Relationship Management Reports

Digital Experience Management: the next stage for customer experience efforts
sponsored by TechTarget ComputerWeekly.com
EGUIDE: The interactions that customers have with companies and employers are increasingly digital in nature.The Covid-19 public health crisis has sped up this trend. Digital Experience Management can be seen as another turn of the CRM screw, but in a context where digital channels are dominant. Discover the next stage for customer experience efforts.
Posted: 25 Aug 2020 | Published: 25 Aug 2020

TechTarget ComputerWeekly.com

CRM enters maturity as customer experience custodian
sponsored by TechTarget ComputerWeekly.com
EGUIDE: CRM has a long lineage in enterprise software, starting with salesforce automation in the 1990s, Siebel being a big player back in the mists of time. These days, engaging with customers through every conceivable channel, and doing so by way of the cloud are the novelties of CRM.
Posted: 21 Dec 2020 | Published: 21 Dec 2020

TechTarget ComputerWeekly.com

Top 10 retail technology stories of 2019
sponsored by TechTarget ComputerWeekly.com
EGUIDE: Computer Weekly looks at what 2019 had in store for the retail industry – what technologies were retailers rushing to adopt and how is customer behaviour changing?
Posted: 24 Dec 2019 | Published: 24 Dec 2019

TechTarget ComputerWeekly.com

Inside Sales: It’s Time to Bury Your Cold Contact List
sponsored by TechTarget
EBOOK: It’s a common industry practice to focus primarily on prospects who match a specific persona or job title—but is that really the best method? According to recent research, the answer is no. Download this resource to learn how you can refocus your efforts and get more leads by homing in on prospects with recent, relevant, pre-purchase activity.
Posted: 08 Feb 2021 | Published: 21 Feb 2020

TechTarget

The last mile to the individual customer: Sales and marketing software trends
sponsored by TechTarget ComputerWeekly.com
EGUIDE: From this e-guide you will learn about such developments in sales and marketing enterprise software in 2018, with a view to 2019 – from Computer Weekly and from our specialist US TechTarget site SearchCRM.
Posted: 21 Dec 2018 | Published: 21 Dec 2018

TechTarget ComputerWeekly.com

Profiling ABM Success: New Research for Benchmarking and Roadmapping Your Own ABM Journey
sponsored by TechTarget
RESEARCH CONTENT: As account-based marketing (ABM) evolves, so too do the ways leading organizations implement it. In this research report, learn about successful B2B ABM practitioner experiences, successes, and struggles. Glean insight into ABM strategies, and explore the profile of a successful ABM program.
Posted: 08 Feb 2021 | Published: 18 Apr 2019

TechTarget

Contact center software features help fulfill the customer's journey
sponsored by TechTarget Customer Experience
EBOOK: From cutting costs to guaranteeing a better customer service experience, contact center infrastructure updates can make a huge difference. In tis expert handbook, learn how to analyze, consider and choose the right contact center software for your organization.
Posted: 31 Aug 2017 | Published: 31 Aug 2017

TechTarget Customer Experience

CSM Essentials Guide: Advanced self-service platforms open new customer frontiers
sponsored by ServiceNow
EGUIDE: Gartner recently found that 15% of all customer service interactions will be handled completely by AI by 2021. But many organizations have also reported difficulty with managing AI technologies. Read the 3 articles in this handbook to learn about the benefits and drawbacks of customer service AI and other self-service platforms
Posted: 24 Jan 2020 | Published: 24 Jan 2020

ServiceNow

How CPQ Software Can Boost Your Sales Processes
sponsored by Conga
EGUIDE: The sales process is riddled with obstacles, but determining price and delivering an accurate quote should not be one of those obstacles. In this e-guide, discover how configure price quote (CPQ) software and Salesforce tools can help speed the sales process and bring BI to your sales processes.
Posted: 24 Apr 2017 | Published: 24 Apr 2017

Conga

Thinking Strategically About ABM
sponsored by TechTarget and Marketo
TRANSCRIPT: Industry leaders TechTarget and Marketo outline the most common challenges of Account-Based Marketing (ABM) strategies and a set of practical practices for 2017.
Posted: 29 Mar 2017 | Published: 29 Mar 2017

TechTarget and Marketo