Customer Management Data White Papers

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Treasure Data Service: The first cloud service for the entire data pipeline
sponsored by Treasure Data
WHITE PAPER: This brief resource introduces the first cloud service for the entire data pipeline. Inside, learn how this strategy can help you acquire, store, and analyze customer information and big data.
Posted: 08 Jan 2014 | Published: 08 Jan 2014

Treasure Data

How Top Performing Organizations Embrace Web Content Management & Ecommerce Intergration
sponsored by e-Spirit AG
WHITE PAPER: Access the following white paper to uncover the strategies and tools that the top performing organizations are using to effectively reach their consumer audience. Discover how to craft a powerful digital presence, integrate key tools, and more.
Posted: 04 Feb 2014 | Published: 04 Feb 2014

e-Spirit AG

Making Sense of the Chaos: Measuring The Influence of Social Media
sponsored by IBM
WHITE PAPER: In this white paper, find out how, with the right tools in place, today's marketers can understand the value social media provides as a marketing channel and, in coordination with other channels, drive conversions and, ultimately, revenue.
Posted: 02 Mar 2014 | Published: 30 Jun 2013

IBM

Tips from the Trade - Competing on Web Analytics
sponsored by SAS
WHITE PAPER: How can your company take away more than just sales numbers from online customers? That was one of the topics of a webcast that brought thought leaders together to discuss challenges and best practices in the industry. Continue reading to explore the insights and highlights from that webcast and learn more about how to compete on web analytics.
Posted: 05 May 2010 | Published: 05 May 2010

SAS

Improve your response: HP Enterprise Cloud Services for SAP CRM Rapid Deployment Solutions
sponsored by Hewlett Packard Enterprise
WHITE PAPER: This resource explains how you can enable rapid deployment of your SAP CRM applications by leveraging a cloud-based platform. Learn how to significantly reduce implementation costs and time, so you can respond swifter to market changes and meet the increasing demands of your customers.
Posted: 27 Sep 2013 | Published: 31 May 2012

Hewlett Packard Enterprise

Client Case Study: Bouyges Telecom
sponsored by IBM
WHITE PAPER: In this case study, Bouygues Telecom uses an analysis platform to help it proactively uncover online and in-store fraud by consumers, dealers and organized crime groups, and prevent the subsequent loss of products and revenue.
Posted: 28 Jul 2011 | Published: 28 Jul 2011

IBM

Are You Asking the Right Questions?
sponsored by Hewlett Packard Enterprise
WHITE PAPER: Make sure you're asking your IT staff the right questions about the latest data management, analytics, big data and cloud technologies.
Posted: 03 Jul 2014 | Published: 03 Jul 2014

Hewlett Packard Enterprise

Social Media Education: The New Edge for Success
sponsored by Hootsuite
WHITE PAPER: Did you know that according to a report by the McKinsey Global Institute, business can unlock up to $1.3 trillion in business value by leveraging social technologies?  However, if your company isn't armed with the right knowledge, tools, and skill set, those financial (and other CRM) benefits will be out of reach.
Posted: 15 Apr 2014 | Published: 15 Apr 2014

Hootsuite

Top 10 reasons to Choose Infor CRM
sponsored by Infor
WHITE PAPER: This brief whitepaper shines light on one CRM infrastructure platform, and the 10 benefits your business could enjoy from a system like this. Access now to see what competitive CRM advantages can help your company's growth.
Posted: 16 Jan 2015 | Published: 16 Jan 2015

Infor

Enhancing the Customer Experience with Loyalty Management
sponsored by SAP America, Inc.
WHITE PAPER: By implementing loyalty programs that are integrated across sales, service, and marketing - across all channels of interaction - a firm can greatly enhance the customer experience, increase customer retention, and foster development of a community of people who serve as advocates for the business.
Posted: 27 Apr 2009 | Published: 27 Apr 2009

SAP America, Inc.