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CRM White Papers


Customer Relationship Management (CRM) refers to a collaborative philosophy or system of best practices implemented across an enterprise. Success in CRM means tracking customer information from numerous points, such as CRM software, sales force automation systems, contact management software, call centers and business intelligence systems. CRM services allow this information to be shared across the company in order to create a customer-centric organization.

Use this Bitpipe Research Guide on CRM to locate the latest white papers, webcasts, case studies, and product information for Business Intelligence, Business Performance Management, Call Centers, CRM, CRM Software, Sales Force Automation, and Web Analytics.

Read our Customer Relationship Management Overview to learn the basics of CRM. Then, get started on choosing the right CRM solution for your company's needs with our Customer Relationship Management First Steps, and find out why it's important to "enculturate incrementally."

Recent CRM Reports
(topics include CRM software, best practices, tracking, case studies, Microsoft CRM, Siebel, email software, marketing software)

 

New HP Support Center: Experts & Answers Tailored to You

sponsored by Hewlett-Packard Company
Gain access to HP’s support center website for helpful resources like software updates, diagnostic support tools and more. (VIDEO: May 10, 2012) more..

Thumbs Up! Customer Engagement for a New Generation A Benchmark Study of the Impact of Social Media on Customer Service

sponsored by DMG Consulting
This paper reviews a study of the impact of social media on customer service and how to plan and implement social media for maximum effectiveness within your business. (WHITE PAPER: November 1, 2011) more..

Customer Experience Exchange E-Zine: Taking a swing at social CRM

sponsored by SearchCRM
This edition of the CEM e-zine examines the role social media can play in your company. Learn how Major League Baseball is capitalizing on this revolution to fill its stands even during the darkest of times of the season, why Pinterest is such a success and how Dell measures it's social media success by tracking 22,000 daily online comments. (EZINE: May 16, 2012) more..

Building the Contact Center of the Future

sponsored by inContact
This comprehensive white paper discusses the future of contact centers. From tools to strategy this paper covers all you need to know about ensuring that your customer service stays up to date. (WHITE PAPER: May 15, 2012) more..

Do SAP’s Rapid Deployment Solutions Really Speed Time to Business Value?

sponsored by SAP America, Inc.
SAPinsider PROFILES magazine recently talked with Davis Bennett, Vice President of the Solution Delivery Center at SAP Consulting North America, about how SAP’s Rapid Deployment Solutions are creating a whole new way of driving value for SAP customers. (WHITE PAPER: March 31, 2012) more..

Most Popular CRM Reports

 

CRM

Walk Before You Run: Incorporating Social Channels Into Your CRM Strategy

 sponsored by SugarCRM Inc.

Seven Reasons You Need Predictive Analytics Today

 sponsored by IBM

E-Book: Leveraging CRM to Increase Sales Effectiveness in a Challenging Economy

 sponsored by SugarCRM Inc.
  More Reports on CRM >>
 

CRM Software

Walk Before You Run: Incorporating Social Channels Into Your CRM Strategy

 sponsored by SugarCRM Inc.

E-Book: Leveraging CRM to Increase Sales Effectiveness in a Challenging Economy

 sponsored by SugarCRM Inc.

BancVue is Winning the War Against the Big Banks with Sugar Professional

 sponsored by SugarCRM Inc.
  More Reports on CRM Software >>
 

Customer Service

Walk Before You Run: Incorporating Social Channels Into Your CRM Strategy

 sponsored by SugarCRM Inc.

Real-time Shop Floor Integration, Simplified: The Right ERP System Can Make It Happen

 sponsored by IQMS

Decisions That Drive Success

 sponsored by IBM
  More Reports on Customer Service >>
 
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