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Business Intelligence for CMOs
sponsored by IBM
WHITE PAPER: This paper introduces you to the business intelligence solutions that can meet the needs of marketing- from CMOs to brand managers and marketing operations analysts to search engine marketing managers and campaign strategists.
Posted: 26 Oct 2011 | Published: 31 Dec 2010

IBM

USTREAM LiveAd: Reach. Response. Results.
sponsored by UStream
WHITE PAPER: Access the following white paper to reveal a solution that can enable highly interactive precise content targeting to any number of viewers across all platforms, ultimately making you stand out amongst the barrage of ads that any given user sees daily.
Posted: 20 Feb 2014 | Published: 20 Feb 2014

UStream

Create a strong, dynamic customer experience
sponsored by Hewlett-Packard Limited
WHITE PAPER: For retailers hoping to deliver a strong, dynamic customer experience and distinguish themselves from the competition, innovation, execution, and consistency are key. This resource examines the growth of omni-channel retail, and offers tips, tricks, and best practices to help your organization find success.
Posted: 06 Sep 2013 | Published: 30 Nov 2012

Hewlett-Packard Limited

Nine Real-World Results from Testing and Targeting
sponsored by WebTrends
WHITE PAPER: In today's wired world, you must make sure your website is optimized for optimal ROI and sales.  Check out this white paper to learn about the business case of web site optimization, and learn from nine brief success stories of businesses across all sectors.
Posted: 12 Apr 2013 | Published: 12 Apr 2013

WebTrends

The Google/TechTarget Research Project
sponsored by TechTarget
WHITE PAPER: Google and TechTarget teamed up to research the usage and interactions between search and online media during the IT purchase process. This research offers insights on making the right choices of keywords and online content for your online marketing plan.
Posted: 25 Nov 2008 | Published: 18 Nov 2008

TechTarget

True Profiles: A Contemporary Method for Managing Customer Data
sponsored by Unica Corporation - An IBM Company
WHITE PAPER: As the internet changes the way of traditional marketing and communication, discover a “True Profile” as a means of understanding customer behavior, actions and preferences using analytics. Learn the 4 key components of True Profiles and the business benefits included.
Posted: 04 May 2011 | Published: 04 May 2011

Unica Corporation - An IBM Company

Ten Tips for Effective Lead Management
sponsored by Marketo
WHITE PAPER: Learn 10 tips for effective lead management that will enable you to create more educated buyers, help you better understand their needs and ultimately increase revenue.
Posted: 20 Mar 2008 | Published: 01 Mar 2008

Marketo

Presentation Transcript: Computing as a Service- New Models for Scaling your Online Business
sponsored by Rackspace Hosting & Limelight Networks
PRESENTATION TRANSCRIPT: Learn how service-based solutions can bring flexibility and lower costs to your IT infrastructure. Find out how to maximize your organization's resources and quickly scale your infrastructure to meet the demands of expanding global online audiences.
Posted: 21 Oct 2009 | Published: 21 Oct 2009

Rackspace Hosting & Limelight Networks

Three Ways Online Anonymity Hurts Businesses and Consumers
sponsored by Gigya
WHITE PAPER: While protecting one's online identity has traditionally been a huge concern for Internet users, consumers and businesses alike are realizing the value of a more open, connected social web. In this white paper, explore three ways that user anonymity can negatively impact ROI for businesses and customer experiences.
Posted: 27 Jan 2014 | Published: 31 Dec 2013

Gigya

Case Study: ArcSight, Inc.
sponsored by TechTarget
CASE STUDY: ArcSight, Inc., a leading provider of security and compliance solutions, turned to TechTarget when it wanted to reach highly-qualified prospects to extend the scope of its brand to include network management solutions.
Posted: 28 Dec 2007 | Published: 01 Dec 2007

TechTarget
 
 
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