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Web Advertising Reports

Digital Billboard Advertising - New Life for a Classic Medium sponsored by Motorola Solutions WHITE PAPER: Read this paper to learn more about the emerging trend of digital billboard advertising and how it can enhance responsiveness, flexibility and profits. Posted: 02 Mar 2009 \| Published: 02 Mar 2009 TOPICS: Internet Access \| Mobile Device Management \| Network Performance \| Network Security \| Online Advertising \| Telecommunications Industry \| Wireless Advertising \| Wireless Infrastructure \| Wireless Services \| Wireless Systems \| WLAN

NetAcuity: The Industry Standard for IP Intelligence Technology sponsored by Digital Element PRODUCT OVERVIEW: NetAcuity IP Intelligence provides the most comprehensive set of IP data available for targeted online advertising, content localization, geographic rights management, local search optimization, local ad serving, and enhanced analytics. Posted: 31 Jan 2008 \| Published: 29 Jan 2008 TOPICS: Campaign Management \| Content Delivery \| IP \| IP Addresses \| Localization \| Market Segments \| Online Advertising \| Search Engine Marketing \| Search Engine Optimization \| Web Analytics \| Web Content Management

Removing Internet Anonymity Barriers with IP Intelligence sponsored by Digital Element WHITE PAPER: NetAcuity IP Intelligence technology provides an excellent way to non-invasively gather new intelligence about the online universe, and Digital Element delivers the de facto standard in IP Intelligence. Posted: 31 Jan 2008 \| Published: 01 Jan 2007 TOPICS: Content Delivery \| Domain Name Systems \| IP Addresses \| Localization \| Online Advertising \| Personalization \| Search Engine Marketing \| Web Analytics \| Web Analytics Software \| Web Identities

Demand and Account-Based Marketing: Planning Assumptions 2021 sponsored by Informa TechTarget ANALYST REPORT: Disruptions to the B2B buying process—as a result of COVID-19—offer a unique opportunity for demand and account-based marketing (ABM) leaders improve their strategies. Learn how to bring this potential to life and drive growth for your organization in this Forrester brief. Posted: 08 Feb 2021 \| Published: 08 Dec 2020 TOPICS: Market Research \| Market Segments \| Market Trends \| Marketing \| Marketing Information Systems \| Marketing Literature

A Computer Weekly buyer's guide to Automating business processes sponsored by TechTarget ComputerWeekly.com EGUIDE: Automating business processes can save time and money. In this 15-page buyer's guide, Computer Weekly looks at how BPA can expand into new areas, the opportunities artificial intelligence has to offer and why it's so important to assess what's working optimally. Posted: 08 Feb 2021 \| Published: 07 Dec 2020 TOPICS: Artificial Intelligence \| Business Process Automation \| Business Process Automation Software \| Business Process Management \| Business Process Management Software \| Business Process Modeling \| Business Process Outsourcing \| Business Process Reengineering \| Business Processes \| IT Management

Account-Based Marketing Will Fail Without Organizational Alignment sponsored by Informa TechTarget WHITE PAPER: What makes Account-Based Marketing (ABM) an effective, yet difficult, strategy is its dependence on strong alignment and collaboration between Sales and Marketing, as well as other stakeholders. Download this e-book to learn what steps your company can take to establish organizational alignment for ABM. Posted: 08 Feb 2021 \| Published: 20 Jan 2020 TOPICS: Market Research \| Market Segments \| Market Trends \| Marketing \| Marketing Information Systems

Map Content to the Buyer’s Journey sponsored by Informa TechTarget WHITE PAPER: Open this white paper to learn how to map content to your buyers’ buyer journeys to get them the information they need, and sales made. Posted: 08 Feb 2021 \| Published: 18 Nov 2019 TOPICS: Marketing

Billion Dollar Blindness sponsored by Informa TechTarget WEBCAST: Access this webcast to learn how using the latest intent data and AI-driven technologies can transform their productivity and yields from a market, an ICP, or a set of named ABM accounts. Posted: 08 Feb 2021 \| Premiered: Feb 19, 2020 TOPICS: Artificial Intelligence \| Business Activity Monitoring \| Business Communications \| Business Consulting Services \| Business Development \| Business Environment \| Business Management \| Business Metrics \| Business Models \| Business Performance Management \| Business Process Management \| Business Process Modeling \| Business Processes \| Business Service Management \| Marketing

Focusing on the 3 Ps for ABM Revenue at Scale sponsored by Informa TechTarget EBOOK: In this e-book, “Focusing on the 3 Ps for ABM Revenue at Scale,” we discuss how you can implement ABM 2.0 to better inform your marketing efforts and meet your sales team’s needs. Posted: 08 Feb 2021 \| Published: 13 Jan 2021 TOPICS: Market Research \| Market Segments \| Market Trends \| Marketing \| Marketing Information Systems

Building a Global B2B Brand sponsored by Wipro CASE STUDY: In this paper you'll read about the steps Wipro Technologies took in order to take its brand name to the next level in order to compete with the top global IT companies. Posted: 12 Jun 2009 \| Published: 12 Jun 2009 TOPICS: Branding \| Business Environment \| CEOs \| Collaboration \| IT Infrastructure \| Marketing \| Six Sigma

Web Advertising Reports