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May 18, 2013
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| BITPIPE RESEARCH GUIDE: |
| CRM White Papers |
Customer Relationship Management (CRM) refers to a collaborative philosophy or system of best practices implemented across an enterprise. Success in CRM means tracking customer information from numerous points, such as CRM software, sales force automation systems, contact management software, call centers and business intelligence systems. CRM services allow this information to be shared across the company in order to create a customer-centric organization.
Use this Bitpipe Research Guide on CRM to locate the latest white papers, webcasts, case studies, and product information for Business Intelligence, Business Performance Management, Call Centers, CRM, CRM Software, Sales Force Automation, and Web Analytics.
Read our Customer Relationship Management Overview to learn the basics of CRM. Then, get
started on choosing the right CRM solution for your company's needs with
our Customer Relationship Management First Steps, and find out why it's important to
"enculturate incrementally."
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| Browse CRM Reports |
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| Bitpipe Research Guides |
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Recent CRM Reports
(topics include CRM software, best practices, tracking, case studies, Microsoft CRM, Siebel, email software, marketing software) |
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sponsored by IBM
New opportunities for engagement bring with them new requirements for IT workloads and system structures. This resource outlines a three-part approach for extending SOA principles to outside business engagements: extending applications, processes and services, transacting with integrity, scale and speed, and optimizing business operations. (WHITE PAPER: July 31, 2012)
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sponsored by IBM
This in-depth Forrester report explores how major companies across the globe are approaching the integration of new customer engagement technologies and what they are doing to surpass customer expectations. (WHITE PAPER: April 30, 2013)
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sponsored by Akamai Technologies
Delivering a stellar web experience for customers has only become more complex in recent years, as customers visit websites not only from PCs, but from a variety of personal mobile devices. Access this helpful report to learn why new devices, networks, and consumer habits are transforming the web experience and how you can adapt. (WHITE PAPER: January 22, 2013)
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sponsored by Cornerstone OnDemand
In this case study, learn how the premier financial services membership group American Bankers Association (ABA) was able to empower its workforce, streamline learning and course delivery, cut costs, and more by using a single, integrated cloud platform. (CASE STUDY: December 31, 2012)
more..
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sponsored by Channel Transformation Alliance
This quick resource explains what unified communications (UC) is – hint, it's not one solution but rather a set of tools – and the real benefits you can enjoy after a successful implementation. (WHITE PAPER: May 16, 2013)
more..
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Most Popular CRM Reports |
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