Profile Customers

WHITE PAPER: Social media is no longer just for teens as it provides businesses with a wealth of information about their customers when effectively analyzed. However, many are finding that traditional analytics systems lack the scalability needed to keep up with social data. Read on to learn about a monitoring platform that helps mitigate this challenge.

Posted: 03 Jan 2013 | Published: 30 Sep 2012

WHITE PAPER: This paper explains how social intelligence enriches social media data with demographic and customer spending data to provide a deeper view of customer discussions and what factors influence them. Discover one social intelligence tool that offers advanced social intelligence capabilities.

Posted: 14 Dec 2012 | Published: 14 Dec 2012

WHITE PAPER: As the second installment in The Customer Innovation Series, this paper describes why and how Enterprise Feedback Management (EFM) is a critical component in solving the problem of enhancing customer-driven innovation.

Posted: 07 May 2009 | Published: 31 May 2007

WHITE PAPER: Does your customer relationship management (CRM) lack the agility and flexibility you need to effectively support sales and marketing professionals? Watch this webcast to learn about a CRM system that offers intelligent and flexible e-marketing capabilities with advanced follow-up features to help catch more prospects and close more sales.

Posted: 27 Aug 2012 | Published: 01 Aug 2012

WHITE PAPER: This white paper will help you understand the role of data quality in developing profitable customer relationships. Gain insight into the strategies and technologies that can help you get the most from your customer-facing systems.

Posted: 18 Sep 2007 | Published: 01 Jan 2003

WHITE PAPER: Download the Oracle CRM White Paper, "Winning in Today's Environment: Six Imperatives for the Chief Sales Officer," to learn how you can deploy several best practices to achieve unparalleled sales success in your organization.

Posted: 20 Oct 2009 | Published: 01 Oct 2009

WHITE PAPER: Download the new business paper, The intelligent Customer Front Door: Rolling Out the Red Carpet for Increased Customer Satisfaction and discover how your contact center can actually anticipate customers' needs and allow them to control the interaction.

Posted: 24 Mar 2008 | Published: 01 Mar 2008

WHITE PAPER: Grocers can pursue customer-focused initiatives and investments with greater precision and success by concentrating on customer advocacy. This paper discusses the attitudes and behaviors that can do improve the level of advocacy among customers.

Posted: 14 May 2008 | Published: 01 Sep 2007

WHITE PAPER: Geocoding determines location by linking longitude and latitude coordinates with street address data. By identifying your best customers’ location and defining how to reach them most effectively you possess the ultimate decision making tool. Utilize the power of location intelligence to know the location of your customers, partners and competitors.

Posted: 22 Sep 2010 | Published: 22 Sep 2010

WHITE PAPER: This whitepaper makes the case for using predictive analytics as a catalyst for a company's growth. It includes best practices from several global companies including: Cablecom, Royal & Sun Alliance, and T. Rowe Price. Ultimately, it is about maximizing the level of understanding that can be achieved with customer data.

Posted: 07 May 2009 | Published: 31 Dec 2008