CDI

WHITE PAPER: This paper reviews the current problems with data silos and how customer data management services can help companies create a consolidated view of their customers and ultimately increase their revenues.

Posted: 07 Dec 2011 | Published: 07 Dec 2011

WHITE PAPER: Read this paper now to learn how you can implement social data practices into your current customer analytics program.

Posted: 05 Jan 2012 | Published: 05 Jan 2012

WHITE PAPER: Delivering smarter security and more customized services are at the top of any IT agenda. Both would be easier and cheaper to achieve with a common infrastructure, in what we call an identity and context service. In this paper, we’ll address how such a shared service can serve these two very different IT initiatives.

Posted: 07 Apr 2011 | Published: 07 Apr 2011

WHITE PAPER: In this white paper, learn all about IBM's smarter commerce approach, which considers the entirety of the business-to-business (B2B) and business-to-consumer (B2C) experience. Read on and gain insight into how you can separate yourself from the competition by offering outstanding customer care in the days, months and even years after a sale.

Posted: 30 Jan 2012 | Published: 30 Jan 2012

WHITE PAPER: In this brief white paper, Jeff Martin, Station Casinos’ director of business intelligence (BI), provides specific examples of the types of problems that the company wanted to solve, and offers insight into the specific job scheduling solution it selected to overcome its challenges.

Posted: 20 Jan 2012 | Published: 20 Jan 2012

EBOOK: This e-book examines how some of today’s most successful reps approach social sales. Among others, you’ll meet a wine salesman with almost a million Twitter followers, a global manufacturer who is taking orders on Facebook, and a storage saleswoman who used Twitter and other tools to exceed her quota by 200%.

Posted: 07 Feb 2012 | Published: 07 Feb 2012

CASE STUDY: Read this Bloomberg Businessweek case study to learn how Swiss grocer Coop leveraged its customers' attachment to their iPhones with their long commutes and time-compressed schedules to boost both loyalty and sales with an iPhone shopping app that integrates with its back-end SAP ERP and CRM systems.

Posted: 01 Feb 2012 | Published: 01 Feb 2012

WHITE PAPER: Read this brief article to discover how this growing retail chain of "island fashion" utilizes their loyal customers and their information to keep their business going through the recession and beyond.

Posted: 17 Jan 2012 | Published: 17 Jan 2012

ASSESSMENT TOOL: Take the time now and find out how your organization's sales processes to configure, price and quote complex business-to-business (B2B) offers ranks against the market leaders in the B2B services, communications, software, IT services and B2B advertising sectors.

Posted: 30 Jan 2012 | Published: 30 Jan 2012

WHITE PAPER: Learn how one of the world's top-rated zoo uses analytics to create a more satisfying customer experience – while cutting marketing costs, increasing new visits, boosting concession revenues and much more.

Posted: 24 Jan 2012 | Published: 24 Jan 2012