CRM to help you deliver exceptional customer experiences? View a side-by-side features comparison for the 2016 and 2015 versions of Microsoft Dynamics CRM Online. Uncover the differences for features, like: information discovery, SMS marketing, social CRM, and more.
Posted: 05 May 2016 | Published: 05 May 2016

TechData Corporation

Can Your Commerce Data Talk to You Like a Trusted Business Advisor?
sponsored by IBM
WHITE PAPER: How can retailers efficiently manage diverse data sources and massive volumes of data? In this resource, explore how predictive analytics and cognitive technologies can help businesses create highly personalized customer interactions, boost ROI, and more.
Posted: 05 May 2016 | Published: 30 Nov 2015

IBM

Deploy Dynamics CRM Online Faster for an Accelerated ROI
sponsored by TechData Corporation
WHITE PAPER: How can you expedite the CRM onboarding process to gain an accelerated ROI? Take a quick look into Microsoft Dynamics CRM Online coupled with a quick deployment tool. See a side-by-side feature comparison of this fast onboarding strategy vs. a professional subscription.
Posted: 04 May 2016 | Published: 04 May 2016

TechData Corporation

The State of the Digital Business Transformation in Australia & NZ
sponsored by SAP
WHITE PAPER: Prepping your organization and infrastructure for the challenges of a digital conversion may seem like an obstacle, but the rewards are worth it. Discover details on five ways to get there by creating a long-term digital strategy.
Posted: 03 May 2016 | Published: 03 May 2016

SAP

Value Creation in a Digital Economy
sponsored by SAP
WHITE PAPER: In a world where every business must become a tech business, you won't want to miss this report on creating value in a digital business landscape. Learn how the rules have changed, how to evolve with disruptors, and ways to survive and thrive in the digital economy.
Posted: 03 May 2016 | Published: 03 May 2016

SAP

Australian Digital Experience Report
sponsored by SAP
WHITE PAPER: This report explains why delivering engaging omnichannel experiences is an imperative for businesses today. Read on for case studies of companies that got it right, and how to improve customer loyalty and ultimately revenue.
Posted: 03 May 2016 | Published: 03 May 2016

SAP

5 Steps to a Successful IoT Journey
sponsored by Xively by LogMeIn
WHITE PAPER: Connected devices in themselves aren't enough to create business value. Without IoT-specific technical knowledge, companies risk creating gadgets that have temporary consumer appeal and short shelf lives. Discover 5 key steps to get the most value out of your IoT initiative.
Posted: 03 May 2016 | Published: 03 May 2016

Xively by LogMeIn

3,000 Australian Consumers Reveal what they Learned from 7,000 Digital Experiences
sponsored by SAP
WHITE PAPER: A recent study found that Australian's mobile and social customers want a digital experience that is "cohesive, available, and respectful." Learn how to deliver an optimal digital experience when you ensure alignment across all channels and personalize the customer experience.
Posted: 02 May 2016 | Published: 02 May 2016

SAP

Dynamics CRM Online Deployed Quickly, Easily, and at a Low Cost
sponsored by TechData Corporation
WHITE PAPER: How can you get CRM deployments up and running fast? Learn how you can couple Dynamics CRM Online with a quick-start deployment tool to improve the value you can offer customers.
Posted: 02 May 2016 | Published: 02 May 2016

TechData Corporation

The Do's and Don'ts of Effective Sales Analytics
sponsored by QlikTech Australia Pty Ltd
WHITE PAPER: Effective sales analytics requires more than forecast reports from a CRM platform. Access this "Do's and Don'ts" guide to learn why analyzing additional data sources (from finance, marketing, etc.) can help you improve accuracy and insight into sales performance.
Posted: 22 Apr 2016 | Published: 22 Apr 2016

QlikTech Australia Pty Ltd

CGT Research Paper: Transforming Consumer Products with Advanced Analytics
sponsored by IBM
WHITE PAPER: For the consumer product industry, it's critical to unlock a deeper understanding of customers' behaviors and interests to optimize products and distribution channels. This resource reveals key insights from a survey conducted among consumer product companies about the benefits and challenges they've experienced with advanced analytics.
Posted: 20 Apr 2016 | Published: 20 Apr 2016

IBM

Global Oil Company Uses Key Pricing Information to Improve Margins
sponsored by Pros.
WHITE PAPER: This case study explores how a global oil company refreshed their pricing process so they could react quickly to changing market conditions, using time-sensitive pricing information to improve margins.
Posted: 18 Apr 2016 | Published: 31 Dec 2013

Pros.
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CRM ANALYTICS DEFINITION (continued): …  and the need to turn data collected about customers into useful information has become generally apparent. As a result, a number of software companies have developed products that do customer data analysis.According to an article in InfoWorld, CRM analytics can provide customer segmentation groupings (for example, at its simplest, dividing customers into those most and least likely to repurchase a product); profitability analysis (which customers lead to the most profit over time); personalization (the ability to market to individual customers based on the data collected about them); event monitoring … 

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