Customer Loyalty Programs

ANALYST REPORT: Despite the ubiquity of technology throughout the customer journey, customers still want human-like interactions with brands. In order to provide this, organizations should focus on providing empathy at scale. In this IDC study, explore the challenges of building out empathy at scale and how you can overcome 3 common barriers.

Posted: 31 Jan 2020 | Published: 09 Jan 2020

WHITE PAPER: Organizations within the health care marketplace aiming to keep competitive pace need to engage their customers with transparency and convenience if they hope to maintain long-lasting relationships. Read this white paper to learn more about current customer expectations and how health care payers can partner with Appian to meet these demands.

Posted: 18 Oct 2019 | Published: 18 Oct 2019

WEBCAST: By leveraging the power of AI, organizations can finally unlock key data and information from their organization. Watch this webcast to help understand AI in the context of your business, assess your organizations readiness for AI, learn how to prioritize machine learning, and evaluate the potential for AI to deliver ROI to your business.

Posted: 11 Mar 2020 | Premiered: Mar 11, 2020

ESSENTIAL GUIDE: This analysis from MIT's Centre for Information Systems Research explains why businesses need to move quickly to take advantage of digital technology.

Posted: 26 May 2017 | Published: 26 May 2017

EBOOK: How does your organization plan on keeping up with changing buyer behaviors? In this e-book, learn how a customer-driven lifecycle can help bridge the gap between past and present buyer behaviors, and explore how TechTarget can help you keep up with these revolutionary changes.

Posted: 10 Apr 2019 | Published: 10 Apr 2019

RESOURCE: Inside, learn how your organization can up its digital game by creating a personalized customer journey with a robust digital experience platform and headless CMS from Contenstack. Discover what it takes to conquer all your digital channels at once, and get the tools you need to pursue 1-on-1 personalization through a modern CMS integration.

Posted: 13 Sep 2019 | Published: 13 Sep 2019

EGUIDE: Computer Weekly looks at what 2019 had in store for the retail industry – what technologies were retailers rushing to adopt and how is customer behaviour changing?

Posted: 24 Dec 2019 | Published: 24 Dec 2019

EGUIDE: Explore how Marathon Sports established a more customer-centric strategy, and learn about the role of a loyalty program and customer insights for improving customer experiences.

Posted: 09 May 2018 | Published: 09 May 2018

WEBCAST: This presentation considers the advantages that come with real-time customer churn intervention. Watch now to discover how machine learning and text analytics can help your company step in at the right time to avoid losing valuable customers.

Posted: 03 Nov 2015 | Premiered: Nov 2, 2015

EGUIDE: Discover how you can formulate a winning social CRM strategy, and knock your customers' expectations out of the park. Tap into why Pinterest is piquing the interest of businesses and get an exclusive look at how MLB teams engage with their customers via personalized mobile updates.

Posted: 02 Feb 2016 | Published: 01 Feb 2016