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CDI Reports
Gain New Insights and Enhance Consumer Engagements
sponsored by IBM
WHITE PAPER: Access this white paper and discover ways to capitalize on consumer data to drive desired business outcomes and increase marketing ROI.
Posted: 20 Oct 2015 | Published: 29 May 2015


From Disney to dishwashers: Digital CRM to change customer experience
sponsored by SearchCRM
EGUIDE: Access this expert e-guide to uncover how CRM has changed the entire customer experience and how this kind of technology can truly benefit your organization.
Posted: 22 Nov 2013 | Published: 22 Nov 2013


The Value of Smarter Merchandising
sponsored by IBM
WHITE PAPER: This white paper presents a customer-centric strategy that encompasses assortment planning, merchandising execution, customer and product attribute management, and pricing and promotion strategy. Learn how you can place the customer at the center of this entire process.
Posted: 16 Oct 2015 | Published: 29 Jul 2011


Cloud Computing and Customer Service: A 360-Degree View of Your Customers
sponsored by
WHITE PAPER: This white paper examines a cloud platform that will help you streamline your enterprise's customer service processes and open the door to more valuable insights through your own data.
Posted: 13 Aug 2015 | Published: 13 Aug 2015

Advanced Analytics for Common In-Store Retail Issues
sponsored by IBM
VIDEO: This brief video features a short demo that demonstrates how you can improve merchandising and assortment decisions with analytics. Tune in to further your understanding of how the relationship between merchandise lines can identify variances in behavior that you can consider for future merchandising.
Posted: 14 Oct 2015 | Premiered: 02 Jun 2015


Global C-Suite Study: How to Enable CMOs to be Customer-Focused
sponsored by IBM
WHITE PAPER: The following report demonstrates CMOs' strengths and weaknesses regarding customer engagement. Read on and learn how to help these professionals build a robust digital marketing strategy.
Posted: 03 Aug 2015 | Published: 31 Mar 2014


Improving the Customer Experience: Why Integration is Key
sponsored by Microsoft
EGUIDE: In this e-guide, experts provide best practices and tactics to help overcome customer data integration challenges. Access and learn how to create a social media strategy to drive connection, in addition to leveraging your social CRM approach with the right company culture.
Posted: 08 Oct 2015 | Published: 08 Oct 2015


Predictive Analytics and Decision Models Used to Optimize Cross-Selling and Prevent Churn
sponsored by IBM
WHITE PAPER: In this white paper, learn how C Spire Wireless overcame the problem of turning customer data into insights by adopting predictive analytics options. Discover how C Spire increased the effectiveness of its customer retention campaigns by 50% and gained the ability to optimize offers based on customers' account profiles.
Posted: 16 Oct 2015 | Published: 31 Oct 2015


Marketing: Connecting with the Chief Executive Customer
sponsored by IBM
WHITE PAPER: In this paper, learn about the Smarter Commerce approach to marketing performance and profitability. Inside, discover the five steps to personalized and profitable marketing and better understand how to succeed in an ever-changing digital world.
Posted: 28 Feb 2014 | Published: 28 Feb 2014


Top 5 Salesforce Integration Patterns: Practices for Integrating Salesforce
sponsored by MuleSoft
WHITE PAPER: This white paper discusses one system that helps integrate enterprise applications to unleash the true potential of the Salesforce model. Access now to find out how your entire enterprise can capitalize on and benefit from Salesforce integration patterns.
Posted: 22 Jan 2015 | Published: 22 Jan 2015

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