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Web Marketing Reports
 
8 Seconds to Capture Attention: Silverpop's Landing Page Report
sponsored by Silverpop Systems Inc. an IBM Company
WHITE PAPER: It's estimated that up to 50 percent of visitors to landing pages will bail in the first eight seconds. This evaluation explains how putting more effort on nurturing recipients once they hit those landing pages would be time and money well spent.
Posted: 08 Aug 2008 | Published: 01 Jan 2007

Silverpop Systems Inc. an IBM Company

The State of Marketing 2011: Unica’s Annual Survey of Marketers
sponsored by Unica Corporation - An IBM Company
WHITE PAPER: This is the current report based on a survey of almost 300 online and direct marketers representing a comprehensive mix of companies by location, revenues and industry. Explore the response to new developments, continuing trends and the market.
Posted: 06 May 2011 | Published: 06 May 2011

Unica Corporation - An IBM Company

Web Analytics - It's Surprisingly Simple
sponsored by WebSideStory
PRODUCT LITERATURE: Gain an in-depth view of Web analytics and how it can optimize your online initiatives, whether focused on commerce, lead generation, media or self service. Learn how simple it can be to optimize your site content and increase sales and conversions.
Posted: 06 Jun 2005 | Published: 01 Jun 2005

WebSideStory

The Google/TechTarget Research Project
sponsored by TechTarget
WHITE PAPER: Google and TechTarget teamed up to research the usage and interactions between search and online media during the IT purchase process. This research offers insights on making the right choices of keywords and online content for your online marketing plan.
Posted: 25 Nov 2008 | Published: 18 Nov 2008

TechTarget

Driving Customer Service Success in the Cloud with Microsoft Dynamics CRM Online
sponsored by Microsoft
VIDEO: Join us for this webcast to learn how Microsoft Dynamics CRM Online provides complete service management functionality to help you manage cases, contracts, and knowledge.
Posted: 23 Aug 2010 | Premiered: 23 Aug 2010

Microsoft

Key Aspects of a Web Content Management Strategy
sponsored by Ektron
EGUIDE: In this e-guide, discover expert tips for a strong WCM system strategy. Read on to learn about solutions that can help an organization tailor its homepage appearance every time a new visitor arrives, distinctly message repeat visitors, track how and why customers are navigating compared to prospects, shorten Web forms and more.
Posted: 25 Sep 2013 | Published: 25 Sep 2013

Ektron

Exceptional Experiences: The key to customer engagement
sponsored by IBM
BROCHURE: Frustrated customers, lower satisfaction, declining loyalty and plummeting sales are potential consequences of a poor online experience. Looking ahead, both analysts and industry leaders agree that an exceptional experience will be the key to dazzling, acquiring and retaining customers.
Posted: 15 Dec 2010 | Published: 14 Dec 2010

IBM

Case Study: ArcSight, Inc.
sponsored by TechTarget
CASE STUDY: ArcSight, Inc., a leading provider of security and compliance solutions, turned to TechTarget when it wanted to reach highly-qualified prospects to extend the scope of its brand to include network management solutions.
Posted: 28 Dec 2007 | Published: 01 Dec 2007

TechTarget

Ten Tips for Effective Lead Management
sponsored by Marketo
WHITE PAPER: Learn 10 tips for effective lead management that will enable you to create more educated buyers, help you better understand their needs and ultimately increase revenue.
Posted: 20 Mar 2008 | Published: 01 Mar 2008

Marketo

Gartner Magic Quadrant reveals fragmented social CRM market
sponsored by Infor CRM
EGUIDE: This tip guide provides you with Gartner's expert insights into this fragmented social CRM market and predictions for the future of social CRM from their 2011 Magic Quadrant for Social CRM.
Posted: 07 Jul 2012 | Published: 08 Feb 2012

Infor CRM
 
 
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