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Marketing analytics objectives
sponsored by QlikTech, Inc.
WHITE PAPER: The following Aberdeen Group white paper examines the top external pressures felt by marketers and explores the leading practices for applying analytics to market strategies.
Posted: 20 Aug 2014 | Published: 20 Aug 2014

QlikTech, Inc.

How to improve your digital presence
sponsored by Limelight Networks, Inc.
WHITE PAPER: This book discusses the idea of your digital presence, the components it entails, and how to evaluate your current situation. It explains the need to recognize any shortcomings and how you can properly carry out your message for your consumers.
Posted: 10 Sep 2013 | Published: 10 Sep 2013

Limelight Networks, Inc.

The Blueprint to Becoming a Customer Company
sponsored by MuleSoft
WHITE PAPER: In this brief how-to-guide, gain insight into key technology trends and learn how integration allows you to better connect with your customers, employees, partners, and suppliers.
Posted: 20 Dec 2013 | Published: 20 Dec 2013

MuleSoft

The Journey to Smarter Commerce: Your Customer in Context
sponsored by IBM
WHITE PAPER: Two of the biggest trends in commerce -- big data and more empowered customers -- are creating huge challenges for modern businesses. However, equally huge opportunities exist if you can successfully leverage big data to create a comprehensive, single view of the customer, resulting in optimum customer experiences.
Posted: 09 Apr 2014 | Published: 30 Apr 2013

IBM

A 360° Approach for Analyzing the Voice of the Customer Across Multiple Communications Channels
sponsored by Verint Systems
WHITE PAPER: The way you strategize your customer service and interactions is changing thanks to abundance of ways for your customers to reach your business. Read this white paper to learn how to adapt to these changes.
Posted: 03 Nov 2011 | Published: 03 Nov 2011

Verint Systems

Knowledge Management is NOT an Add-on!
sponsored by Consona Corporation
WHITE PAPER: Service and support organizations can benefit tremendously from knowledge. When implemented effectively, knowledge management processes and technology can deliver significant benefits. Read this paper to learn about delivering knowledge-driven CRM.
Posted: 17 Jun 2011 | Published: 01 Oct 2010

Consona Corporation

Turning Customer Data into Analytical Marketing Fuel: How to Use Analytically Driven Customer Insight for Extraordinary Competitive Advantage
sponsored by SAS
WHITE PAPER: Businesses that fail to strategically leverage analytically driven customer insight will gradually become obsolete over time. This paper takes a closer look at why – and explains what you can do to evolve your marketing organization’s ability to turn data into customer insight, and insight into competitive advantage.
Posted: 02 Nov 2010 | Published: 02 Nov 2010

SAS

The State of Customer Data Integration 2013
sponsored by Scribe Software Corporation
WHITE PAPER: In this comprehensive survey report based on data from over 900 responses from independent businesses and IT leaders, get an overview of the current state of customer data integration and learn how your organization can improve your integration practices.
Posted: 13 Nov 2013 | Published: 13 Nov 2013

Scribe Software Corporation

Capturing Value from Patient-Centered Care
sponsored by IBM
WHITE PAPER: This white paper examines the leading practices employed by healthcare systems worldwide and proposes a patient-centered care approach for IT investment that combines a series of capabilities to improve quality care, reduce operating costs and optimize revenue.
Posted: 18 Nov 2011 | Published: 18 Nov 2011

IBM

How to retain customer loyalty in the competitive retail market
sponsored by Infor CRM
WHITE PAPER: Read this now to learn how single-view software could enhance your customer relationship interactions with more insightful data.
Posted: 16 Jan 2012 | Published: 16 Jan 2012

Infor CRM
 
 
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