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Build and Test for the Evolving Mobile User Experience
sponsored by SOASTA, Inc
WHITE PAPER: Testing mobile apps isn't always easy, with shrinking development cycles and a plethora of devices to test for. In this resource, discover why mobile app performance is a top concern for retailers and other customer-centric businesses, and learn why traditional testing methods fail to meet the five requirements for mobile app testing.
Posted: 30 Jul 2013 | Published: 30 Jul 2013

SOASTA, Inc

The Connected Consumer and the New Decision-Making Cycle
sponsored by IBM
WHITE PAPER: This informative white paper offers an overview of the modern customer journey from attention to action, and describes how marketers must respond to the new ways customers form and make buying decisions. Discover the four key pillars of managing the customer journey.
Posted: 18 Feb 2014 | Published: 28 Feb 2013

IBM

Omnichannel Shoppers Trendagram
sponsored by Hewlett-Packard Limited
WHITE PAPER: This brief infographic takes a by-the-numbers look at omnichannel shopping trends, customer expectations, and the key opportunities that are emerging for retailers.
Posted: 18 Dec 2013 | Published: 31 Aug 2013

Hewlett-Packard Limited

EU Regulation 1169/2011 and its Influence on US Manufacturers and Retailers
sponsored by LANSA
WHITE PAPER: EU Regulation 1169/2011 is working to combat product data mismanagement in Europe, but what does this regulation mean for US manufacturers and retailers? Find out by reading on now.
Posted: 14 Feb 2014 | Published: 14 Feb 2014

LANSA

Taming Transactional Email: Tips to Gain Control and Determine If Outsourcing Makes Sense
sponsored by Silverpop Systems Inc.
WHITE PAPER: This white paper reviews the key steps necessary to implement a transactional email marketing campaign. It also recommends methods to ease the pain of implementation while improving the results.
Posted: 08 Aug 2008 | Published: 01 Jan 2007

Silverpop Systems Inc.

Mitigate Business Intelligence Project Risks With Rule-Based Audits and Proofs-of-Concept
sponsored by Syncsort
WHITE PAPER: Learn about two methods for minimizing the risk associated with business intelligence (BI) iterations: Rule-Based Audits and Proof-of-Concepts. Implemented together, they represent a continuum of risk mitigating techniques.
Posted: 19 Mar 2007 | Published: 01 Mar 2007

Syncsort

Linking the Global Supply Chain
sponsored by AT&T Corp
WHITE PAPER: IP networks and applications help with all-around responsiveness and removing uncertainty from the supply chain. Read this white paper to find out how your organization can benefit from this type of technology
Posted: 10 Sep 2007 | Published: 10 Sep 2007

AT&T Corp

Intelligent Merchandising: Creating a Unique Shopping Experience, Part 3
sponsored by SAP AG
WHITE PAPER: The amount of customer information available grows every day. Learn why it is critical for you to analyze and understand customer information in order to draw meaningful conclusions about consumer lifestyles, buying habits and shopping behaviors.
Posted: 24 Mar 2008 | Published: 01 Aug 2007

SAP AG

Meeting the Demands of the Smarter Consumer
sponsored by IBM
WHITE PAPER: IBM surveyed more than 30,000 consumers in the United States, Canada, United Kingdom, Brazil, India and China for this report on shopping preferences. Read this report to learn why technology makes consumers smarter, more connected and more certain about what they want.
Posted: 25 Aug 2010 | Published: 25 Aug 2010

IBM

Turning Shoppers into Advocates: The Customer Focused Retail Enterprise
sponsored by IBM Line of Business
WHITE PAPER: While retailers are heeding the daily drumbeat of pundits on the importance of focusing on the customer experience, a gap remains between what retailers are delivering and what shoppers expect.
Posted: 18 Jul 2007 | Published: 01 Dec 2006

IBM Line of Business
 
 
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