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SEM White Papers (View All Report Types)
 
Are You Still Bidding Like It's 2007? Why Conventional Bidding Methods Leave Money on the Table
sponsored by [24]7
WHITE PAPER: This white paper explores the complexities of bidding for ad position as a data-driven marketing and retail process. Learn about the concept of automated high-frequency bidding and how it helps optimize your search engine marketing (SEM) strategy.
Posted: 29 Mar 2017 | Published: 31 Dec 2016

[24]7

Digital Marketing 101: The Key to Engagement Marketing
sponsored by Marketo
WHITE PAPER: 48% of consumers start their inquiries on search engines. Discover just what digital marketing means, why you need to take advantage of it and how to properly utilize it to ensure your organization stays relevant and competitive in an increasingly digital world.
Posted: 25 Jul 2016 | Published: 31 Dec 2015

Marketo

Predict Return on Your Natural & Paid Search Marketing Campaigns: A Calculator for ROI Measurement
sponsored by Oneupweb
WHITE PAPER: Read this white paper to gain insight on how to maximize performance of your online campaigns, calculate ROI, and communicate search engine benefits.
Posted: 06 Apr 2007 | Published: 01 Sep 2006

Oneupweb

Removing Internet Anonymity Barriers with IP Intelligence
sponsored by Digital Element
WHITE PAPER: NetAcuity IP Intelligence technology provides an excellent way to non-invasively gather new intelligence about the online universe, and Digital Element delivers the de facto standard in IP Intelligence.
Posted: 31 Jan 2008 | Published: 01 Jan 2007

Digital Element

Site and Commerce Search: Driving ROI through Vendor Selection, Proper Implementation, and Active Measurement
sponsored by WebSideStory
WHITE PAPER: In this white paper, independent analyst JupiterResearch examines how site search drives positive ROI and tells you which vendors are providing market-leading customer facing search applications.
Posted: 25 Jul 2005 | Published: 01 Jul 2005

WebSideStory

How to Move from Opt-Out to Community Relevance: 31 Keys to Success in the SAP Ecosystem
sponsored by JonERP
WHITE PAPER: In this resource, find 31 tips for inbound content marketing to the SAP community. This fresh approach to marketing engages prospects on social channels while also attracting search traffic via compelling content. Read more inside to learn how to target the SAP ecosystem and become a relevant vendor in the market.
Posted: 18 May 2012 | Published: 18 May 2012

JonERP

5 Steps to a Stronger Sales and Marketing Team
sponsored by Quosal
WHITE PAPER: Discover how channel organizations can create consistently effective quotes, align sales and marketing, and enable better business outcomes with 5 steps to stronger sales and marketing teams.
Posted: 19 Jun 2017 | Published: 19 Jun 2017

Quosal

ERP Study: Cost Savings And Business Benefits Attributed To Cloud-Based Business Management Tools
sponsored by Sage Software
WHITE PAPER: In this Forrester study, discover the results of a cost analysis of Sage X3 – a cloud-based ERP software that helps balance continued business growth with managing core business processes. Learn how this investment was able to help the 2 companies in this study save thousands in sales and inventory management, increase ROI by 177%, and more.
Posted: 21 Nov 2016 | Published: 31 Jan 2016

Sage Software

The State of Cloud Analytics 2016
sponsored by INFORMATICA
WHITE PAPER: Now that 2016 is well in the books and we're more than a quarter into 2017, it's a good time to take a look at how cloud is changing the ways in which we work. This research report from the Enterprise Management Associates covers the state of cloud analytics from 2016, the changes and challenges we saw, and how to prepare for the future.
Posted: 26 Apr 2017 | Published: 26 Apr 2017

INFORMATICA

Best Practices for Integrating Business Process Management
sponsored by MuleSoft
WHITE PAPER: This white paper explores how to implement integrated business process management (BPM) by using an API-led strategy. Uncover best practices for BPM design and learn how to overcome common BPM challenges, create API-led connectivity through a hybrid integration platform, and more.
Posted: 01 Mar 2017 | Published: 01 Mar 2017

MuleSoft
 
 
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