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e-Mail Campaign Management White Papers (View All Report Types)
 
10 Golden Rules Of Outbound Contact Center Campaigns
sponsored by West Corporation
WHITE PAPER: Making effective contact with your customers and prospects is critical to business success. But outbound contact center campaigns are fundamentally different than inbound campaigns. Learn 10 key rules to help ensure your outbound operations achieve success.
Posted: 24 Mar 2017 | Published: 24 Mar 2017

West Corporation

Partner Channel Management: Build Stronger Partnerships for Stronger Profits
sponsored by SAP America, Inc.
WHITE PAPER: This paper explores how the SAP CRM application helps you leverage your partner relationships and empower channel partners so they can better market to, sell to, and provide service to your end customers. Continue reading to learn how you can have a more profitable partner channel network – and a more profitable company.
Posted: 02 Sep 2010 | Published: 02 Sep 2010

SAP America, Inc.

8 Seconds to Capture Attention: Silverpop's Landing Page Report
sponsored by Silverpop Systems Inc. an IBM Company
WHITE PAPER: It's estimated that up to 50 percent of visitors to landing pages will bail in the first eight seconds. This evaluation explains how putting more effort on nurturing recipients once they hit those landing pages would be time and money well spent.
Posted: 08 Aug 2008 | Published: 01 Jan 2007

Silverpop Systems Inc. an IBM Company

Ten Tips for Effective Lead Management
sponsored by Marketo
WHITE PAPER: Learn 10 tips for effective lead management that will enable you to create more educated buyers, help you better understand their needs and ultimately increase revenue.
Posted: 20 Mar 2008 | Published: 01 Mar 2008

Marketo

That Was Then This Is Now: The New Rules of Email Marketing
sponsored by Silverpop Systems Inc. an IBM Company
WHITE PAPER: In this new era of CAN-SPAM legislation, overflowing inboxes and ever-increasing customer expectations, many of the practices that worked for emailers in the past simply won't work anymore. This paper reviews the new rules of email marketing.
Posted: 08 Aug 2008 | Published: 01 Jan 2004

Silverpop Systems Inc. an IBM Company

The State of Marketing 2011: Unica’s Annual Survey of Marketers
sponsored by Unica Corporation - An IBM Company
WHITE PAPER: This is the current report based on a survey of almost 300 online and direct marketers representing a comprehensive mix of companies by location, revenues and industry. Explore the response to new developments, continuing trends and the market.
Posted: 06 May 2011 | Published: 06 May 2011

Unica Corporation - An IBM Company

Seven Email Marketing Refreshes
sponsored by Bronto Software
WHITE PAPER: This whitepaper will detail seven key points that will help you quickly enhance your email-marketing program. You may also find some low hanging opportunities that you weren't aware you were missing.
Posted: 06 Oct 2008 | Published: 04 Oct 2008

Bronto Software

A Marketing Pilot for FTTH Network Rollout
sponsored by ECI Telecom
WHITE PAPER: Operators who invest in marketing pilots before making a significant network change are better able to plan the service packages and define the target audience. This white paper presents ECI Telecom’s proposed approach to marketing pilots, their possible components, and expected results.
Posted: 29 Nov 2010 | Published: 01 Nov 2010

ECI Telecom

The HR Guide to Recruitment Marketing Trends
sponsored by AltaFlux
WHITE PAPER: With unemployment rates at an all-time low, companies are changing their recruitment and hiring techniques. HR and recruiters need to become more like marketers to find the talent their organization needs. Discover 5 major marketing recruitment trends, and best practices to leverage them in your HR department.
Posted: 16 Jun 2017 | Published: 16 Jun 2017

AltaFlux

SAP Licensing After The Diageo Ruling: Understand The Importance Of Your Interface
sponsored by SNP America, Inc.
WHITE PAPER: Interfaces are critical for business processes since they serve the information exchange within your system landscape and with external communication partners. Learn about how the decision by the United Kingdom High Court in the lawsuit between SAP UK Limited and Diageo Great Britain Limited impacts your interface environment.
Posted: 31 May 2017 | Published: 31 May 2017

SNP America, Inc.
 
 
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