Software  >   Applications Software  >   Enterprise Applications Software  >  

Marketing Management Software

RSS Feed    Add to Google    Add to My Yahoo!
Marketing Management Software Reports
The Marketing Automation Success Kit
sponsored by
RESOURCE: This starter kit is a 5-step guide demonstrating how to reach your goals with marketing automation software.
Posted: 10 Jun 2015 | Published: 10 Jun 2015

Putting Customers on the Map With Geolocation Apps
sponsored by SearchCRM
EBOOK: This e-book chapter is a guide to geolocation apps—what they are, what they do, and how they can benefit companies and their customers. You'll learn why providing a consumer with the right information at the right time is necessary in today's marketplace and look at the hurdles blocking widespread use of location-based data and analytics.
Posted: 12 Nov 2014 | Published: 12 Nov 2014


Case Study: Technopolis Implements a Winning Omni-Channel Retail Strategy
sponsored by IBM
WHITE PAPER: This brief case study demonstrates how to standardize online and instore retailing on a single platform. Access now and discover ways to deliver omni-channel optimization.
Posted: 26 Aug 2015 | Published: 26 Aug 2015


Why Intelligence is Key to Sales and Marketing Success
sponsored by Microsoft
EGUIDE: In this two-part expert guide, you'll learn how lead-scoring and analytics tools are helping sales teams to chase down promising leads, diagnose sales performance, and forecast business opportunities. You'll also discover why customer personalization is crucial to making a sale in 2015.
Posted: 12 Oct 2015 | Published: 12 Oct 2015


Marketing Automation Software Buying Considerations
sponsored by Act On
EGUIDE: In this exclusive e-guide, explore the major issues organizations face during the search for marketing automation tools, and get expert advice for marketers before rolling out multichannel marketing automation software.
Posted: 01 May 2014 | Published: 01 May 2014

Act On

Empower Sales Teams On The Go
sponsored by Microsoft India
VIDEO: To meet the needs of the on-the-go sales rep, you need a CRM system that's flexible, collaborative, and available on any device, from smartphone to tablet to PC. In this video, learn about one such CRM system that provides modern sales teams with the tools they need at the speed and ease necessary for today's fast-paced business world.
Posted: 27 May 2014 | Premiered: 04 Nov 2013

Microsoft India

MicroStrategy Customer Success Story: Ceva Santé Animale
sponsored by MicroStrategy Incorporated
CASE STUDY: The CIO of Ceva Santé Animale, a global veterinary health company, wanted to "have everything on all devices without VPN (PC, Mac, iPad, Android and Blackberry." View this brief case study to learn how CSA built a sales enablement application on a mobile platform that aggregates CRM, ERP and sales data.
Posted: 22 Jan 2014 | Published: 31 Aug 2013

MicroStrategy Incorporated

Case Study: Gates Corporation use Indicee Analytics to Show Value of Salesforce Chatter
sponsored by Indicee
CASE STUDY: Consult the following case study to reveal how Gate Corporation used analytics to relaunch Chatter to completely revamp and improve the way they collaborate in the enterprise.
Posted: 11 Mar 2014 | Published: 11 Mar 2014


Evaluate Today's Leading Integrated Marketing Management Vendors
sponsored by Teradata
ANALYST REPORT: This informative analyst report from Gartner evaluates 12 leading integrated marketing management (IMM) vendors on a number of factors, including customer experience, product functionality, innovation, and many more.
Posted: 09 Feb 2015 | Published: 09 Feb 2015


Social Media: A Unified Strategy for Success
sponsored by Hootsuite
WHITE PAPER: In order to uncover the true value of social media, companies should employ a unified social media strategy across all departments. View this informative white paper to learn how to craft a cross-functional approach to social media, and explore the challenges and opportunities for social media in various departments.
Posted: 16 Apr 2014 | Published: 16 Apr 2014

Visit - a knowledge exploration and self-education tool about information technology.

About TechTarget:

TechTarget provides enterprise IT professionals with the information they need to perform their jobs - from developing strategy, to making cost-effective IT purchase decisions and managing their organizations' IT projects - with its network of technology-specific Web sites, events and magazines

All Rights Reserved, Copyright 2000 - 2015, TechTarget | Read our Privacy Statement