FREE MEMBERSHIP - Create your personalized Bitpipe Service!  Members: Sign in 
Search Bitpipe: 
BITPIPE RESEARCH GUIDE:
CRM White Papers


Customer Relationship Management (CRM) refers to a collaborative philosophy or system of best practices implemented across an enterprise. Success in CRM means tracking customer information from numerous points, such as CRM software, sales force automation systems, contact management software, call centers and business intelligence systems. CRM services allow this information to be shared across the company in order to create a customer-centric organization.

Use this Bitpipe Research Guide on CRM to locate the latest white papers, webcasts, case studies, and product information for Business Intelligence, Business Performance Management, Call Centers, CRM, CRM Software, Sales Force Automation, and Web Analytics.

Read our Customer Relationship Management Overview to learn the basics of CRM. Then, get started on choosing the right CRM solution for your company's needs with our Customer Relationship Management First Steps, and find out why it's important to "enculturate incrementally."

Recent CRM Reports
(topics include CRM software, best practices, tracking, case studies, Microsoft CRM, Siebel, email software, marketing software)

 

The new business of technology: extend, transact and optimize

sponsored by IBM
New opportunities for engagement bring with them new requirements for IT workloads and system structures. This resource outlines a three-part approach for extending SOA principles to outside business engagements: extending applications, processes and services, transacting with integrity, scale and speed, and optimizing business operations. (WHITE PAPER: July 31, 2012) more..

Systems Of Engagement Demand New Integration Solutions — And A New IT

sponsored by IBM
This in-depth Forrester report explores how major companies across the globe are approaching the integration of new customer engagement technologies and what they are doing to surpass customer expectations. (WHITE PAPER: April 30, 2013) more..

How new devices, networks, and consumer habits will change the web experience

sponsored by Akamai Technologies
Delivering a stellar web experience for customers has only become more complex in recent years, as customers visit websites not only from PCs, but from a variety of personal mobile devices. Access this helpful report to learn why new devices, networks, and consumer habits are transforming the web experience and how you can adapt. (WHITE PAPER: January 22, 2013) more..

American Bankers Association Case Study: Helping member banks achieve their business goals

sponsored by Cornerstone OnDemand
In this case study, learn how the premier financial services membership group American Bankers Association (ABA) was able to empower its workforce, streamline learning and course delivery, cut costs, and more by using a single, integrated cloud platform. (CASE STUDY: December 31, 2012) more..

Making Sense of Unified Communications

sponsored by Channel Transformation Alliance
This quick resource explains what unified communications (UC) is – hint, it's not one solution but rather a set of tools – and the real benefits you can enjoy after a successful implementation. (WHITE PAPER: May 16, 2013) more..

Most Popular CRM Reports

 

CRM

Five Best Practices For Unified Communications

 sponsored by AT&T Corp

E-Book: CRM Trends and Tips for 2010 - Doing More With Less

 sponsored by IBM

E-Book: Predictive Analytics: The Next Big Thing in BI?

 sponsored by IBM
  More Reports on CRM >>
 

CRM Services

A Marketing Pilot for FTTH Network Rollout

 sponsored by ECI Telecom

Best in Class Marketers Drive Enhanced Customer Loyalty

 sponsored by SAP America, Inc.

Eclipse Aviation: Jet Maker Uses Enhanced SAP® Software Usability to Support Sales Team

 sponsored by SAP America, Inc.
  More Reports on CRM Services >>
 

CRM Software

E-Book: CRM Trends and Tips for 2010 - Doing More With Less

 sponsored by IBM

CRM: THE ESSENTIAL GUIDE - Five Principles for CRM Success

 sponsored by Pivotal CRM, a CDC Software solution

Partner Channel Management: Build Stronger Partnerships for Stronger Profits

 sponsored by SAP America, Inc.
  More Reports on CRM Software >>
 

Customer Service

E-Book: CRM Trends and Tips for 2010 - Doing More With Less

 sponsored by IBM

Agile Development eKit

 sponsored by IBM

CRM in Financial Services: Best practices, trends and strategy for the new economy

 sponsored by Pivotal CRM, a CDC Software solution
  More Reports on Customer Service >>
 
Home | About Us | Contact Us | Advertise with Us | Partner with Us | Site Index
TechTarget provides enterprise IT professionals with the information they need to perform their jobs - from developing strategy, to making cost-effective IT purchase decisions and managing their organizations' IT projects - with its network of technology-specific Web sites, events and magazines

Definitions: A B C D E F G H I J K L M N O P Q R S T U V W X Y Z Other   TechTarget - The Most Targeted IT Media
TechTarget Corporate Web Site  |   Media Kits  




All Rights Reserved, Copyright 2000 - 2013, TechTarget | Read our Privacy Statement