Marketing Management Software

WHITE PAPER: This valuable resource explains how Quote-to-Cash processes and Revenue Velocity can increase revenue and close revenue faster. Inside, count down five key factors that influence Revenue Velocity.

Posted: 14 Jun 2013 | Published: 14 Jun 2013

WHITE PAPER: This brief by Gihan Perera, founder of First Step Communications, provides 7 practical tips for keeping control of your online meetings.

Posted: 29 Jan 2013 | Published: 29 Jan 2013

WHITE PAPER: This indispensable guide explores the benefits of referral marketing and offers advice on expanding and managing your referral program.

Posted: 31 Dec 2012 | Published: 31 Dec 2012

WHITE PAPER: This paper examines the impact of unreliable data on retail banks. Defining the requirements needed to guarantee data reliability in retail banking, it offers a practical approach to creating and governing that data, and shows how you can get started in making trusted data available to improve marketing, customer service, risk management and more.

Posted: 04 Nov 2009 | Published: 02 Nov 2009

WHITE PAPER: The truth about effective call prospecting is that it’s a numbers game: the more calls you make, the better your chance of attaining customers. Just one customer could be enough to make your sales numbers. Continue reading this paper to learn nine tips for effective calling.

Posted: 20 Jan 2011 | Published: 20 Jan 2011

WHITE PAPER: This paper presents the situation of N-Hair, a fictional high-end hair-care products company that is now expanding into channels in broader consumer markets. Read this paper to learn how the firm has positioned itself well for long-term success as it preserved its brand image with SAP software.

Posted: 03 Sep 2010 | Published: 03 Sep 2010

PRESENTATION TRANSCRIPT: In this white paper learn how social media is incorporated in the sales process, how companies are using social selling, and how to get started.

Posted: 02 Aug 2012 | Published: 02 Aug 2012

EBOOK: Marketers are being asked to identify, segment and target the most profitable customers and boost customer loyalty. Marketing automation software can help solve these challenges, but it too requires a financial investment. Read on and learn how to successfully leverage marketing automation technology and how to build a business case for it as well.

Posted: 31 Aug 2010 | Published: 31 Aug 2010

TRIAL SOFTWARE: Access this page to learn more about key features and register for a free 30-day trial of Quark Brand Manager.  40 users included (additional users available).

Posted: 09 Mar 2012 | Premiered: 09 Mar 2012

WHITE PAPER: IDC White Paper: Force.com Cloud Platform Drives Huge Time to Market and Cost Savings Learn how companies like yours built custom apps 4 - 5 times faster at half the cost with Force.com Platform.

Posted: 30 Oct 2009 | Published: 30 Oct 2009