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e-Mail Campaign ManagementWhite Papers (View All Report Types)
 
That Was Then This Is Now: The New Rules of Email Marketing
sponsored by Silverpop Systems Inc.
WHITE PAPER: In this new era of CAN-SPAM legislation, overflowing inboxes and ever-increasing customer expectations, many of the practices that worked for emailers in the past simply won't work anymore. This paper reviews the new rules of email marketing.
Posted: 08 Aug 2008 | Published: 01 Jan 2004

Silverpop Systems Inc.

A Marketing Pilot for FTTH Network Rollout
sponsored by ECI Telecom
WHITE PAPER: Operators who invest in marketing pilots before making a significant network change are better able to plan the service packages and define the target audience. This white paper presents ECI Telecom’s proposed approach to marketing pilots, their possible components, and expected results.
Posted: 29 Nov 2010 | Published: 01 Nov 2010

ECI Telecom

8 Seconds to Capture Attention: Silverpop's Landing Page Report
sponsored by Silverpop Systems Inc.
WHITE PAPER: It's estimated that up to 50 percent of visitors to landing pages will bail in the first eight seconds. This evaluation explains how putting more effort on nurturing recipients once they hit those landing pages would be time and money well spent.
Posted: 08 Aug 2008 | Published: 01 Jan 2007

Silverpop Systems Inc.

Seven Email Marketing Refreshes
sponsored by Bronto Software
WHITE PAPER: This whitepaper will detail seven key points that will help you quickly enhance your email-marketing program. You may also find some low hanging opportunities that you weren't aware you were missing.
Posted: 06 Oct 2008 | Published: 04 Oct 2008

Bronto Software

Ten Tips for Effective Lead Management
sponsored by Marketo
WHITE PAPER: Learn 10 tips for effective lead management that will enable you to create more educated buyers, help you better understand their needs and ultimately increase revenue.
Posted: 20 Mar 2008 | Published: 01 Mar 2008

Marketo

The State of Marketing 2011: Unica’s Annual Survey of Marketers
sponsored by Unica Corporation - An IBM Company
WHITE PAPER: This is the current report based on a survey of almost 300 online and direct marketers representing a comprehensive mix of companies by location, revenues and industry. Explore the response to new developments, continuing trends and the market.
Posted: 06 May 2011 | Published: 06 May 2011

Unica Corporation - An IBM Company

Partner Channel Management: Build Stronger Partnerships for Stronger Profits
sponsored by SAP America, Inc.
WHITE PAPER: This paper explores how the SAP CRM application helps you leverage your partner relationships and empower channel partners so they can better market to, sell to, and provide service to your end customers. Continue reading to learn how you can have a more profitable partner channel network – and a more profitable company.
Posted: 02 Sep 2010 | Published: 02 Sep 2010

SAP America, Inc.

Mass Data Processing For SAP Industry Solutions
sponsored by Automic
WHITE PAPER: Oracle Financials offers extensive functionality, yet closing the books on a financial period is typically time consuming and involves numerous manual steps. View this resource to discover how automation can dramatically reduce errors and resources during the financial closing process.
Posted: 12 Sep 2014 | Published: 12 Sep 2014

Automic

Sales Crediting - Strategies to Help you Succeed
sponsored by IBM
WHITE PAPER: Explore this resource to learn how a Sales Performance Management solution can help you take your sales strategy to the next level.  Read on to discover how leveraging such a technology can ease the processes of sales crediting and territory management while reducing your strategy’s complexity.
Posted: 31 Jul 2014 | Published: 31 Jul 2014

IBM

Hitachi Unified Compute Platform Solutions
sponsored by Hitachi Data Systems
WHITE PAPER: View this whitepaper now to discover a solution that addresses challenges by enabling IT organizations to speed time to production, automate operations and reduce administrative costs by providing integrated systems
Posted: 18 Sep 2014 | Published: 18 Sep 2014

Hitachi Data Systems
 
 
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